Sentences with phrase «tv ad buys»

In addition to its clever social - media push, A24 has made a decent amount of TV ad buys, including a spot during the prime Friday time slot around 20/20's Bruce Jenner interview, a TV mega event that drew 16.9 M viewers.

Maffei's fundraising edge allows him to invest in TV ad buys at this stage of the race.

According to a source familiar with the results of these polls, Hanna's numbers improved in the Binghamton and Utica portions of the district — two areas on which his TV ad buys have specifically focused, in part because the district lines changed significantly in the court - drawn congressional map used for the fist time in the 2012 elections.

The anti-charter school union — which has close ties to Mayor de Blasio and the Democratic establishment in Albany and City Hall — also spent $ 3.9 million on political activities and lobbing and bankrolled $ 1.8 million on TV ad buys.

Two super PACs spent a combined $ 654,000 in late October and early November 2012 on TV ad buys, mailers, robocalls and polling, with much of it directly benefiting Tkaczyk.

Million - dollar TV ad buys are no great strain.

I wonder how much the 15 % cut of TV ad buys that media consultants often take affects their thinking?

The TV ad buy in the 46th Senate district comes after Balance New York received a $ 100,000 cash infusion from the Republican Leadership Committee on Wednesday.

Cuomo has been on air with a solid TV ad buy for the last two weeks, but Paladino doesn't appear to be back on since his primary win.

This is the second TV ad bought by New York Is Not for Sale, which was co-founded by communication workers union Local 1180 president Arthur Cheliotes, Hugo Neu Corporation CEO Wendy Kelman Neu, and the group New Yorkers for Clean, Livable and Safe Streets.

The Democratic Congressional Campaign Committee announced a $ 250,000 TV ad buy Wednesday, according to a Democratic source.

In the first - ever «roadblock» TV ad buy on the eve of the public debut, commercials for the Mustang appeared on all three major networks (there being only three major networks back then) during the 9:30 - 10 p.m. time slot, broadcasting to some 29 million homes.

Not exact matches

What can TV learn from programmatic ad buying, and what does the future hold for TV advertising?

«It's the most effective form of «advertising» there is, and when coupled with a solid content strategy, no TV or Facebook ad buy can even compare.»

Spend a few minutes watching TV and you'll find ad after ad trying to get you to buy over-priced toothpaste, high - end cars, and a million other things.

With the AOL acquisition, Verizon will gain access to advanced advertising technology, including the «One by AOL» platform that lets customers buy ads across platforms, including video, online and TV.

If you want to burn your advertising dollar as fast as a big brand TV advertiser, then buy a few thousand impressions on a busy website such as Yahoo.By my calculations, 10,000 impressions (individuals viewing your ad) costing $ 500, would be used up in

And Deloitte's survey also found that approximately three in four millennials ages 19 - 32 say their buying decisions are more influenced by social media recommendations than by TV ads.

Uber hosted a «jobs event» for prospective and current drivers to showcase how many New York residents» jobs would be cut if the vehicle cut were to take effect, and also ran TV ads, bought banner ads on websites, sent out direct mailers to constituents of City Council members who are proponents of the proposed legislation, and even reportedly tried to persuade the Rev. Al Sharpton to oppose the for - hire - vehicle cap.

Because buys can be made in a much more ad hoc fashion than on network TV, the marketer can swap in and out different messages at almost any time in a campaign.

More cord - cutting leads to lower TV viewing numbers, which leads to fewer advertisers buying ads and lower TV ad spending for years to come.

And its new approach to ads calls for a focus on regional, 15 - second TV buys rather than national, 30 - second spots — the brainchild of Chief Marketing Officer Richard Lennox, who joined last year from Toys R Us.

A well meaning friend or family member knows from the TV ads that Chex is gluten - free, so they buy a bag of premade Chex Mix and offer it to you.

So the wine brand and its media agency, Havas Media, got to work, executing individual local ad buys across 70 TV markets, including the top 30.

Some candidates are reportedly considering blowing cash on a Superbowl ad, but others will be looking instead at zip code - targeted cable tv buys.

