Public communication flips this approach on its head: the bottom - line is the lead, followed quickly by the «so what,» and then the supporting details, as appropriate.
Professional Experience Texas
Flip Factory (Houston, TX) 03/2010 — 11/2010 Cheerleading / Gymnastics Coach • Designed and implemented comprehensive
public relations and marketing efforts • Created and managed fundraising events resulting in significant revenues • Built and strengthened professional relationships with clients, community leaders, and partners • Managed internal
communications ensuring timely and accurate flow of critical information • Directed team practices and designed organized cheerleading and gymnastic routines