Curated by Turner Prize - winning artist Mark Leckey, The Universal Addressability of Dumb Things explores the theme of «techno - animism,» whereby the inanimate comes to life through technology.
When I'm our exploring the internets and I see things like Dumb Running Sonic, it just reminds me how much love for SEGA and it's franchises and history, and that empowers and motivates us here at SEGA.