Sentences with phrase «apple under an agency model»

In Cue's first meeting with a publisher, with HarperCollins, an executive floated the idea of working with Apple under an agency model.

Not exact matches

That statement was that Apple could not engage in book discounting under the agency model for at least two years, and then it could only negotiate terms of the so - called «agency model» (in which the publishers set the prices of their books, not the retailer) with one publisher at a time spread out over a period of six months each.

«As Apple prepared to introduce its first iPad, the late Steve Jobs, then its chief executive, suggested moving to an «agency model,» under which the publishers would set the price of the book and Apple would take a 30 % cut.

While Amazon originally worked under the wholesale model, which afforded the retailer the opportunity to sell ebooks at less than their cost in order to push sales of their Kindle e-readers, the alleged collusion between Apple and five of the Big Six publishers actually refers to their switch to an agency pricing model, which allowed publishers to set the price of the ebooks for the retailers.

Under the agency model — one of the factors that led the investigators to believe that anti-trust violations had taken place between Apple and five of the Big Six publishers, including HarperCollins — publishers get to set the price of ebooks, rather than retailers; under the previous wholesale model, retailers could purchase books directly from the publishers, then turn around and sell those titles for any amount, even taking a loss on the books in order to boost sales of other prodUnder the agency model — one of the factors that led the investigators to believe that anti-trust violations had taken place between Apple and five of the Big Six publishers, including HarperCollins — publishers get to set the price of ebooks, rather than retailers; under the previous wholesale model, retailers could purchase books directly from the publishers, then turn around and sell those titles for any amount, even taking a loss on the books in order to boost sales of other produnder the previous wholesale model, retailers could purchase books directly from the publishers, then turn around and sell those titles for any amount, even taking a loss on the books in order to boost sales of other products.

Ebooks on Apple's iBookstore rose to the range of $ 12.99 to $ 14.99 under Apple's agency pricing model, which allows book publishers to set the price of an ebook while Apple takes a 30 percent cut.

Even if Apple and Amazon were on the same agency arrangement with a Publisher, and that Publisher were able to move the retail price of the e-book to the top of the Apple price tier and sell it for $ 12.99, the Publisher would still receive less revenue under the agency model: $ 9.10 instead of the $ 13.00 in revenue under the wholesale model.

Under the agency model (described in further detail here), publishers set the final sale price of an e-book, and the retailer (like Amazon, B&N, or Apple) collects a cut, usually 30 %.

Because when the big publishers colluded with Apple to raise prices under the Agency model, $ 12.99 and $ 14.99 were the price points for ebooks.

Filed Under: eBooks, General Trade Publishing, New Models, Publishing, Supply - Chain Tagged With: Agency 5, Apple, Ed Nawotka, Frankfurt Book Fair, Google Editions, iBookstore, Kindle, Kobo, Macmillan, Nook, Peter Wiley, Publishing Perspectives, Random House

He explained that, under the agreements, Apple would «go to [an] agency model, where [publishers] set the price, and we get our 30 %, and yes, the customer pays a little more, but that's what [publishers] want anyway.»

Their role would be as a retailer / distributor who merely takes a percentage of the sales, in much the same way Apple is doing with Penguin, HarperCollins, et al., under it's much discussed «agency model.»

There was nothing illegal per se about the contracts the publishers had with Amazon or that the publishers were able to set the retail price under those contracts (Apple was doing business under an agency model for years before they got into ebooks and continues to for its app and music sales).