Foodservice Industry not to be affected by Sorrento
Brand Changes at Retail Foodservice operators need not worry about the recent announcement -LSB-...]
* CEO expects 2013 U.S. auto sales near 15.5 million *
Branding change at 210 franchises * New - vehicle sales up 19 percent in fourth quarter By Bernie Woodall Jan 31 (Reuters)- AutoNation Inc, the largest U.S. auto dealer group, said strong new vehicle sales boosted its fourth - quarter net income by 20 percent and revenue by 13 percent.
Not exact matches
Plus, one of the most important factors for successful
branding is consistency; if you
change too much too quickly or
at an inopportune time, you could interfere with your existing customers» loyalties to your
brand.
The new regime
at the money - losing retailer, backed by a hedge fund, may have had more in mind than just
changing the optics around a
brand best known for its sexually provocative — some would say sleazy — advertising.
Trust in
brands is
at an all - time low so you need to
change the conversation about yours.
That's exactly the kind of good news cycle that should precede an identity
change, according to Wayne S. Rogers, Principal
at Blade Creative
Branding.
It's this lack of clarity over the
changes at Whole Foods that may be the biggest issue for the
brand, as it's been hit by a slate of negative articles and even held a summit to address angry partners.
Food entrepreneurs who spoke with Entrepreneur.com were mostly supportive of these
changes at the grocery chain, but did express some concern about what it means for the next wave of emerging food
brands.
TJX sells an ever -
changing assortment of
branded goods
at discounted prices a formula that's become increasingly appealing to value - oriented shoppers and has led to some copycat attempts from the likes of Macy's and Nordstrom.
Even before Heinz bought Kraft, the small - town ways of Oscar Mayer were
changing, says Mike Judge, former head of consumer insights and strategy there and now Director of the Center for
Brand and Product Management Center
at the University of Wisconsin Business School.
And yet, if there hasn't been a major strategic
change, the advent of a new hand
at the tiller might be exactly the wrong time to switch up the
brand identity:
Plus, Chevrolet and the Australian
brand Dolmio look
at how technology can
change the family dynamic
At the beginning of his entrepreneurial journey, Daniel Lubetzky, now the CEO of Kind, a leading healthy snack food company, was working at another snack brand importing fruit - nut bars when a major change occurre
At the beginning of his entrepreneurial journey, Daniel Lubetzky, now the CEO of Kind, a leading healthy snack food company, was working
at another snack brand importing fruit - nut bars when a major change occurre
at another snack
brand importing fruit - nut bars when a major
change occurred.
At our recent Entrepreneur Live event, founders of well - known and well - loved consumer
brands shared what helped them stay on track with their missions in the midst of the
changes, challenges and opportunities every entrepreneurial company experiences.
«We detect greater direction
at Bacardi following the
change of CEO in October, and the acquisition of Patron sends a strong message on priorities: focus on the U.S., focus on higher - growth premium
brands, and focus on growing Patron distribution globally,» Mundy wrote.
«This is an opportunity to
change the trajectory of my career,» says Deane, 30, who is planning to start a job
at a marketing and
branding consultancy after graduation.
Restaurant
Brands said it
changed its accounting standards
at the start of the year to reflect a
change in the timing of franchise fee revenue and other items.
We are
at a sea
change in this country in terms of a
brand new industry and a
brand new opportunity.
Fashion designer Karl Lagerfeld looks back
at his long - lasting collaboration with Italian fashion house Fendi, and how the
brand has
changed over the decades.
Luca Solca, sector head of luxury goods
at Exane BNP Paribas, speaks about British fashion
brand Burberry's
change of strategy.
If you personally have issues with the speed of
change, imagine what companies contend with: To keep up and stay relevant, they have to adapt their
branding, marketing and sales efforts
at a pace
at least as fast as that of the new techologies» debuts.
But as this
brand has proven before, it's not what
changes at the top that matters, it's what
changes at the counter.
Brands are «
changing the rules of the game to embrace... the customer,» Claudia D'Arpizio, a partner
at Bain & Company and one of the lead authors behind the report, published last week, told CNBC Friday.
