Denise Lash and her condominium law team in Toronto help the standard for what a great
niche law blog should be: focused, practical, and solution - oriented.
«How to Drive Traffic to a New
Niche Law Blog Main What Law Firms Can Learn From Transformers About Online Video»
«How Law Firms Can Use Podcasts to Generate Lot's of New Business Main How to Drive Traffic to a New
Niche Law Blog»
We here at Legal Blog Watch always enjoy finding new
niche law blogs, even if we don't know much about the particular niche they cover.
Not exact matches
The
blog has been in operation for a couple of years now and has filled an important
niche in the American legal academy: fair and balanced coverage of vital issues at the intersection of
law and religion.
The
law blogs above provide great examples of lawyers who identified legal
niches in which a
blog could be successful, and filled them with their time, energy and creativity.
The key to a successful
law blog — for marketing purposes, anyway — is to build a great
blog in a specialized
niche.
Blogs essentially function as microsites by aggregating commentary in a
niche area of the
law, and can be just as effective as more traditional microsites at building thought leadership in a particular practice area.
In sum, beyond your standard
law firm website, consider launching microsites and
blogs in
niche practice areas to build client engagement, thought leadership, and stronger search engine visibility.
For «
niche»
blogs covering specialized areas of the
law that aim primarily to, say, educate readers about new court decisions on a relevant topic, I don't see why a ghostwriter with a strong legal research and writing background can't do that effectively for a lawyer simply too busy to do all the spadework.
Turkewitz isn't paranoid: it's not just PI
blogs that were omitted, but many of the dozens of excellent «
niche practice
blogs» (think California Estate Planning
Blog or the whole genre of family
law blogs.
Do
law blogs in general have the kind of
niche audience (lawyers) that makes comments better than usual?
Start a
law blog or publish articles posted on websites about your
niche.
The Legal Writing
Blog and the
Law Librarian
Blog point out in these posts that the new Google Dictionary, which was quietly rolled out in December 2009, presents a formidable competitor not only for other Web dictionaries such as Answers.com, but also potentially to
niche lexicons like Black's
Law Dictionary.
However, in many (though not all cases)
blogs tend to consist primarily of chronologically ordered commentary on recent legal developments in a
niche practice area, while traditional microsites tend to also feature extensive libraries of resources such as (in the case of
Law and Ethics Online) links to lobbying
laws, rules and regulations in all 50 States.
And, this week I'd like to showcase how a few other lawyers have used social media effectively, including: 1) how a
law student created a name for himself online and continues to do so as he builds a solo practice from the ground up, 2) how one personal injury attorney successfully created a
blog that stands out from the crowd, and 3) how a BigLaw attorney has created a very successful
niche using social media.
Originally started as a means to promote your practice and develop your profile as a trusted source in a
niche field (think «legal marketing» or «maritime
law «-RRB-, you've come to find that creating original content for your
blog, not to mention promoting said content, is more challenging than you anticipated.
Moreover,
law firm domain names rarely gain enough subject authority to compete in the search rankings with
niche - subject
blogs.
Which raises the question, do
law blogs in general have the kind of
niche audience that makes comments better than usual?
It wouldn't be in the top 10 places a new
niche law blogger would go to find
blog discussion among the thought leaders in their field.
And there are many different social media platforms to choose from, which is why next week, I'm going to highlight how a few other lawyers have used social media effectively, including: 1) how a
law student created a name for himself online and continues to do so as he builds a solo practice from the ground up, 2) how one personal injury attorney successfully created a
blog that stands out from the crowd, and 3) how a BigLaw attorney has created a very successful
niche using social media.
In this Episode I Talk About: Why it's important to choose a
niche when starting your
law firm; Why Foonberg's book probably isn't something you want to be relying on for all your business questions; The importance of systems and standard operating procedures in your
law firm; The role you play as both lawyer for your clients and owner of your
law firm; How to embrace taking risks, success, and failure to get better every day; and A FREE tool you can implement on your website and
blog -LSB-...]
Sean Bawden's employment
law blog «Labour Pains» has been selected as the Best Niche Blog in the Canadian Law Blog Awards (aka The Clawbie
law blog «Labour Pains» has been selected as the Best Niche Blog in the Canadian Law Blog Awards (aka The Clawbi
blog «Labour Pains» has been selected as the Best
Niche Blog in the Canadian Law Blog Awards (aka The Clawbi
Blog in the Canadian
Law Blog Awards (aka The Clawbie
Law Blog Awards (aka The Clawbi
Blog Awards (aka The Clawbies).
Each
blog post contains a comprehensive analysis of a new legal development in this
niche area of the
law and provides the reader with one or more takeaways.
Having a
law blog that establishes a
niche area that you are expert in, and can explain in clear prose, will help reporters find you.
1 IP, 1 Real Estate A Top Criminal Content Marketer Blogging from the Top Patent District Young Firm
Blogs Its Way to 10 New Clients in 90 Days Generating Business Clients on Quora 2 Firms Using Podcasting A Steady Flow Of Clients Using Techniques From Other Industries Book - Writing As A Business - Getter Divorce Guide Pulls In Clients Interviewing Prospective Clients On Podcasts Great Lessons From A Referral - Based Injury Practice Using Workshops To Market Estate Planning And Small Business Services Attorneys Gain New Business by Educating Clients The «Velvet Hammer» Pulls in 7 - Figure Cases Using 3 Techniques Building a Multi-Specialty Practice with Seminars
Niche Blogging by a Contract Attorney Internet Pioneer Has Global Reach Using Op / Eds And Success Stories to Bring In New Clients How One Lawyer Brands Herself Through Content Marketing Food - Contamination Litigator Dominates His
Niche with Content and Speaking Business Transaction Firm with Recurring Revenue Blogging to Lawyers and Charging for Consultations Publishing and Speaking Keep This Green - Buildings Practice Thriving Online Brand Protection Lawyer Thrives with Blogging, TV, and Referrals Foreclosure Solo Succeeds with Phone Videos, Ghostwriters, and Networking Group Blogging, Tweeting, and Podcasting Launch This Nashville Sports
Law Practice ADA Specialist Builds National Consulting Practice with Blogging
Runner - up: Animal Justice
Blog: It's hard to find a topic more niche than animal protection law, and that's the subject of this fascinating Toronto - based blog headlined by Nicholas dePencier Wright and a team of lawyers and other profession
Blog: It's hard to find a topic more
niche than animal protection
law, and that's the subject of this fascinating Toronto - based
blog headlined by Nicholas dePencier Wright and a team of lawyers and other profession
blog headlined by Nicholas dePencier Wright and a team of lawyers and other professionals.
You may choose to focus your
blog on a geographical region (i.e., Chicago lawyer), practice area (i.e., intellectual property advice),
niche subject (i.e., legal news, practice tips, getting into
law school) or another topic.
Blogs in
law have grown from
niche oddities to mainstream legal marketing mainstays; the question asked of
law firms today isn't «Why are you blogging?»