Sentences with phrase «development market segmentation»

Skill Highlights Marketing Program Development Qualitative and Quantitative Analysis Consumer Behavior Brand Development Market Segmentation Technical Writing Team Collaboration Business Development Education and Training Westminster College 2015 Bachelor of Arts: Business Studies (Focus: Marketing) Salt Lake City, UT Coursework in Professional Selling, Advertising, Marketing Research and Planning, International Marketing, Consumer Behavior, and Web Writing and Design.

Not exact matches

Posted by Tony Zambito at 04:47 AM in buyer behavior, buyer ecosystem, buyer experience, buyer experience design, buyer goals, buyer insight, buyer persona, buyer persona development, Buyer Personas, buying process, content marketing, content strategy, customer experience, Customer Insight, customer strategy, Digital Buyer Persona, Marketing, Personas, qualitative research, Sales, sales enablement, Scenarios, segmentation, social buyer persona, social media marketing, content strategy, customer experience, Customer Insight, customer strategy, Digital Buyer Persona, Marketing, Personas, qualitative research, Sales, sales enablement, Scenarios, segmentation, social buyer persona, social media Marketing, Personas, qualitative research, Sales, sales enablement, Scenarios, segmentation, social buyer persona, social media Permalink

Posted by Tony Zambito at 05:23 PM in buyer behavior, buyer ecosystem, buyer enablement, buyer experience, buyer experience cycle, buyer experience marketing, buyer goals, buyer insight, buyer persona, buyer persona development, Buyer Personas, buying process, content marketing, content strategy, customer experience, Customer Insight, customer strategy, demand generation, Digital Buyer Persona, Marketing, Personas, qualitative research, Sales, sales enablement, Scenarios, segmentation, social business, social buyer persona, social experience, social influence, social media marketing, buyer goals, buyer insight, buyer persona, buyer persona development, Buyer Personas, buying process, content marketing, content strategy, customer experience, Customer Insight, customer strategy, demand generation, Digital Buyer Persona, Marketing, Personas, qualitative research, Sales, sales enablement, Scenarios, segmentation, social business, social buyer persona, social experience, social influence, social media marketing, content strategy, customer experience, Customer Insight, customer strategy, demand generation, Digital Buyer Persona, Marketing, Personas, qualitative research, Sales, sales enablement, Scenarios, segmentation, social business, social buyer persona, social experience, social influence, social media Marketing, Personas, qualitative research, Sales, sales enablement, Scenarios, segmentation, social business, social buyer persona, social experience, social influence, social media Permalink

Posted by Tony Zambito at 08:01 AM in buyer behavior, buyer ecosystem, buyer enablement, buyer goals, buyer insight, buyer persona, buyer persona development, Buyer Personas, Customer Insight, customer strategy, Digital Buyer Persona, digital marketing, digital marketing strategy, innovation, lead generation, Marketing, marketing automation, Persona Ecosystem, Personas, qualitative research, Sales, sales enablement, segmentation, social business, social business strategy, social media, social media marketing, social media strategy, User Personas Permalink Comments (0) Tracmarketing, digital marketing strategy, innovation, lead generation, Marketing, marketing automation, Persona Ecosystem, Personas, qualitative research, Sales, sales enablement, segmentation, social business, social business strategy, social media, social media marketing, social media strategy, User Personas Permalink Comments (0) Tracmarketing strategy, innovation, lead generation, Marketing, marketing automation, Persona Ecosystem, Personas, qualitative research, Sales, sales enablement, segmentation, social business, social business strategy, social media, social media marketing, social media strategy, User Personas Permalink Comments (0) TracMarketing, marketing automation, Persona Ecosystem, Personas, qualitative research, Sales, sales enablement, segmentation, social business, social business strategy, social media, social media marketing, social media strategy, User Personas Permalink Comments (0) Tracmarketing automation, Persona Ecosystem, Personas, qualitative research, Sales, sales enablement, segmentation, social business, social business strategy, social media, social media marketing, social media strategy, User Personas Permalink Comments (0) Tracmarketing, social media strategy, User Personas Permalink Comments (0) TrackBack (0)

The buyer persona development process, if done with this purpose in mind and not as a customer profiling or segmentation exercise only, can serve as the means to achieve this complete realignment of B2B demand generation and content marketing around your target buyer — in this case — your target buyer persona.

