Their work is often interpreted in the light of Arts and
Crafts movement because of their efforts to bring together art, craftsmanship and architectural solutions that respond to the needs of ordinary people.
Not exact matches
Top rival MillerCoors has acquired fewer
craft brands
because it tapped the
craft movement with two early investments in Blue Moon and Leinenkugel's.
The most excited evangelists for the new paradigm (let's call it «
craft beer» for the ease of discussion) were confident that a lot of the values they held were shared by the wider population — that
craft beer was objectively higher quality, that these little breweries,
because they were local, weresomehow morally superior, that the
movement was animated by values and ethics and was not merely the evolution of a consumer category.
It was unlikely that
craft beer owners would pursue a stock exchange listing
because they weren't of sufficient size, and public company scrutiny often didn't sit well with the
craft beer ethos, which is synonymous with the bearded history
movement.
Space simulation games work so well in VR
because you are stationed in a
craft, which you can see around you, so your mind doesn't freak out during
movement.