The paper slams the former Long Island congressman for being «shameless and shameful in exploiting passions» over the proposed Islamic center / mosque near Ground Zero and for using 9/11 images in TV ads (actually, the state Conservative Party launched the first one; Lazio's first attempt was merely a web ad, and his first TV buy is just $ 200,000).

After all, even last - minute TV and radio ads should be bought by now, the office rent paid and the last round of direct mail out the door, so what can campaigns still spend money on that might actually make a difference?

A: Use in - stream ads from an online video ad network, and buy the same TV shows on the Web that you do on broadcast and cable.

The cost of a big search or even a display ad buy is trivial compared with the cost of running a TV ad in LA, which relatively few people will remember seeing anyway unless you can afford to saturate the airwaves.

And I suspect, I hope, that the money's just simply going to become less important and that ultimately, campaigns make a determination that hey, they might better spend their time with the candidate out doing other things and actually thinking about the argument and the message that you want to send, than constantly raising all this money that buys you maybe some TV ads that nobody's watching but nothing that's gonna actually turn the campaign in your favor.

(If you have a choice of reaching 100,000 voters by buying ads in one TV market or ten, where are you going to buy?)

Direct mail, targeted cable tv buys and niche radio ads are all good ways to concentrate resources on reaching particular voters with particular messages.

Also in TechBytes: more detail on Obama's data - driven TV ad - buying effort, which helped him get far more bang for the buck than his rival (though with one caveat: I've also heard it said that Romney's ad - buying was particularly incompetent, which may skew the numbers).

Direct TV and Dish Network recently combined efforts to launch a new platform to simplify addressable ad buying aimed directly at the rapidly growing campaign market [Ed.

The ad package is set to include TV, radio and digital spots — representing his first major media buy.

Antonio Delgado, one of the Democrats seeking to oust Republican Rep. John Faso in NY - 19, released a new TV ad with a five - figure buy that's airing on cable and broadcast stations around the district.

In part, I suspect that the early online ad buying is a hedge against TV time being unavailable (and against people's use of DVRs to avoid commercials), but it does also reflect the sense that digital ad space has become valuable on its own — online ads aren't just an «also - ran» this year.

The 2004 election cycle saw a dramatic rise in the number and size of nonprofit organizations that bought TV ads, organized voter turnout drives and conducted political «education» campaigns that were effectively working on behalf of (or against) one candidate or party, and because they used «soft money» in the process, their donors weren't limited in how much they could give and didn't fall under the strict disclosure rules required when trying to influence an election.

«Cable [tv] buys are smart not just because they are cheap, but because they are targeted and can help you increase the effectiveness of an ad buy.

After all, even last - minute TV and radio ads should be bought by now, the office rent paid and the last round of direct mail out the door, so what can campaigns still spend money on that might actually make a...

Interestingly, Carol's background was in TV ad targeting based on set - top box data, not politics, and she and her team bought television time in a way that future campaigns should study.

TV will get the bulk of it, since it's still the medium of choice for reaching uncommitted voters, but already in» 04, some major media markets were essentially saturated with campaign ads — there wasn't room for more commercials even if campaigns had been able to buy them.

They divert funds from states like Florida and buy TV ads in the Golden State.

«Money can buy TV ads that help you raise your profile.

SYRACUSE, N.Y. — A union representing 32,000 hotel workers has bought TV and social media ads attacking Syracuse Mayor Stephanie Miner because it says the Upstate Democrat hasn't been a vocal enough advocate of the proposed $ 15 an hour minimum wage.

The PAC, which was recently infused with more cash from Wal - Mart heir Alice Warton, reported late last week spending $ 144,575 on a TV and radio ad buy in the 41st Senate district opposing Democratic former Sen. Terry Gipson's bid to regain his old seat against GOP incumbent Sue Serino.

If a company wants to reach my with advertising and I don't watch TV, they might run a Facebook ad instead of buying the TV ad.

We follow the rules, unlike Adam Haber, who repeatedly tried to hide his campaign finances and broke federal law causing his TV ad to be pulled while trying to buy a state senate seat.»

The Republican said she does not have the money to buy TV ads like the other candidates in coming weeks.

It is not clear how much the ad buy is for, but a Senate GOP official said the spot is airing on TV in the Binghamton - area district.