Posted by Tony Zambito at 06:00 AM in buyer behavior, buyer ecosystem, buyer enablement, buyer goals, buyer insight, buyer persona, buyer persona development, Buyer Personas, buying process, Customer Insight, customer strategy, Digital Buyer Persona, digital marketing strategy, innovation, Marketing, marketing automation, Personas, qualitative research, Sales, sales enablement, segmentation, social business strategy, social media marketing Permalink Comments (0) Tracmarketing strategy, innovation, Marketing, marketing automation, Personas, qualitative research, Sales, sales enablement, segmentation, social business strategy, social media marketing Permalink Comments (0) TracMarketing, marketing automation, Personas, qualitative research, Sales, sales enablement, segmentation, social business strategy, social media marketing Permalink Comments (0) Tracmarketing automation, Personas, qualitative research, Sales, sales enablement, segmentation, social business strategy, social media marketing Permalink Comments (0) Tracmarketing Permalink Comments (0) TrackBack (0)

Posted by Tony Zambito at 04:04 PM in buyer behavior, buyer ecosystem, buyer experience, buyer experience cycle, buyer experience marketing, buyer goals, buyer insight, buyer persona, buyer persona development, Buyer Personas, Buying Cycle Scenarios, buying process, customer experience, Customer Insight, customer strategy, demand generation, Digital Buyer Persona, digital marketing strategy, lead generation, lead nurturing, Marketing, marketing automation, qualitative research, Sales, sales enablement, Scenarios, segmentation, social buyer persona, social media, social media strategy marketing, buyer goals, buyer insight, buyer persona, buyer persona development, Buyer Personas, Buying Cycle Scenarios, buying process, customer experience, Customer Insight, customer strategy, demand generation, Digital Buyer Persona, digital marketing strategy, lead generation, lead nurturing, Marketing, marketing automation, qualitative research, Sales, sales enablement, Scenarios, segmentation, social buyer persona, social media, social media strategy marketing strategy, lead generation, lead nurturing, Marketing, marketing automation, qualitative research, Sales, sales enablement, Scenarios, segmentation, social buyer persona, social media, social media strategy Marketing, marketing automation, qualitative research, Sales, sales enablement, Scenarios, segmentation, social buyer persona, social media, social media strategy marketing automation, qualitative research, Sales, sales enablement, Scenarios, segmentation, social buyer persona, social media, social media strategy Permalink

Posted by Tony Zambito at 08:07 AM in buyer behavior, buyer ecosystem, buyer enablement, buyer goals, buyer insight, buyer persona, buyer persona development, Buyer Personas, Buying Cycle Scenarios, buying process, Customer Insight, customer strategy, digital marketing, digital marketing strategy, innovation, lead generation, Marketing, marketing automation, qualitative research, Sales, sales enablement, segmentation, social business strategy, social media marketing Permalink Comments (0) Tracmarketing, digital marketing strategy, innovation, lead generation, Marketing, marketing automation, qualitative research, Sales, sales enablement, segmentation, social business strategy, social media marketing Permalink Comments (0) Tracmarketing strategy, innovation, lead generation, Marketing, marketing automation, qualitative research, Sales, sales enablement, segmentation, social business strategy, social media marketing Permalink Comments (0) TracMarketing, marketing automation, qualitative research, Sales, sales enablement, segmentation, social business strategy, social media marketing Permalink Comments (0) Tracmarketing automation, qualitative research, Sales, sales enablement, segmentation, social business strategy, social media marketing Permalink Comments (0) Tracmarketing Permalink Comments (0) TrackBack (0)

Posted by Tony Zambito at 09:15 AM in buyer behavior, buyer ecosystem, buyer enablement, buyer goals, buyer insight, buyer persona, buyer persona development, Buyer Personas, Buying Cycle Scenarios, buying process, Customer Insight, customer strategy, Digital Buyer Persona, digital marketing, digital marketing strategy, innovation, lead generation, marketing automation, qualitative research, Sales, sales enablement, segmentation, social business, social business strategy, social media, social media marketing, social media strategy Permalink

