Sentences with phrase «more guerrilla marketing»

Some were seriously looking at Overdrive's terminals to boost public awareness and others were looking at more guerrilla marketing.

Not exact matches

The same way a creative advertisement or guerrilla marketing campaign (which should be part of the entrepreneurial arsenal, even though the lion's share of budget should go toward direct response advertising that has trackable results) is meant to get your attention, so too is the initial schmooze with a prospect supposed to be worthy of the attention they have given you — exciting them at the possibilities you have shown them, and delivered in an educational and entertaining way that leaves them fascinated and wanting more.
He has been featured on The Oprah Winfrey Show and has trained and certified more than 600 coaches in his acclaimed Guerrilla Marketing Coach and World Class Speaking Certification Programs.
Any bookstore can also order it if you give them the full title: «Guerrilla Marketing to Heal the World» — there are more than 60 Guerrilla Marketing books that cover other aspects of business and have nothing to do with what we've been talking about.
After spending at least 34 months on one or more Amazon.com bestseller lists (Environment, Green Business, Business), the award - winning book Guerrilla Marketing Goes Green was taken out of print by the publisher.
NOTE: You will get considerably more value from these assessments if you read Guerrilla Marketing to Heal the World first.
I know my earlier book Principled Profit: Marketing That Puts People First has changed lives, and this book not only expands and amplifies those powerful concepts under a specifically eco-friendly lens, its also going to reach a lot more people because it has the support and power not only of my personal network, but also the resources of both a big NYC publisher (John Wiley & Sons) and my superstar co-author, Mr. Guerrilla Marketing himself, Jay Conrad Levinson — the man who brought us not only all the Guerrilla Marketing books but also Uniteds Friendly Skies, Allstates Good Hands, and even the Marlboro Man.
Read the Table of Contents Read the Index Read Excerpts Read Endorsements From More Than 50 Entrepreneurs and Marketers Read Reviews About the Authors About GREEN Guerrilla Marketing Have Shel Speak Order Now
Any bookstore can also order it if you give them the full title: «Guerrilla Marketing Goes Green» — there are more than 60 Guerrilla Marketing books that cover other aspects of business and have nothing to do with what we've been talking about.
This 500 - page book's unifying theme, using Enlightened Power as a catalyst for public discussion and awareness, received more than 20 million media impressions (including NPR Marketplace, MSNBC, businessknowhow.com) and the Mavens & Moguls team propelled it to # 2 on Amazon's Leadership List through viral and guerrilla marketing techniques.
Guerrilla Marketing Goes Green: Winning Strategies to Improve Your Profits and Your Planet, by Jay Conrad Levinson and Shel Horowitz will show you all of this and much more, step by step.
You can learn more at the Guerrilla Marketing to Heal the World page at GoingBeyondSustainability.com (I think it's by far the best of my 10 books, several of which have won awards or been translated and republished in other countries).
About the Book: Alone among Levinson's more than 60 Guerrilla Marketing books in the long - running series, Guerrilla Marketing to Heal the World focuses on social entrepreneurship.
You can find out more about the book, including a table of contents, excerpts and free tools for guerrilla marketing on the Guerrilla Marketing Goes Green website, www.guerrillamarketinggoesgguerrilla marketing on the Guerrilla Marketing Goes Green website, www.guerrillamarketinggoesgmarketing on the Guerrilla Marketing Goes Green website, www.guerrillamarketinggoesgGuerrilla Marketing Goes Green website, www.guerrillamarketinggoesgMarketing Goes Green website, www.guerrillamarketinggoesgreen.com.
Your eighth book is Guerrilla Marketing Goes Green, with a co-author whos done more than 60 books.
Jay Conrad Levinson released the first of more than 60 Guerrilla Marketing books in 1984, after a corporate marketing career that included being on the creative team that developed the MarlMarketing books in 1984, after a corporate marketing career that included being on the creative team that developed the Marlmarketing career that included being on the creative team that developed the Marlboro Man.
Green Guerrilla Marketing, developed by Shel Horowitz, takes it a step farther: as consumers become more aware of issues like climate change, buying local, etc., they want to patronize companies that understand that.
Guerrilla Marketing to Heal the World: Combining Principles and Profit to Create the World We Want, by Jay Conrad Levinson and Shel Horowitz (with additional contributions by Cynthia Kersey, Frances Moore Lappé, Ken McArthur, and Yanik Silver) will show you all of this and much more, step by step.
I'm delighted to recommend Guerrilla Marketing To Heal the World — the world needs more of this.
Traditional marketing approaches are too - often based on intrusive push marketing and expensive advertising, rather than the cheaper, more efficient, and easier Guerrilla approaches of building relationships with influencers who will open new markets, being there and findable when customers look for what you offer, and letting customers nonintrusively pull themselves to you.
The Protein World campaign has been the subject of guerrilla marketing, with people modifying the ads to be more inclusive to all types of «beach bodies» (every body) and women posing alongside the ads in bikinis, to show that though their bodies might not be as toned as the model's, they're still acceptable for summer trips to the beach.
Authors and business owners interested in learning more about market research are invited to the next Guerrilla Marketing Association interview when I interview Robert Kaden, author of Guerrilla Marketing Research: Marketing Research Tactics that Can Help Any Business Make More Momore about market research are invited to the next Guerrilla Marketing Association interview when I interview Robert Kaden, author of Guerrilla Marketing Research: Marketing Research Tactics that Can Help Any Business Make More MoMore Money.
You can do this via guerrilla marketing efforts, book reviews, book publicity, social media advertising, and so much more.
Now that I'm writing fiction full - time, I wanted to share some of the more advanced book marketing strategies I use, so I published another book called Guerrilla Publishing, which I'm also giving away for free.
I threw myself into guerrilla, but organized, marketing for «Suddenly Single Sylvia,» and feel more comfortable with reaching out to media, reviewers, bloggers, and influencers.
If you need more advanced book marketing help and support, you can check out my flagship course, Guerrilla Publishing.
If you're thinking about self - publishing your book, attend the next Guerrilla Marketing Association call when I interview Michel Theriault, author of the forthcoming self - published book, Win More Busines... Write Better Proposals.
Guerrilla Publishing is a crash course on some of the more creative book marketing strategies I've discovered in my first year of publishing fiction.
On last night's Guerrilla Marketing Association call, Annie Jennings and Sara Jennings, from Annie Jennings PR, described the program they have developed to help authors find new readers for their books, enhance their media presence, and develop more speaking opportunities.
Discover the tools to supercharge your search engine operations (SEOs), make your social media posts more effective, create call to action, drive promotional efforts, and implement guerrilla marketing techniques to increase the sales of your book.
And of course, nothing gets the big boys more excited than a good innovative guerrilla marketing campaign.
For more creative job search tactics, go to the Guerrilla Marketing for job hunters blog and download the free audio CD.
Skip the old methods and go «guerrilla» Thursday, September 09, 2010 Guerrilla Job Search Coaching: Shock and Awe Job Search Strategies Guerrilla Marketing For Job Hunters Meet Steveguerrilla» Thursday, September 09, 2010 Guerrilla Job Search Coaching: Shock and Awe Job Search Strategies Guerrilla Marketing For Job Hunters Meet SteveGuerrilla Job Search Coaching: Shock and Awe Job Search Strategies Guerrilla Marketing For Job Hunters Meet SteveGuerrilla Marketing For Job Hunters Meet Steve C., MORE
Guerrilla Marketing for Job Hunters 3.0: MORE
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