Sentences with phrase «bes voter data»

Not exact matches

Cambridge Analytica is being scrutinized for the methods it used during the 2016 presidential election, after executives with the British data firm boasted about their ability to covertly target voters, entrap politicians, and launch propaganda campaigns.
Democratic preference in both polls was slightly above data site 538's polling aggregator, which on Sunday showed that 48.5 % of voters who said they would support a generic Democratic candidate in 2018, compared to 37.6 % who preferred a generic Republican.
Because Cambridge Analytica had ties to the Trump campaign prior to the 2016 election, some suspect that data may have been harnessed to sway voters via targeted political messaging.
The app cut ties with Cambridge Analytica in Mexico after the British company was accused by a whistleblower of improperly accessing data to target US and British voters in recent elections.
Cambridge Analytica is under investigation in both the U.S. and the U.K. for the way it obtained data on as many as 87 million users from Facebook and for whether it used that data to target voters on behalf of the Trump campaign in the U.S. and the Brexit referendum in the U.K.
Cambridge Analytica has denied Facebook data was used to help to build profiles on American voters and build support for Donald Trump in the 2016 US presidential election.
In 2016, more voters are also using big data to identify trends in candidate activities and digital records to separate the truth from the lies.
As recently as late June, just 55 % of Sanders voters said they would vote for Clinton; recent polling data shows just 41 % of young voters are supporting Clinton.
Despite receiving the support of local Conservative members and several leading Tory MPs, Goldsmith's decision to resign from the Conservative party in protest at the decision to build a new airport runway in his constituency meant he was barred from accessing the crucial local voter data he required.
That scandal involved how the data of 87 million Facebook users was scraped and used as a psychological weapon to target voters.
Cambridge Analytica promised a data service that was enhanced by its «psychographic» voter profiles.
Cambridge's website describes using the company's «unique data - rich voter file» to build high - tech profiles for all North Carolina voters that were used to increase turnout and help Tillis unseat Democratic Sen. Kay Hagan.
The first exit poll data released on Election Day shows that just about 4 in 10 voters are excited about a possible Donald Trump or Hillary Clinton presidency.
Politics today is more about crunching datavoter demographic information, tracking what individual voters care about, and campaign donation histories — and then acting on it.
Deep Root emphasized in its statement that the data that was accessed «was, to the best of our knowledge, proprietary information as well as voter data that is publicly available and readily provided by state government offices.»
Forget kissing babies: Success on the trail is more about big data, online advertising, and ferreting out undecided voters by following a digital trail.
The information did not include highly sensitive information like Social Security numbers, and much of it was publicly available voter - registration data provided by state government officials, a company spokesman told Business Insider on Tuesday.
And the fourth was to breach US voting systems in as many as 39 states leading up to the election, in an effort to steal registration data that officials say could be used to target and manipulate voters in future elections.
It was Zuckerberg's job in the hearing to provide reassurance in the wake of the news that political data firm Cambridge Analytica harvested information from more than 87 million Facebook users to create voter profiles that were used by Donald Trump's presidential campaign.
WASHINGTON — Under fire for his connections to a voter - targeting firm that used data taken from 50 million Facebook users without their knowledge, Texas Sen. Ted Cruz insisted Tuesday that he was unaware of any impropriety.
The Cruz algorithm was then applied to what the campaign calls an «enhanced voter file,» which can contain as many as 50,000 data points gathered from voting records, popular websites and consumer information such as magazine subscriptions, car ownership and preferences for food and clothing.
The global firestorm over allegations that the British company Cambridge Analytica was able to download reams of personal data from Facebook to create detailed profiles of voters continues to rage.
Lukoil was interested in the ways data was used to target American voters, according to two former company insiders.
Cambridge Analytica specializes in what's called «psychographic» profiling, meaning they use data collected online to create personality profiles for voters.
This was a year after University of Cambridge researcher Aleksandr Kogan first obtained the data and around the same time that Cambridge Analytica, which was co-founded by Steve Bannon, sought out voter data with financial support from the Trump campaign.
The goal, as The Guardian reported, was to combine social media's reach with big data analytical tools to create psychographic profiles that could then be manipulated in what Bannon and Cambridge Analytica investor Robert Mercer allegedly referred to as a military - style psychological operations campaign — targeting U.S. voters.
Its report about Facebook covering the period from 2015 to 2017 — a time during which Cambridge Analytica may have tapped Facebook data to create «psychographic» profiles of voters — found that Facebook's privacy controls «were operating with sufficient effectiveness,» according to copies of its reviews obtained through open - records requests by the Electronic Privacy Information Center, or EPIC, a watchdog group.
WASHINGTON — The political action committee founded by John R. Bolton, President Trump's incoming national security adviser, was one of the earliest customers of Cambridge Analytica, which it hired specifically to develop psychological profiles of voters with data harvested from tens of millions of Facebook profiles, according to former Cambridge employees and company documents.