Posted by Tony Zambito at 04:47 AM in buyer behavior, buyer ecosystem, buyer experience, buyer experience design, buyer goals, buyer insight, buyer persona, buyer persona development, Buyer Personas, buying process, content marketing, content strategy, customer experience, Customer Insight, customer strategy, Digital Buyer Persona, Marketing, Personas, qualitative research, Sales, sales enablement, Scenarios, segmentation, social buyer persona, social media Permalink Comments (0) Tracmarketing, content strategy, customer experience, Customer Insight, customer strategy, Digital Buyer Persona, Marketing, Personas, qualitative research, Sales, sales enablement, Scenarios, segmentation, social buyer persona, social media Permalink Comments (0) TracMarketing, Personas, qualitative research, Sales, sales enablement, Scenarios, segmentation, social buyer persona, social media Permalink Comments (0) TrackBack (0)

Posted by Tony Zambito at 06:00 AM in buyer behavior, buyer ecosystem, buyer enablement, buyer goals, buyer insight, buyer persona, buyer persona development, Buyer Personas, buying process, Customer Insight, customer strategy, Digital Buyer Persona, digital marketing strategy, innovation, Marketing, marketing automation, Personas, qualitative research, Sales, sales enablement, segmentation, social business strategy, social media marketing marketing strategy, innovation, Marketing, marketing automation, Personas, qualitative research, Sales, sales enablement, segmentation, social business strategy, social media marketing Marketing, marketing automation, Personas, qualitative research, Sales, sales enablement, segmentation, social business strategy, social media marketing marketing automation, Personas, qualitative research, Sales, sales enablement, segmentation, social business strategy, social media marketing marketing Permalink

Posted by Tony Zambito at 04:00 PM in buyer behavior, buyer experience, buyer experience cycle, buyer insight, buyer persona, buyer persona development, Buyer Personas, buying process, content marketing, content strategy, customer experience strategy, Customer Insight, customer strategy, demand generation, Digital Buyer Persona, Marketing, marketing automation, Personas, qualitative research, Sales, Scenarios, segmentation, social business, social buyer persona, social influence, social media, social media marketing, Stories, Strategy, User Personas Permalink Comments (0) Tracmarketing, content strategy, customer experience strategy, Customer Insight, customer strategy, demand generation, Digital Buyer Persona, Marketing, marketing automation, Personas, qualitative research, Sales, Scenarios, segmentation, social business, social buyer persona, social influence, social media, social media marketing, Stories, Strategy, User Personas Permalink Comments (0) TracMarketing, marketing automation, Personas, qualitative research, Sales, Scenarios, segmentation, social business, social buyer persona, social influence, social media, social media marketing, Stories, Strategy, User Personas Permalink Comments (0) Tracmarketing automation, Personas, qualitative research, Sales, Scenarios, segmentation, social business, social buyer persona, social influence, social media, social media marketing, Stories, Strategy, User Personas Permalink Comments (0) Tracmarketing, Stories, Strategy, User Personas Permalink Comments (0) TrackBack (0)

Posted by Tony Zambito at 04:04 PM in buyer behavior, buyer ecosystem, buyer experience, buyer experience cycle, buyer experience marketing, buyer goals, buyer insight, buyer persona, buyer persona development, Buyer Personas, Buying Cycle Scenarios, buying process, customer experience, Customer Insight, customer strategy, demand generation, Digital Buyer Persona, digital marketing strategy, lead generation, lead nurturing, Marketing, marketing automation, qualitative research, Sales, sales enablement, Scenarios, segmentation, social buyer persona, social media, social media strategy Permalink Comments (0) Tracmarketing, buyer goals, buyer insight, buyer persona, buyer persona development, Buyer Personas, Buying Cycle Scenarios, buying process, customer experience, Customer Insight, customer strategy, demand generation, Digital Buyer Persona, digital marketing strategy, lead generation, lead nurturing, Marketing, marketing automation, qualitative research, Sales, sales enablement, Scenarios, segmentation, social buyer persona, social media, social media strategy Permalink Comments (0) Tracmarketing strategy, lead generation, lead nurturing, Marketing, marketing automation, qualitative research, Sales, sales enablement, Scenarios, segmentation, social buyer persona, social media, social media strategy Permalink Comments (0) TracMarketing, marketing automation, qualitative research, Sales, sales enablement, Scenarios, segmentation, social buyer persona, social media, social media strategy Permalink Comments (0) Tracmarketing automation, qualitative research, Sales, sales enablement, Scenarios, segmentation, social buyer persona, social media, social media strategy Permalink Comments (0) TrackBack (0)

