Election winners tend to be able to sum up what they are about in one sentence - and that clarity means everyone else, friend or foe, can do so, too.
Not exact matches
Nuneaton
tends to swing with the overall
winner, which is why everyone knew that Ed Miliband was in trouble in the last general
election.
Electoral systems with
election of just one
winner in each district (i.e., «
winner - takes - all» electoral systems) and no proportional distribution of extra mandates to smaller parties
tend to create two - party systems (Duverger's law).