That means those that get taken over by
a big brewer like AB InBev lose that identity even if they still make small batches with distinctive flavors.
Not exact matches
The market share within craft has grown from 1 % to over 3 % over that period within the U.S. Heineken's beer volume growth,
like other
big brewers, is far slower, rising 3.6 % in the Americas in the first half of 2015.
The strong sales in the U.S. bode well for
big industry players
like Diageo (deo), Pernod Ricard (pdrdy), and Brown - Forman (bfb), as well as the emerging, fast - growing craft spirits industry that is mirroring the success craft
brewers had in the beer world.
The problem is that «small batch,» which is a
big selling point for cannabis dispensaries, just
like it is for craft
brewers, is a harder sell as far as the commodity is concerned.
There's a huge debate in the craft world about us, all
big brewers, because we're
like the enemy.
Like all
big business decisions, it was risky being one of the first craft
brewers to partner with a
big brewer.
«It's a bit of departure from winter's typical
big brown porters and stouts,» says head
brewer Mike Hiller, who notes that March marks sunnier, more spring -
like weather in Richmond.