Michael McLaren, Sales & Marketing Director, McLaren Packaging, said: «As part of our growth strategy to service the packaging requirements of the drinks industry, and the spirits industry in Scotland in particular, we're delighted to sponsor the Excellence in
Branding category at the inaugural Scottish Gin Awards to help raise awareness of our innovative, luxury drinks packaging solutions within the rapidly growing gin sector.
We are sponsoring the Excellence in
Branding category at the first Scottish Gin Awards.
Not exact matches
«Overall we view the [third quarter] result as disappointing and suggestive the company continues to lose share in the majority of markets /
categories, with prestige beauty
brand SK - II accounting for the majority of growth,» wrote analysts
at Stifel.
«Although the quick service restaurant
category remains very competitive / promotional, the data reflects continued underlying
brand improvement
at McDonald's in addition to what we believe will be tangible 2018 same - store sales drivers,» analyst Andy Barish wrote on Friday.
The
category of shopper marketing, or marketing
at the retail level, is one specialty dedicated to collecting data that goes beyond how we feel about a particular
brand to what actually causes us to grab it off the shelf.
Red Bull, for example, has been able to expand its
brand beyond the energy - drink
category into the arts and entertainment arena with its Canvas Cooler Project, whereby artists design coolers and showcase them
at events nationwide.
In this case, Lululemon has taken the
category of women's athletic apparel — which has been an afterthought for women's fashion
brands like La Senza and Bebe, and an «also - ran» side of the business
at Nike and Adidas — married it to mainstream casual and turned it into a high - performing
category all its own.
It comes
at a time when P&G is struggling to grow sluggish sales after shedding
at least 100
brands in recent years to focus on core
categories.
At the moment the sidebar only offers search by
category, price and
brand though there is a search bar on the top right.
The simple reality is that Twitter has contained the majority of
brand mentions in most
categories for
at least a couple of years, because, in most
categories, mentions on Twitter usually involve brief link shares, that are easy for people to amplify — not in - depth conversations.
With the product
category growing
at more than four times the rate for pet treats overall, VMG Partners and company management helped build
brand awareness and push Waggin» Train products beyond mass retail and club stores into grocery and pet retail outlets.
Michele has worked driving new digital solutions to many of the world's leading
brands, including P&G, Netflix, Starbucks, and Cirque du Soleil, and she was also the Director of Strategy for Sears, where she led apparel growth strategies
at the company — a $ 2.5 billion
category.
With four of the top 10 Olympic advertising spenders in the automotive
category — and BMW leading the way
at $ 28.7 million according to iSpot.tv — the
brand that has experienced the biggest uplift in key consumer metrics in the first week is the TV network broadcasting the event itself, NBC - TV.
Both new Mac & Cheese flavors serve two people and, and will also be available this summer — each for $ 2.49 - $ 2.99 MSRP.â $ œAfter the incredible response to our reformulated, complete protein pasta and new mac & cheese line introduced last year we wanted to offer our customers more tasty options in those
categories, â $ said Jennifer Eiseman, Senior
Brand Manager
at Modern Table Meals.
DANVILLE, Va. — Organicville, a
brand in the Sky Valley Foods portfolio, makers of high - quality, organic and natural salad dressings, specialty sauces, condiments, marinades, pasta sauces and sparkling beverages, debuted the
brand's newest innovations in the food enhancement
category at 2018 Natural Products Expo West.
To begin the process of building that packaging, we start with research including
brand and
category insights, competitive analysis, an intense look
at the retail merchandising environment and an investigation into new ideas and methods in the global marketplace.
Organicville, a
brand in the Sky Valley Foods portfolio, debuted the
brand's newest innovations in the food enhancement
category at 2018 Natural Products Expo West.
At the helm since 2012, Church has guided Suja's remarkable ascent as the leading
brand in a highly competitive
category.
«
At the same time, we created
category managers that would be responsible for common
categories across the
brands, based on people's levels of expertise,» he says.
«The
brand now claims a remarkable 73 % market share contributing to 89 % of the growth of the Irish Whiskey
category, the fastest growing spirits
category at 3x the growth of the next top performing
category **.
«Next time you go into a store, pay attention to a product and look
at the
brand mix and how many product
categories there are and price points,» Hershberger says.
Led by Greg and David Figueroa — two brothers from New Orleans with chiles in their blood — the privately held Melinda's
brand has been growing
at nearly quadruple the 4.73 % growth rate of the $ 427.2 million hot / Cajun sauce
category (according to Chicago - based IRI).
The new packaging design comes
at the perfect time for the
brand as more consumers continue to discover Jim Beam, helping to grow the bourbon
category.
Martin Grant, Managing Director of Mackays, contacted Rick Allison, UK Market Analyst
at Scotland Food & Drink, to help with a total
category overview, specific to all
brands and major retailers in the UK specific to jams and marmalades.
Business development through «wet systems» targeted
at the fast growing ready - to - use sauce
category proved successful with both foodservice product manufacturers and retail
branded sectors.