Posted by Tony Zambito at 05:23 PM in buyer behavior, buyer ecosystem, buyer enablement, buyer experience, buyer experience cycle, buyer experience marketing, buyer goals, buyer insight, buyer persona, buyer persona development, Buyer Personas, buying process, content marketing, content strategy, customer experience, Customer Insight, customer strategy, demand generation, Digital Buyer Persona, Marketing, Personas, qualitative research, Sales, sales enablement, Scenarios, segmentation, social business, social buyer persona, social experience, social influence, social media Permalink Comments (2) Tracmarketing, buyer goals, buyer insight, buyer persona, buyer persona development, Buyer Personas, buying process, content marketing, content strategy, customer experience, Customer Insight, customer strategy, demand generation, Digital Buyer Persona, Marketing, Personas, qualitative research, Sales, sales enablement, Scenarios, segmentation, social business, social buyer persona, social experience, social influence, social media Permalink Comments (2) Tracmarketing, content strategy, customer experience, Customer Insight, customer strategy, demand generation, Digital Buyer Persona, Marketing, Personas, qualitative research, Sales, sales enablement, Scenarios, segmentation, social business, social buyer persona, social experience, social influence, social media Permalink Comments (2) TracMarketing, Personas, qualitative research, Sales, sales enablement, Scenarios, segmentation, social business, social buyer persona, social experience, social influence, social media Permalink Comments (2) TrackBack (0)

Multiple questions one each of the following topics and sub-topics: Business activity 1.1 The role of business enterprise and entrepreneurship 1.2 Business planning 1.3 Business ownership 1.4 Business aims and objectives 1.5 Stakeholders in business 1.6 business growth Marketing 2.1 The role of marketing 2.2 Market research 2.3 Market segmentation 2.4 The marketing mix People 3.1 The role of human resources 3.2 Organisational structures and different ways of working 3.3 Communication in business 3.4 Recruitment and selection 3.5 Motivation and retention 3.6 Training and development 3.7 Employment law Operations 4.1 Production processes 4.2 Quality of goods and services 4.3 The sales process and customer service 4.4 Consumer law 4.5 Business location 4.6 Working with suppliers Finance 5.1 The role of the finance function 5.2 Sources of finance 5.3 Revenue, costs, profit and loss 5.4 Break - even 5.5 Cash and cash flow Influences on business 6.1 Ethical and environmental considerations 6.2 The economic climate 6.3 GlobMarketing 2.1 The role of marketing 2.2 Market research 2.3 Market segmentation 2.4 The marketing mix People 3.1 The role of human resources 3.2 Organisational structures and different ways of working 3.3 Communication in business 3.4 Recruitment and selection 3.5 Motivation and retention 3.6 Training and development 3.7 Employment law Operations 4.1 Production processes 4.2 Quality of goods and services 4.3 The sales process and customer service 4.4 Consumer law 4.5 Business location 4.6 Working with suppliers Finance 5.1 The role of the finance function 5.2 Sources of finance 5.3 Revenue, costs, profit and loss 5.4 Break - even 5.5 Cash and cash flow Influences on business 6.1 Ethical and environmental considerations 6.2 The economic climate 6.3 Globmarketing 2.2 Market research 2.3 Market segmentation 2.4 The marketing mix People 3.1 The role of human resources 3.2 Organisational structures and different ways of working 3.3 Communication in business 3.4 Recruitment and selection 3.5 Motivation and retention 3.6 Training and development 3.7 Employment law Operations 4.1 Production processes 4.2 Quality of goods and services 4.3 The sales process and customer service 4.4 Consumer law 4.5 Business location 4.6 Working with suppliers Finance 5.1 The role of the finance function 5.2 Sources of finance 5.3 Revenue, costs, profit and loss 5.4 Break - even 5.5 Cash and cash flow Influences on business 6.1 Ethical and environmental considerations 6.2 The economic climate 6.3 Globmarketing mix People 3.1 The role of human resources 3.2 Organisational structures and different ways of working 3.3 Communication in business 3.4 Recruitment and selection 3.5 Motivation and retention 3.6 Training and development 3.7 Employment law Operations 4.1 Production processes 4.2 Quality of goods and services 4.3 The sales process and customer service 4.4 Consumer law 4.5 Business location 4.6 Working with suppliers Finance 5.1 The role of the finance function 5.2 Sources of finance 5.3 Revenue, costs, profit and loss 5.4 Break - even 5.5 Cash and cash flow Influences on business 6.1 Ethical and environmental considerations 6.2 The economic climate 6.3 Globalisation

These focus on issues such as product development, market segmentation, demand and supply analysis and, most importantly, marketing and promotion.