«
At a time when there is both dramatic
change and great potential in retail, I'm excited to be part of the team that will shape the future of the Macy's
brand and, along with it, consumer expectations of what a great omnichannel experience can be,» said Lawton.
Jay Baer @jaybaer Author, Speaker and President
at Convince & Convert Presenting: How to Use Customer Service to Turn People Into
Brand Advocates and How to Staff Your Social Media Team in a
Changing Marketplace
Factors that could cause actual results to differ materially from those expressed or implied in any forward - looking statements include, but are not limited to:
changes in consumer discretionary spending; our eCommerce platform not producing the anticipated benefits within the expected time - frame or
at all; the streamlining of the Company's vendor base and execution of the Company's new merchandising strategy not producing the anticipated benefits within the expected time - frame or
at all; the amount that we invest in strategic transactions and the timing and success of those investments; the integration of strategic acquisitions being more difficult, time - consuming, or costly than expected; inventory turn;
changes in the competitive market and competition amongst retailers;
changes in consumer demand or shopping patterns and our ability to identify new trends and have the right trending products in our stores and on our website;
changes in existing tax, labor and other laws and regulations, including those
changing tax rates and imposing new taxes and surcharges; limitations on the availability of attractive retail store sites; omni - channel growth; unauthorized disclosure of sensitive or confidential customer information; risks relating to our private
brand offerings and new retail concepts; disruptions with our eCommerce platform, including issues caused by high volumes of users or transactions, or our information systems; factors affecting our vendors, including supply chain and currency risks; talent needs and the loss of Edward W. Stack, our Chairman and Chief Executive Officer; developments with sports leagues, professional athletes or sports superstars; weather - related disruptions and seasonality of our business; and risks associated with being a controlled company.
Starting a blog
changed my life for the better and I recommend everybody do the same to
at least build your
brand online.
Many factors could cause BlackBerry's actual results, performance or achievements to differ materially from those expressed or implied by the forward - looking statements, including, without limitation: BlackBerry's ability to enhance its current products and services, or develop new products and services in a timely manner or
at competitive prices, including risks related to new product introductions; risks related to BlackBerry's ability to mitigate the impact of the anticipated decline in BlackBerry's infrastructure access fees on its consolidated revenue by developing an integrated services and software offering; intense competition, rapid
change and significant strategic alliances within BlackBerry's industry; BlackBerry's reliance on carrier partners and distributors; risks associated with BlackBerry's foreign operations, including risks related to recent political and economic developments in Venezuela and the impact of foreign currency restrictions; risks relating to network disruptions and other business interruptions, including costs, potential liabilities, lost revenues and reputational damage associated with service interruptions; risks related to BlackBerry's ability to implement and to realize the anticipated benefits of its CORE program; BlackBerry's ability to maintain or increase its cash balance; security risks; BlackBerry's ability to attract and retain key personnel; risks related to intellectual property rights; BlackBerry's ability to expand and manage BlackBerry ® World ™; risks related to the collection, storage, transmission, use and disclosure of confidential and personal information; BlackBerry's ability to manage inventory and asset risk; BlackBerry's reliance on suppliers of functional components for its products and risks relating to its supply chain; BlackBerry's ability to obtain rights to use software or components supplied by third parties; BlackBerry's ability to successfully maintain and enhance its
brand; risks related to government regulations, including regulations relating to encryption technology; BlackBerry's ability to continue to adapt to recent board and management
changes and headcount reductions; reliance on strategic alliances with third - party network infrastructure developers, software platform vendors and service platform vendors; BlackBerry's reliance on third - party manufacturers; potential defects and vulnerabilities in BlackBerry's products; risks related to litigation, including litigation claims arising from BlackBerry's practice of providing forward - looking guidance; potential charges relating to the impairment of intangible assets recorded on BlackBerry's balance sheet; risks as a result of actions of activist shareholders; government regulation of wireless spectrum and radio frequencies; risks related to economic and geopolitical conditions; risks associated with acquisitions; foreign exchange risks; and difficulties in forecasting BlackBerry's financial results given the rapid technological
changes, evolving industry standards, intense competition and short product life cycles that characterize the wireless communications industry.
