Sentences with phrase «as marketers of»

By 1934, DeBruyn Produce started its full - time operation as marketer of Michigan onions and other products.

«When you get online, you have to think of yourself as a marketer of yourself.

In this approach, the booth is less like a small store and more like a three - dimensional advertisement for the dealer's business as a marketer of intellectual properties.

He now describes himself as a marketer of legal services, and puts his development skills into building better tools for his new business rather than tools for... [more]

Since the founding of the Sotheby's Auction House in 1744, the Sotheby's name has earned renown as a marketer of the world's most valuable and prestigious possessions.

Since the founding of the Sotheby's ® Auction House in 1744, the Sotheby's ® name is renown as a marketer of the world's most valuable and prestigious possessions.

Not exact matches

The human mind relies primarily on visual stimuli to successfully interact with the world around it, which is why it's only natural for marketers to build the vast majority of their strategies around visual media platforms, relying on high definition video playback devices, such as smartphones and tablets, to broaden their reach and bring the message across.

As with any other piece of marketing, the number one step should be to carry out market research, yet far too many content marketers jump right in, thinking they know what their audience wants.

Marketers are missing out on a cultural segment of U.S. population called out as the «New Heartland,» report says.

As Vijay Chittoor, a marketing thought leader and the founder and CEO of Blueshift wrote:» «Marketing Automation 1.0» was all about reacting to simple «events» in a user's journey with a brand, with simple rules set up by marketers.

Marketers can engage customers and take advantage of mobile marketing by incorporating QR codes into printed products such as postcards and posters to encourage people to snap the code and find out more about a product or event or download a specific app.

There's still a pretty big disconnect — content marketing isn't being leveraged nearly enough.57 % of B2B marketers are still using print and other offline promotions to market their products and services, despite the fact that only 31 % see it as effective.

Of course, regardless of how they enter into your funnel, your goal as a marketer is to move them through the multiple stages that will take them from prospect to buyeOf course, regardless of how they enter into your funnel, your goal as a marketer is to move them through the multiple stages that will take them from prospect to buyeof how they enter into your funnel, your goal as a marketer is to move them through the multiple stages that will take them from prospect to buyer.

As any direct marketer worth her salt will tell you, the value of your «house list» comes by gathering information about them, and giving them a strategically mapped out experience to get them to buy.

Because of a confluence of factors, marketers will begin using privacy protection and data security as a value proposition across industries.

When I spoke to Hannah as part of my 2018 Big Ideas project, she referred to a famous old saying: marketers used to joke that they knew 50 percent of their ads worked, they just didn't know which 50 percent.

Sixty percent of those who have a documented strategy rate themselves as being effective content marketers, vs. just 7 percent of those who have no strategy, written or otherwise.

And, as comedian and marketer Bill Bernat, who has suffered from severe depression, explained on the TED Ideas blog, the fact that everyone else tries to cheer you up (or avoid the dark shadow you cast) adds to the suffering of those with mental health worries.

It's long been the case that advertisers paid up to two to three times more for a top - rated sports event compared to a top - rated drama or sitcom, and sports value as real - time programming and its finite availability have only caused its status to grow, says Michael Neale, a managing partner for investment at Mediacom, a global media agency that co-ordinates and purchases advertising space on behalf of marketers.

In this era of social media, search engine optimization, and a kaleidoscopic array of other digital advertising tools being deployed by digital marketers, you wouldn't be alone if you'd started to think that more traditional forms of promotion, such as email marketing, may no longer be as effective as they once were.

I do think that it's going to change the amount of data that we have access to as marketers.

There was a lot of buzz last year about account - based marketing (ABM), and as an industry, B2B marketers have MarTech to thank for that.

So, without a doubt, we're watching it very closely and I think it's going to be really interesting to see as they become more regulated and as they become more of a focus for regulators how that's going to change just the use of data that we have as marketers.