As JKL Company's marketing manager since 2015, I direct all phases of both the creative and technical elements of marketing initiatives including data mining, brand creation, print / Web collateral development, lead generation, channel partner cultivation, customer segmentation / profiling, as well as CRM and acquisition strategies.

Tags for this Online Resume: Product, B2B, marketing, Insurance, Healthcare, Banking, Legal, Strategic marketing, Channel Management, Segmentation, Product Development, Product Requirements, market research, marketing analytics

Tags for this Online Resume: Consumer Packaged Goods - CPG, Segmentation Studies, Innovation and New Product Development, Marketing Research - MRD, Qualitative and Quantitative Studies, MBA - Marekting, MBA - Marketing

Tags for this Online Resume: Marketing Manager, Market Development, Financial Management, Market Segmentation, Strategic Planning, Business Plan, Market Research, Fundraising, Budgeting, Media and Communications, Community leader, Project Management

Tags for this Online Resume: product launch management, strategic product planning, pricing strategies, cloud computing technology, business analytics, mobile product management, SaaS technology, P & L Expertise, product life cycle management, product marketing, Agile software, product requirements document, marketing requirements documents, MRD, PRD, semiconductor test strategy, web marketing, lead generation campaigns, vertical market segmentation, customer presentation, PR development, SaaS

Tags for this Online Resume: New York, Brand Management, Trade Marketing, Channel Marketing, Marketing Strategy, Integrated Marketing Communication, Project Managment, Global Business Strategy, New Product Launch, Customer Segmentation, Data analysis, Luxury Goods, Consumer Goods, Food & Beverage, Fashion, Cosmetics, Global brand strategy, Asia Pacific, CRM development, B2B, B2C, Point of Sales Materials, Agency managment, budget control, Global marketing strategy, CRM, Go - to - Market, Integrated Marketing, Project management, Market analysis, BrandMarketing, Channel Marketing, Marketing Strategy, Integrated Marketing Communication, Project Managment, Global Business Strategy, New Product Launch, Customer Segmentation, Data analysis, Luxury Goods, Consumer Goods, Food & Beverage, Fashion, Cosmetics, Global brand strategy, Asia Pacific, CRM development, B2B, B2C, Point of Sales Materials, Agency managment, budget control, Global marketing strategy, CRM, Go - to - Market, Integrated Marketing, Project management, Market analysis, BrandMarketing, Marketing Strategy, Integrated Marketing Communication, Project Managment, Global Business Strategy, New Product Launch, Customer Segmentation, Data analysis, Luxury Goods, Consumer Goods, Food & Beverage, Fashion, Cosmetics, Global brand strategy, Asia Pacific, CRM development, B2B, B2C, Point of Sales Materials, Agency managment, budget control, Global marketing strategy, CRM, Go - to - Market, Integrated Marketing, Project management, Market analysis, BrandMarketing Strategy, Integrated Marketing Communication, Project Managment, Global Business Strategy, New Product Launch, Customer Segmentation, Data analysis, Luxury Goods, Consumer Goods, Food & Beverage, Fashion, Cosmetics, Global brand strategy, Asia Pacific, CRM development, B2B, B2C, Point of Sales Materials, Agency managment, budget control, Global marketing strategy, CRM, Go - to - Market, Integrated Marketing, Project management, Market analysis, BrandMarketing Communication, Project Managment, Global Business Strategy, New Product Launch, Customer Segmentation, Data analysis, Luxury Goods, Consumer Goods, Food & Beverage, Fashion, Cosmetics, Global brand strategy, Asia Pacific, CRM development, B2B, B2C, Point of Sales Materials, Agency managment, budget control, Global marketing strategy, CRM, Go - to - Market, Integrated Marketing, Project management, Market analysis, Brandmarketing strategy, CRM, Go - to - Market, Integrated Marketing, Project management, Market analysis, BrandMarketing, Project management, Market analysis, Brand strategy

Areas of Expertise * Design, management and analysis of semantic and sentiment research for brand development, segmentation, media planning, and content development of consumer and HCP programs to align brand promise to customer need * Develop competitive landscape assessment and monitor trends to deliver short and long term marketing strategy, plans and tactics with clear ROI benchmarks and KPIs for optimization * Orchestr...

