You simply need what my other great marketing friend, Mark
Earls calls «The Purpose - Idea», which as a bona fide Social Object, is THE REASON why people are joining together in the first place.
Not exact matches
When the Canadian restaurant brand
Earls Kitchen + Bar decided to expand to Chicago's Lincoln Park neighborhood, they
called upon Alameda, California - based firm, MBH Architects to transform the interior into a welcoming atmosphere that embraces the city's musical roots.
When the Canadian restaurant brand
Earls Kitchen + Bar decided to expand to Chicago's Lincoln Park neighborhood, they
called upon Alameda, -LSB-...]
They're fluffy and light and... velvety =) Their light texture and delicately delicious flavor
called for a really tasty buttercream, and while I was browsing the aisles of the grocery store, I thought
EARL GREY!!!
Predictable mayhem ensued, from which a handful of party grandees advised the Queen to
call for the foreign secretary, Douglas - Home (a 14th
earl at the time) instead of the assumed favourite, Rab Butler.
An English rank of nobility,
earls were
called counts for a brief period of time and the wife of an
earl is still
called a countess.
Back in the early blogging days of 2004, I wrote a little online rant
called «The Hughtrain Manifesto», influenced by all the stuff I was reading at the time: Tom Peters, Seth Godin, Mark
Earls, The Cluetrain Manifesto etc..
I had an
Earls Court - based Australian girl - friend around 1970, all of my friends
called her «Bruce.»