I will not be carrying around trash bags in my backpack after the challenge, but I will be carrying around the consciousness and awareness regarding my actions in purchasing products, keeping in mind the potential of
creating less trash.
But just like similar ideas like Litterati.org, # 2MinuteBeachClean
creates a permission structure and a community that makes you feel like
less of a weirdo when you're voluntarily picking up other people's nasty
trash.