Tags for this Online Resume: Campaign Management, Public Relations, Market Research and Analysis, Brand Management, Messaging, Advertising, Product Positioning, Product Marketing, Marketing communications, marketing strategy, Conferences and Events, Copywriting, Web marketing, Web Content Development, Competitive Intelligence, Problem Solving, Training, Collateral Development, Sales tracking, Lead Generation, Account Management, Consultant, customer focused, customer segMarketing, Marketing communications, marketing strategy, Conferences and Events, Copywriting, Web marketing, Web Content Development, Competitive Intelligence, Problem Solving, Training, Collateral Development, Sales tracking, Lead Generation, Account Management, Consultant, customer focused, customer segMarketing communications, marketing strategy, Conferences and Events, Copywriting, Web marketing, Web Content Development, Competitive Intelligence, Problem Solving, Training, Collateral Development, Sales tracking, Lead Generation, Account Management, Consultant, customer focused, customer segmarketing strategy, Conferences and Events, Copywriting, Web marketing, Web Content Development, Competitive Intelligence, Problem Solving, Training, Collateral Development, Sales tracking, Lead Generation, Account Management, Consultant, customer focused, customer segmarketing, Web Content Development, Competitive Intelligence, Problem Solving, Training, Collateral Development, Sales tracking, Lead Generation, Account Management, Consultant, customer focused, customer segmentation

Tags for this Online Resume: Biotechnology, Diagnostic, Pharmaceutical, Marketing, Oncology, Strategy, Brand Planning, Global Marketing, New Product Planning, Pricing, Market Research, Brand Leader, Commercial, Commercialization, Launch, Drug Development, Matrix, Cross Functional, Digital, KOL, Key Opinion Leader, Portfolio, Management, Brand Team, Agency, Diabetes, Cardiovascular, Commercial Strategy, Corporate Affairs, Communications, Hematology, Urology, Neuroscience, phase 2, phase 3, phase II, phase III, Powerpoint, Excel, Word, Part B, Part D, Seattle, Portland, San Francisco, Executive Director, Senior Director, Director, Vice President, Go - To - Market, Value Proposition, Go To Market, Launch Planning, Access, Reimbursement, Payer, Market Development, Market Assessment, Pipeline, In - Line, Brand Management, Coaching, Leadership, Marketing Strategies, Marketing Strategy, Strategic Planning, Autoimmune, Early Stage, Pre-Launch, Pre Launch, Regulatory, Operations, Marketing Plan, Business Plan, Business Development, Market Analysis, Segmentation, Targeting, Companion Diagnostic, Target Product Profile, Pre-Clinical, Competition, Positoning, Branding, Sales, Budget, Sales Management, Communication Plan, Publication Plan, Project Management, Genetic, Genomic, Lifecycle, Long Range, Device, Late Stage, Direct Report, Indirect Report, New Molecular Entities, Competitive, Biopharmaceutical, Medical Device, Non-Promotional, Tactical, Execution, IND, Revenue, Partner, Clinical, Consult, Analytical, Problem Solver, Global, International, Affordable Care Act, Lymphoma, Leukemia, Prostate, Breast, Cancer, OPDP, Promotional, Promotions, Brand, Healthcare, Distribution, Infrastructure, IMS, Priority Review, Experienced, Patient, Consumer

Tags for this Online Resume: integrated marketing communications, financial services marketing, direct marketing strategy, print, outdoor, in store, POS, web, segmentation, cooperation with advertising agency, printing company, credit card, consumer credit, insurance, internal communications, campaign development, budgeting, strategic and tactical planning, promotions, project management, account management, new product launch, development, market, competitor analysis, monitor efficiency, campaign follow - up, test campaigns, excellent interpersonal skills, creative problem solving skills, ability to manage multiple tasks, MS Office

SENIOR BRAND MANAGEMENT EXECUTIVE Over 20 years of experience including leadership in: brand management; brand marketing; marketing research and analysis; targeting and customer segmentation; buying cycles; strategy and positioning; business development; B2B, B2C sales strategies and value propositions; sales coaching; relationship marketing; global brand launches; pricing, packaging, merchandising and promotions; brand es...

I have over 20 years of branding, synchronized marketing and ecommerce experience including corporate and product branding, website development, ecommerce, SEO, Google Adwords, Google Analytics, social media, online and print advertising, direct mail, market research, target marketing and segmentation, trade show management, events, public relations, direct and online sales.