Not exact matches
In 1989, the idea of a
Japanese automaker creating a stand - alone
brand to sell
luxury cars to affluent buyers wasn't new — Acura broke that ground three years prior — but the idea of crafting a large, flagship rear - wheel - drive sedan that could match or even beat the best
luxury cars produced by the likes of Mercedes - Benz and BMW?
With the upcoming introduction of the Genesis, Hyundai execs are now trying to decide if they need an individual upmarket
brand to sell more expensive vehicles to buyers of German and
Japanese luxury cars.
The same day the
Japanese luxury brand announced it will fit blind spot monitoring (BSM) and rear cross traffic alert (RCTA) to its entire range of passenger
car and SUV models.
«Not only will the LS symbolize the Lexus
brand, it will become the definitive new - generation
luxury car embodying
Japanese tradition and culture,» said Toshio Asahi, chief engineer for the new LS.
Genesis delivers premium -
brand luxury -
car accommodations, interior room, and power at prices that significantly undercut high - end American, German, and
Japanese competitors.
Photos of the new Lexus concept
car have leaked online, revealing a stunning
luxury coupe that is certain to put the
Japanese luxury brand back in the spotlight.
For the American
car owner,
luxury has been defined by names such as Cadillac, Mercedes - Benz, BMW and Jaguar - American and European
cars that set the standard of automotive quality for decades.Now consumers are being told to look to the Far East for class.This fall, two
Japanese automakers - Toyota and Nissan - have begun selling their own
brand of automobile
luxury: Lexus and Infiniti.The introduction of those two
luxury nameplates has stirred a marketing battle of worldwide proportions, and the auto industry is watching closely to see if the
Japanese can repeat history and exert influence in an area that was previously unknown to them.
BMW, already one of the world's most successful automakers, is the leading
brand of imported
luxury cars for 1997, outselling Mercedes, Volvo and all of the
Japanese brands.
Beneath the skin of the SR trim are suspension and chassis changes that bring the
car a lot closer to its Four - Door Sports Car roots, as well as an interior bathed in Alcantara leather that goes unmatched by most of its Japanese competition — even some from luxury brands like Lex
car a lot closer to its Four - Door Sports
Car roots, as well as an interior bathed in Alcantara leather that goes unmatched by most of its Japanese competition — even some from luxury brands like Lex
Car roots, as well as an interior bathed in Alcantara leather that goes unmatched by most of its
Japanese competition — even some from
luxury brands like Lexus.
Set to replace the RC F Coupe as the
Japanese luxury brand's representative in Japan's Super GT500 series during the next year, the LC 500 racer is based on the large 2 +2 - seat road
car of the same name that will be launched overseas in December.