Analysts predict modest holiday spending Retailers have less than two weeks to prepare for Black Friday — one of the busiest shopping days of the year — and are already drawing shoppers with
early holiday promotions, according to data from the market research firm Nielsen.
WASHINGTON, November 30, 2014 —
Early holiday promotions, the continued growth of online shopping, and an improving economy changed the way millions of people approached the biggest shopping weekend of the year.
Not exact matches
«We see that trend happening next year even around other
holidays like Valentine's Day or Mother's Day, because there's a very competitive nature and they need to stretch those
promotions out
early and often.»
Wal - Mart, Starbucks and more are getting a head start on the
holiday season, with deals and
promotions starting in
early November.
Wal - Mart, which has projected stagnant U.S. comparable sales for the rest of the year and vowed to be aggressive with its
promotions, fired its first salvo Nov. 1 with its
earliest - ever
holiday deals.
Picking a publication date that fits with your personal life, relevant
holidays (a book on motherhood might be more easily promoted if it is published the week of Mother's Day, for instance), and what else is on the market is a great way that indie authors get to plan their
promotions early on to best suit their sales.
While it could wait to launch its next - generation Kindles closer to the
holiday season, having devices in stores in time for back - to - school
promotions seems like the more likely scenario, particularly with sales of Kindle devices reportedly ebbing and rumors of Apple launching the iPhone 5
early this fall along with a new iPod Touch and possibly even its own 7 - inch iPad.
It has also been clearing out its device inventory at deep discounts, selling the
earlier - generation Nook Simple Touch with GlowLight for just $ 49 during a «Cyber Monday»
promotion following the US Thanksgiving
holiday.