Sentences with phrase «brand perception survey»

Indeed, Consumer Reports» 2014 Car - Brand Perception Survey rank - ed Kia No. 4 among value brands, behind Toyota, Honda and Ford.

Consumer Reports» 2014 Car - Brand Perception Survey ranked Volvo in the Top 10.

Not exact matches

Since JetBlue announced plans to rebrand in late 2014, the percentage of people polled who have said they are positive about the JetBlue brand has fallen almost eight points, according to YouGov, a research firm that surveys brand perceptions.

The list was compiled using YouGov BrandIndex, which tracks consumer perception of brands through daily nationally representative surveys in 15 countries around the world.

The Tetley «Simply Brilliant» survey also looked at Americans» perceptions of brilliance among product innovations, companies and celebrities; only fitting as the brand brews up something brilliant of its own with its new Black & Green tea, a unique blend and a combination that until now has not been readily available in the US market.

According to the customers surveyed in the Kelley Blue Book 2015 Brand Image Awards, Buick continues to change perceptions with its portfolio of...

Recent surveys have shown that one of the top factors influencing a consumer's choice of vehicle is perception of the reliability of a brand.

Duties include but are not limited to: • Execute strategy for the firm's integrated marketing, business development, communications, and recommend improvements to the strategy • Plan, develop, and execute projects and programs that support a practice group's strategic plan and track success • Support client engagement initiatives, including training for enhanced client service strategies, contact origination and relationship development, and education / thought leadership initiatives • Provide direction and manage production of proposals, PowerPoint presentations, and RFP responses for the practice groups • Provide direction and manage execution of practice group sponsorships, client presentations and seminars, and other events related to the promotion of the practice groups • Drive awareness / recognition, enhance quality and brand perception of the firm • Manage submissions for major awards, comprehensive survey response campaigns (e.g. Chambers), and related initiatives to further the awareness and positioning of the firm's practices and lawyers • Develop a deep understanding of the practice groups» strengths and market differentiators, including their client base and key market trends • Ensure consistent implementation of key initiatives and recommend strategies to cross-sell to adjacency practice areas • Recommend and help develop tactical marketing and business development plans • Collaborate with other members of the marketing team to ensure consistent messaging of practice group strengths in written materials, including website content

You can also send these surveys out automatically to gain insight into your employees» changing views and perceptions about your brand.

They may carry out surveys to understand public's perception of their brand / services, which is helpful in properly positioning their firm in the market place.

Conduct effective surveys to discover the public perception and customer opinion regarding a product, brand, or service

The analyses also included age, race / ethnicity (three binary variables for Black, Hispanic and other ethnicity, coded with Whites as the reference group), gender, household income and parental education, media - viewing habits — hours watching television on a school day and how often the participant viewed movies together with his / her parents — and receptivity to alcohol marketing (based on whether or not the adolescent owned alcohol - branded merchandise at waves 2 — 4).31 Family predictors included perceived inhome availability of alcohol, subject - reported parental alcohol use (assessed at the 16 M survey and assumed to be invariant) and perceptions of authoritative parenting (α = 0.80).32 Other covariates included school performance, extracurricular participation, number of friends who used alcohol, weekly spending money, sensation seeking (4 - wave Cronbach's α range = 0.57 — 0.62) 33 and rebelliousness (0.71 — 0.76).34 All survey items are listed in table S1.