-- Eric Frankel, founder and CEO of AdGreetz, a cloud - based
SaaS platform that empowers
brands such as Intel, NBC, and Toyota to deploy relevant, personalized video messages that
build stronger customer relationships and increase engagement, activation, and revenue.
Taobao is the e-commerce (and around Taobao, recently more effort is spent on its own SNS, open platform etc); Alipay solves the online payment; Koubei (Yelp - like service) is
building an active online community; Aliwangwang, the Instant Messenger helps you to communicate with the seller, the customers and friends; Alisoft is the
SaaS platform, and strong partnership with third parties and the government help on the logistics, setting up offline stores,
branding etc..
Tags for this Online Resume: digital marketing, demand generation, inbound marketing, content marketing, email marketing, social media marketing, event marketing, SEO, SEM, omni - channel marketing, cross-channel marketing, integrated marketing, ABM, PR, internal communications, vp marketing, crisis communications, media relations, strategic marketing, affiliate marketing, influencer marketing, field marketing, product marketing, strategic partnerships, leadership, management, enterprise
SaaS, tech, B2B marketing, consumer (B2C)-RRB- marketing, nonprofit marketing, lead generation, web marketing, online marketing, mobile marketing,
branding, analyst relations, marketing automation, CRM, funnel optimization, marketing operations, creative services, market research, competitive analysis, customer lifecycle management, relationship
building, change agent, influencer