Because they are more affordable, term life products are typically popular with younger,
less affluent consumers — particularly families who need the protection, but may not have the available cash for more expensive products, Theroux adds, which offer investment options in exchange for higher premiums.
Less affluent consumers also had an appetite, helping China maintain its ranking as the world's largest buyer of gold for the fifth straight year.
The company doesn't slash prices or create subpar products to meet
less affluent consumers in emerging markets halfway.
Not exact matches
As result, low - income Americans will again have a
less - merry season than
affluent consumers, who are more flush thanks in part to surging stock markets.
Previous comments have hit on probably most of why more
affluent consumers in Canada shop at Walmart than in the States: a combination of fewer higher - end retailers in the Canadian market, more dispersed
affluent areas,
less stigma attached to the brand, and potentially a higher level of frugality all contribute to Walmart attracting a higher percentage of
affluent Canadian shoppers.
Academic research suggests that long - term market declines can rub off on
consumers, leading them to feel
less affluent and therefore spend
less money.
«The use of premium spirits in cocktails is being driven by younger, more
affluent consumers, who may be drinking
less, but who are drinking better quality,» Samaroo explains.
Solar
consumers tend to be more well - off than non-solar customers, which means that
less affluent Americans are paying for wealthier rooftop solar
consumers.