Not exact matches
This likely is caused by international
franchise brokers» preference to target this segment, even if not most appropriate for the company,
because the commissions can be higher and the resulting payment to the
broker quicker.
«After opening my own office, I knew I wanted to eventually go back to a
franchise simply
because they offer the tools I need to ensure I am supporting my associates to be the best they can be,» says Henry Sakowski,
broker / owner, who was formerly with RE / MAX.
That's considerably different from
franchise affiliation, industry executives say,
because affiliation relies on the name brand to attract
brokers willing to dip into their own pockets.
The
brokers, however, were still interested
because of the possible referrals from the
franchise and
because of technology.
They're run by independent
brokers, but they're like a
franchise because they get all the support of the Howard Hanna company and are run under the Howard Hanna Real Estate Services name.
«After Apple's case study was published, we began receiving calls from agents and
brokers asking if we were
franchising because they wanted to buy what the brokerage was doing — rather than taking the time and investing the money to figure it out on their own,» says Wise.
Many of the
Franchise brokers and owners have said in the past that IDX is not good for their Brand,
because it might take away the benefits of having many listings available on
broker sites......... Again we forget who we are working for.....
There were many
brokers who never
franchised before and repeatedly said «no» to other brands, but they aligned with us
because we're more than a name.
The sad thing about the current
franchise or
broker setup is that
because there is now pretty much only a landlord relationship, often the owner or owner
broker feels that he / she has no need to monitor what the agents are actually doing out in the field, since the agent just «pays rent.»
«I chose the name «Crossroads» for my
franchise because my main office is located at the crossroads of Richmond Hill, Markham, North York and Scarborough,» says Barney Johnson,
broker / owner of Re / Max Crossroads Realty.
The IBA was launched about three years ago
because a local
broker got fed up with the positive press that large independents and
franchises were able to generate.