The platform also saw good improvements to
the LinkedIn ad platform.
Not exact matches
In various ways, Facebook and
LinkedIn have acknowledged at least a modest obligation to police their
ad platforms against abuse.
For B2B firms,
LinkedIn is another cost - effective
ad platform.
These new tools will be available for all of
LinkedIn's
ad platforms.
Facebook is the most popular
platform for paid
ads (94 percent), followed by Instagram (44 percent), with
LinkedIn and Twitter tied in third place (26 percent):
While 29 % of B2B marketers use
LinkedIn ads, only 10 % of B2C marketers invest on the
platform.
If Facebook costs continue to rise and they doesn't implement some sort of
Ad Grants program for nonprofits I predict that many will leave the
platform altogether or at a minimum they will invest more time in other channels such as Twitter,
LinkedIn, Google + and email list building.
Facebook will now integrate with ZipRecruiter — an aggregator that allows those looking to fill jobs to post
ads to many traditional job boards, as well as sites like
LinkedIn, Google and Twitter — to boost the number of job
ads available on its
platform targeting its 2 billion monthly active users.