Each kit comes complete with a beautifully illustrated booklet, which explains the
brand, the
category, the aromas and even has a cocktail recipe section
at the back.
Leading Premium - Plus Wine Players Drive U.S. Growth: Benefiting from robust premiumization trends, the U.S. markets leading wine
brands priced
at $ 10 - and - above are posting solid growth and outperforming the overall
category
The innovation — having made its debut late last year
at PACK EXPO Las Vegas — has generated a new packaging
category, providing
brand owners with a unique way to genuinely interact and engage with their customer base.
The report presents detailed analysis on the Prepared Meals consumption trends in the US, historic and forecast Prepared Meals consumption volume and value
at market and
category level,
brand share, and distribution channel data.
«When you are making a decision on the best mix for a
category you need to look
at the overall proposition — that's not necessarily
brand versus private label but the tiers within the
category in terms of good, better, best and understanding where duplication is required,» Mr Conomos said.
D's Naturals — the plant protein - fueled start up that recently caught the eye of investors
at General Mills 301 INC and 2X Consumer Partners — will unveil a new
brand (No Cow) and new products that take it beyond the bar
category in January 2018, says...
The Sustainability Awards
categories spotlight each of the key areas of innovation where the environmental footprint of packaging and packaged goods can be reduced, from resource efficiency to recycling, biomaterials to greener packaging machinery, and driving best practice
at the
brand owner and retailer level.
The strategy of increasing private label products
at the expense of well - known
brands could backfire on Coles and Woolworths because growth in
categories is driven by the
brand owners through product innovation and marketing.
Found in
at least 4 out of 10 British households3, we're bringing the trusted Robinsons
brand name to an on - the - go audience with this exciting launch that is set to shake up the
category.
D's Naturals — the plant protein - fueled start up that recently caught the eye of investors
at General Mills 301 INC and 2X Consumer Partners — will unveil a new
brand (No Cow) and new products that take it beyond the bar
category in January 2018, says CEO Chris Hickey, who reckons No Cow could ultimately be a $ 100m +
brand.
Paul has been involved in the buying and sourcing of fresh food for nine years, starting his career in the fresh produce department
at Musgrave Retail Partners GB, managing
categories for the Budgens and Londis
brands.
Eleven years later, Bourbon County
Brand Stout won gold in the wood - and - barrel - aged beer
category at the World Beer Cup Awards.
Treasury Wine Estates has announced the launch of Samuel Wynn & Co, a major new innovation developed with authentic storytelling
at the
brand's heart, to strengthen engagement with millennials and drive
category growth.
James Bate,
Category Leader for Consumables
at Amazon, talks to us about the new Amazon Launchpad programme - designed to help start - ups build
brands and consumers keep up with the pace of innovation.
At the 2017 Summer Fancy Food Show in June, BevNET spoke with five early - stage beverage
brands, each of which market innovative concepts for packaged drinks and unique takes on emerging beverage
categories.
Once again, distinguishing itself amongst an impressive field of
brands, Purity Vodka was awarded three highly prestigious Masters» Awards in the Super-Premium, Smooth and Micro Distillery
categories, and received a Gold Medal in the Organic
category at the Vodka Masters.
A blend of smooth coconut rum and fiery silver tequila, Malibu Red will inspire taste buds worldwide and allow consumers, bartenders and the spirits industry
at large to rethink the rum
category — and
brand partnerships.
To make things even easier for you, here
at Baby & Co, we've evaluated the results and selected some of the winning seats from each
category: infant carriers, extended rear facing, combination and high back booster seats and considered some of the best - selling
brands including Cybex, Recaro, Britax and Kiddy to ensure you are making a well informed decision when buying your seat.
The
brand won the prestigious Kind + Jugend Innovation Award in the «World of Baby Care»
category at the annual Exhibition in Cologne.
According to him, the right decision has put Guinness Nigeria Plc in a great position to continue to offer consumers quality
brands, giving them a choice
at every
category and price point.
And Raymond Dart, an anthropologist
at the University of Witwatersrand in Johannesburg, South Africa, earned himself an academic mauling for placing his discovery in a
brand new hominin
category he named Australopithecus («southern ape»).
Toxic industrial runoffs, heavy metals, and pharmaceutical drugs are the bigger
categories to watch out for,» says William Cole, D.C. «Carbon filters can do a great job
at filtering, and certain
brands have filters that focus more on certain pollutants, allowing you to pinpoint your water's particular problem.
To be clear, they're not sitting atop the best - selling product list
at Sephora (of course we checked — though we were happy to see better - for - you
brands like Sunday Riley and Tata Harper on that list), but when an entirely new
category of beauty products starts sprouting, it's so damn exciting, we simply can't keep it to ourselves.
As an example, let's look
at the label of the probiotic
brand Bio-Kult, considered to be in the «best probiotic supplement»
category by many practitioners in the field of digestive wellness.
Looking
at the weight loss
category as weight management allows
brands to draw from an active nutrition and lifestyle theme that promises a longer life cycle for related products.