During the second quarter, Red Lobster will introduce the most comprehensive core menu
change at the
brand in the last decade.
Earlier this month, Facebook announced major
changes to the News Feed to prioritize updates from friends and family while de-emphasizing news and
brands, a move aimed
at fostering what CEO Mark Zuckerberg called «meaningful interaction.»
As discussed, material
changes are underway
at Olive Garden that will strengthen its guest experience and promotional offerings, and we're working on the right things to sustain momentum
at the rest of our
brands.
He notes they'll be continually looking
at how the
brand is received and how it can be improved, swearing (literally stating, «read my lips» before laughing) that it won't be another four decades before
changes are made again.
The Racine, Wis. - based family - owned marketer of such
brands as Windex, Pledge, Glade and Ziploc is now «A Family Company
at Work for a Better World,»
changing the tagline for the first time in nearly two decades.
The bread lineup
at Flowers Foods, Inc., Thomasville, Ga., has
changed significantly over the last several years, with the acquisition of Wonder, Dave's Killer Bread and other
brands.
In March 2011, Clawson and his partner, Ed Evans, purchased the company from Barnes and endeavored to bring
changes to a
brand that hadn't experienced very many,
at least from the look of the retail stores.
«In reviewing our long - standing U.S. business in the wake of the many
changes taking place, I felt that it was time to find our way back to a more traditional import partner who placed a strong emphasis on personalized relationships, who held professionalism to the highest level and who was committed to the highest standard of
brand and people management possible,» commented Philippe Colin, Proprietor and Winemaker
at Domaine Philippe Colin.
* All values based on Bragg Nutritional Yeast Seasoning, available
at Whole Foods Market and may
change from
brand to
brand.
To better understand
changing consumer purchasing habits and opportunities
at retail and online, we've enlisted the help of retail, distribution, and
brand experts to share actionable insights and...
I guess stores don't realize I'll
change the store I shop
at before I
change from a
brand I've grown to love.
Sidel will outline how beverage producers,
brand owners and co-packers can benefit from high speed, high quality digital printing of variable graphics and text on pack
at the point of filling, through a unique inline digital printing (IDP) solution based on DataLase colour -
change pigment technology.
Pre-workout fuel of the
brand new life -
changing @lepainquotidien gluten free seedy loaf (rolling out
at all NYC locations later this month!)
New Website Complements Updated Image, Name
Change In related news, Hudson River Foods has unveiled a newly designed website
at www.HudsonRiverFoods.com where visitors can learn about its favorite products and shop the company's family of
brands.
Huddle House, which is re-energizing itself
at age 49 with menu optimization, leadership
changes, and further initiatives, is refining the
brand to remain a relevant driving force in the industry for decades to come.
To better understand
changing consumer purchasing habits and opportunities
at retail and online, we've enlisted the help of natural and organic products retail, distribution and
brand experts to share actionable insights and tactics to help inform individual channel strategies.
«There are a lot of issues
at the moment with wine
brands coming into the UK from around the world but the longterm outcome could be positive if Australia negotiates a good free trade agreement with the UK, which could accelerate the
change of a shift of emphasis from the Old World to the New World.
The
change in ownership and managements encouraged the development of an aggressive growth strategy aimed
at assisting the
brand in growing successfully.
The leading packaging and filling equipment manufacturer is outlining how beverage producers,
brand owners and co-packers can benefit from high speed, high quality digital printing of variable graphics and text on pack
at the point of filling, through a unique inline digital printing (IDP) solution based on DataLase colour -
change pigment technology.
The claim that Coles and Woolworths were about to sell Foster's Group beers including Carlton Draught and VB
at below cost is another instance of the gradual eating away of famous
brands now vulnerable because of
changing drinking habits.
The forgotten 10 %: Climate mitigation in agricultural supply chains looks
at how some of the most recognizable household
brands are managing climate
change.
[As always, the
brands I use were GFCF
at the time of posting, but manufacturers can
change formulas without notice.