Sentences with phrase «real branding in»

«There's no real brands in property management right now.»

Not exact matches

And while the brand awareness and networking benefits are real, all that time in front of Facebook and like can leave you a little woozy headed, drained and with a vague sense of being down in the dumps.

Being a real person and not just a brand is crucial in gaining — and more importantly, keeping — followers.

That being said, this particular book makes a real effort to present those strategies in a way that can be applied in more typical business and branding scenarios.

Schab says that in addition to the very real fear of losing some of the brand equity they've worked so hard to build, entrepreneurs faced with a corporate name change often feel a threat to their very person.

While the retailer is still looking to build brand awareness in the U.S. before opening more stores, real estate landlords tell CNBC they're excited to bring Primark into their properties.

By putting the focus on creating real connections and investing in the lives of their customers, the Glossier brand has accumulated lifelong fans and advocates.

Aston Martin, the luxury car brand known for its appearances in the James Bond franchise, is moving into real estate with a 66 - story condominium complex in Miami.

In those moments, consumers expect brands to address their needs with real - time relevance.

Some expected, routine and consistent behaviors that are fairly reliable will be ascertainable, but the real winners will understand that — each time a customer now appears — it's essentially a brand - new day dictated and determined in the moment by the customer's then - dominant and most pressing desires.

We look for great brands that are — for the most part — well managed, but can dream bigger, and where we can add our great capabilities and competencies, such as marketing, such as real estate and, increasingly, in digital, in - store and online.

There was a real place in the market to create a brand that not only represented women and their needs from a physical product standpoint, but also from a marketing and communications standpoint.

It's a combination of an email subscription list and Facebook Messenger, where your fans and followers can connect directly with your brand through the app and communicate in real time.

But the real saving grace was an additional $ 11 million in funding and a brand - new advertising campaign.

That's why I know that Ottawa's move to allow trade with the country (also known as Myanmar) presents Canadian companies with a real challenge: how to seize the opportunity to invest in what may be Asia's last frontier market without adding to Burma's woes — or damaging your own brand.

In that movie, proclaiming that the real money in movies comes from merchandising, one of the characters shows off T - shirts, lunchboxes, dolls, breakfast cereals — and a branded flamethrower, adding «The kids love this one!&raquIn that movie, proclaiming that the real money in movies comes from merchandising, one of the characters shows off T - shirts, lunchboxes, dolls, breakfast cereals — and a branded flamethrower, adding «The kids love this one!&raquin movies comes from merchandising, one of the characters shows off T - shirts, lunchboxes, dolls, breakfast cereals — and a branded flamethrower, adding «The kids love this one!»

The school's alumni magazine touted him as «the best known brand name in real estate.»

I believe that some of the fundamentals needed to make a story resonate in real life can be carried over into online storytelling about your brand.

But my efforts in promoting myself and my personal brand were selfish, counterproductive and took away from the real work I should have been doing.

For all that brands, and their marketing departments, in particular, talk about customer relationships, the relationship that counts the most for customers themselves is the good old - fashioned kind, the one that exists between them and a real person.

«If marketers don't have a real handle on the emotional side of the purchase and engagement process, they end up with a «placeholder,» one whose name people know but don't know for anything in particular, and have absolutely no [brand] advantage.

Brands aren't created in isolation and given to consumers; instead you can get real - time feedback.

Mention helps you track key phrases and brand names, in real time, so you never miss out on a conversation with current and potential customers.

The founders point out how attendance at conferences in general has gone up dramatically over the last five years because people are making these digital connections with brands and peer - to - peer, and want to meet people in real life.

We turn down roughly 80 % of the companies that reach out to us because we only want to work with brands that are a good match with Tofu's brand and something we would actually use in real life.

When you take the time to thoughtfully construct an experience that brings real value to your customers, you'll be able to brand yourself in a way that distinguishes your company as different and better from the ordinary.

