Working closely with Don Odiorne, Vice President - Foodservice and the other regional foodservice
promotion directors, Trout will lead the marketing outreach to distributors and produce specialists in his territory, as well as
conduct Idaho ® potato product seminars and educational sessions, and represent the
brand and industry at foodservice trade shows.
You can
conduct a book
promotion campaign for it, and you can use it as a hook for disseminating your messages, building your
brand, and enhancing your portfolio.