How can we, as occupied business owners or marketers find the time to draft content for, and maintain engagement through all of these networks.

A relatively new market itself, the MarTech industry as a whole has grown from about 150 software solutions in 2011 to nearly 4,000 MarTech vendors in 2016 offering B2B marketers a variety of data collection, personalization, and automation tools.

Copywriter and Internet marketer Pamella Neely recommended on Web Marketing Today use of such tools as Google Alerts, Paper.li, List.ly, Scoop.it and Swayy.co to identify content of possible value to current and prospective customers.

Regardless of your definition, it's flat out crazy to ignore gen X, unless you think it isn't a distinct tribe, as many marketers do.

The emergence of digital - publishing tools and social - media platforms has leveled the playing field for many businesses, allowing marketers to self - publish and use content as a strategic marketing weapon.

Herbalife (hlf) paid a $ 200 million fine in July to end the FTC's investigation into whether the multi-level marketer of diet shakes was a pyramid scheme, as Ackman had accused.

That's why I strongly caution marketers to step outside of their channel boxes and approach mobile marketing more as a behavior.

Most marketers make the mistake of describing their product too literally; they tell you facts about the product and hype those facts up as a way to increase sales.

As a marketer, I always think I have a sense of my own «personal brand» in the workplace.

Many new marketers make the mistake of speaking to as broad of an audience as possible, but if you narrow your focus with more appropriate word choices (such as a larger or smaller vocabulary) and an appropriate tone (more formal or more casual), you'll amplify the effectiveness of your website.

Marketers who have been keyword - dependent should start learning as much as they can about other methods of improving SEO.

In addition to advertising on the Digiday site — which generates about half the company's revenue — and running events, Friese said the company has also built a digital - advertising agency or studio in house that creates ads for a variety of marketers both on and off the site, including clients such as Nissan.

Know that one of your most important jobs as a salesperson or marketer is to not only know the answers to these questions but to constantly improve the USP of whatever you sell.

Online video has become a key part of the strategic business model for both brands and marketers as they seek more innovative ways to capture consumer attention.

By 1990, No Fear had emerged as the leading marketer of alternative sports - and - lifestyle products.

So the marketers conjured up a new line of toothpaste and various gimmicks were added to vehicles, but growth in the U.S. was modest, as befits a mature consumer economy.

Social media is used by 58 percent of U.S. marketers to drive engagement during events in real time, primarily through posts that highlight aspects of the event such as presentations or performances.

His input and knowledge of chatbots can be of huge value to marketers of any level, as well as business owners.

Those marketers and companies that understand that will be way ahead of their competitors, and will truly get better at understanding how to market and advertise more effectively, as well as how to create experiences for their consumers more effectively — and so we're moving up the adoption curve quickly.

When the data is combined with a variety of other information sources, such as event registration and social media profiles, it is possible for event marketers to gain valuable insight into the minds of attendees to not only personalize events, but also appropriately estimate ROI.

It lets marketers simulate the experience in the most realistic way possible, give consumers an idea of the benefits, and as a result, drive conversions.

As a marketer, I can better target the people who see my products, and more intuitively develop products for specific segments of society.

As their consumer counterparts discovered long ago, B2B marketers have found that engaging, appropriate, and timely targeted messaging, together with relatable content, is the new standard — anything short of that simply won't break through the noise.

Despite all the innovations in the space over the past decade, one of the most common questions I still get from small biz owners and online marketers is, «How can I decrease the chances of my email being labeled as spam?»

No doubt, Plus had the advantage of the world's most visited site as its promotions department, but initial growth has still been enough to earn cautiously gushing reviews from the tech press, as well as the enthusiastic optimism of marketers.

Atmospherics, or the study of physical retail spaces, is a field increasingly of interest as more and more marketers and small - business owners try to perfect their stores» «retail experiences.»

And now, marketers are getting really serious about Snapchat as a platform to reach an enormous number of people due to some key changes Snapchat has released.