The data collected by the app reportedly was shared with Cambridge Analytica and used to help the firm build profiles of individual voters and their political preferences to better target advertising to them.
Aleksander Kogan, the researcher who created the personality quiz app that ultimately led to Cambridge Analytica collecting data on over 50 million American voters, told the press this week that his team thought they «were doing something that was really normal.»
This was Mr. Zuckerberg's first appearance before Congress, prompted by the revelation that Cambridge Analytica, a political consulting firm linked to the Trump campaign, harvested the data of an estimated 87 million Facebook users to psychologically profile voters during the 2016 election.
We used the data to identify «persuadable» voters, how likely they were to vote, the issues they cared about, and who was most likely to donate.
Cambridge Analytica specializes in what's called «psychographic» profiling, meaning it uses data collected online to create personality profiles for voters.
The project is detailed in the contract as a seven step process — with Kogan's company, GSR, generating an initial seed sample (though it does not specify how large this is here) using «online panels»; analyzing this seed training data using its own «psychometric inventories» to try to determine personality categories; the next step is Kogan's personality quiz app being deployed on Facebook to gather the full dataset from respondents and also to scrape a subset of data from their Facebook friends (here it notes: «upon consent of the respondent, the GS Technology scrapes and retains the respondent's Facebook profile and a quantity of data on that respondent's Facebook friends»); step 4 involves the psychometric data from the seed sample, plus the Facebook profile data and friend data all being run through proprietary modeling algorithms — which the contract specifies are based on using Facebook likes to predict personality scores, with the stated aim of predicting the «psychological, dispositional and / or attitudinal facets of each Facebook record»; this then generates a series of scores per Facebook profile; step 6 is to match these psychometrically scored profiles with voter record data held by SCL — with the goal of matching (and thus scoring) at least 2M voter records for targeting voters across the 11 states; the final step is for matched records to be returned to SCL, which would then be in a position to craft messages to voters based on their modeled psychometric scores.
More details have emerged about how Facebook data on millions of US voters was handled after it was obtained in 2014 by UK political consultancy Cambridge Analytica for building psychographic profiles
In a later section, on demographic distribution analysis, the contract mentions the possibility for additional «targeted data collection procedures through multiple platforms» to be used — even including «brief phone scripts with single - trait questions» — in order to correct any skews that might be found once the Facebook data is matched with voter databases in each state, (and assuming any «data gaps» could not be «filled in from targeted online samples», as it also puts it).
A voter - profiling company was able to harvest data of 50 million Facebook profiles even though only about 270,000 users agreed to hand over their information.
In the event, Chmieliauskas» suggestion to clone Kosinski's app led to CA's data licensing relationship with Kogan, whose own personality test app — thisisyourdigitallife — was built bespoke for its project and successfully used to harvest data on 50M + Facebook users so CA could, in turn, build psychological profiles on millions of American voters.
The data was acquired and processed by Cambridge University professor Aleksandr Kogan whose personality quiz app, running on Facebook's platform in 2014, was able to harvest personal data on tens of millions of users (a subset of which Kogan turned into psychological profiles for CA to use for targeting political messaging at US voters).
On March 17, the Guardian and the New York Times both published stories showing that voter - profiling firm Cambridge Analytica was able to harvest data on 50 million — now 87 million — Facebook profiles without user permission.
Cambridge's website says the company's «unique data - rich voter file» was used to build high - tech profiles for all North Carolina voters and increase turnout, helping Tillis unseat Democratic Sen. Kay Hagan.
My data request tested a hypothesis: Were American voter files exported to the United Kingdom?
Groundgame, an app for election canvassing that integrates voter data with «geospatial visualization technology,» was used by campaigners for Trump and Brexit.
The idea that every voter in the country was profiled using between 4,000 and 5,000 data points aggregated, blended, and matched to voter registration files was unprecedented and deeply distressing.
In Advertising Age, a political client said the embedded Cambridge staff was «like an extra wheel,» but found their core product, Cambridge's voter data modeling, still «excellent.»
As is now famous, the company harvested the Facebook data of 50 million Americans that it obtained via a third - party app, and used it to target voters.
No doubt, it is a dismaying picture that confronts us: British company SCL Group, operating under the brand name Cambridge Analytica with the supervision of Steve Bannon, obtained data collected from Facebook by Cambridge University academic Alexandr Kogan, and used systems built by data scientist and whistleblower - to - be Chris Wylie to train its microtargeting algorithms to nudge scores of already - angry voters towards electing Donald Trump and leaving the European Union — a set of experiments largely bankrolled by US hedge - fund billionaire Robert Mercer, 90 % owner of Cambridge Analytica.
The Trump campaign had rejected early overtures to hire Cambridge Analytica, and Trump himself said in May 2016 that he «always felt» that the use of voter data was «overrated.»
CA, which has touted its ability to create personality profiles of voters for ad targeting purposes, was hired to run data operations for the Trump campaign.
But we don't know where the bot got its names and addresses — though we suspect it may be from public voter registration records or an older data breach.
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