Even if the machines aren't sold at near - cost, it is likely that the Keurig brand uses a «razor and blades» business model, in which the real profits in the long run are made off the coffee concession.

If there is a time when brand identity can help in signalling real change, the moment is now for Sears.»

Or worse, companies and brands that have not yet grasped the difference between an advertisement in video form, and a video that provides some sort of real value — whether that be entertainment, knowledge, etc..

The show accepts viewer submitted questions pertaining to social media, family businesses, startups and entrepreneurship, and Vaynerchuk answers them — directly and to the point — using his expertise and real - world experience in building successful brands.

Digital and social media has given consumers unprecedented access to information that gets them closer to brands and a more informed choice, so why not encourage natural evangelists in your company to use digital to get closer to consumers who want to interact with a real person.

The industry in North America has high fragmentation and has low barriers to entry, but ACT enjoys one of the strongest positions, enhanced by the brand equity of its banners, the quality of its real estate, and efficiencies stemming from the breadth of its operations.

On social media and in the real world, the key to sparking growth in your personal brand is networking.

If you recognize this man, it's likely from the TV show Shark Tank, on which he analyzes and invests in companies alongside real - estate agency entrepreneur Barbara Corcoran, HDNet owner Mark Cuban, and branding expert Daymond John.

«Snapchat allows us to reach an important audience in real time and join a conversation about how best to empower women in emerging economies,» said Amanda Rubin, Goldman Sachs global co-head of brand and content strategy, in a statement.

But thanks to the people's increased willingness to blog, Twitter, or «friend» a company, it has gotten a lot easier to take stock of your brand in real time without spending any money.

Desktop: Needing more screen real estate to evaluate skate options, I jumped on her iMac and found a high - quality pair from Bauer, a brand I've bought in the past.

Facebook, in particular, has been pushing hard for brands and everyday users alike to embrace the idea of sharing real - time videos to engage followers.

Rather than creating a slow and steady stream of high - quality content, most brands believe they're better off creating a ton of low - quality content in the hope that one or two pieces will have real results.

We used to say (in the game business) that you never knew the real value of a brand or celebrity endorsement until you no longer had one.

You are seeing that in publishing right now - brands are all over the place because they don't mean anything to anyone or have any real value to users.»

Twitter Analytics, an Omniture plug - in, is a fully configurable feature designed to track brand popularity by capturing comments on a brand from Twitter into Omniture SiteCatalyst in real time and setting up alerts.

Another group is recognizing that these brands are an important pop culture phenomenon and are developing toys that bring these virtual characters and games to life in the real world.

Here's a great example of real - time content from British Airways, who managed to keep their message on brand when the Royal Baby was born in the UK:

There is a brand association they feel very connected to, because now they're engaged in making the culture real.

«Every email is an opportunity to connect with real people, improve their experience and provide value, have a conversation, and make a meaningful difference in how they understand and view your brand.

In January, concessions like a month of free rent and brand - new appliances rose to a record high in both Manhattan and Brooklyn, according to the real - estate appraiser Douglas EllimaIn January, concessions like a month of free rent and brand - new appliances rose to a record high in both Manhattan and Brooklyn, according to the real - estate appraiser Douglas Ellimain both Manhattan and Brooklyn, according to the real - estate appraiser Douglas Elliman.

In recent years, Sears has sold off the Lands» End (le) clothing brand, its stake in Sears Canada, and it also spun off some of its best locations into a real estate investment trust, helping to raise billions of dollarIn recent years, Sears has sold off the Lands» End (le) clothing brand, its stake in Sears Canada, and it also spun off some of its best locations into a real estate investment trust, helping to raise billions of dollarin Sears Canada, and it also spun off some of its best locations into a real estate investment trust, helping to raise billions of dollars.

A much better strategy is to think about your brand name in the context of the real world, not among other startups or as a URL.

«Livestreaming fosters the closest interaction possible to a real - life conversation where consumers can ask questions and receive responses from brand ambassadors directly in real - time,» Glukhoedov said.