Sentences with phrase «tv ad spot»

Your exceptionally different TV ad spot will hold little value if it's not broadcast to the right people at the right time.

Not exact matches

You might choose traditional direct marketing plus online sales as your primary channels, and employ tactics including direct - response TV spots and online ads and e-mail solicitations that link to your website.
After facing criticism on social media when it pre-released its Super Bowl ad last week, automotive brand Audi is being praised for the gender pay equality - themed TV spot it aired during the game.
In the past, the dads in TV ads were depicted as generally clueless about children and housekeeping — Mom usually stepped in knowingly, advising which detergent would get that spot out.
Stranger Things led the social - media pack out of 65 different brands, which ran 104 spots in 49 ad breaks on Fox for just under 49.9 minutes of dedicated ad time, according to iSpot.tv, which measures activity from more than 10 million smart TVs and tracks responses to TV ads on social and digital platforms.
Through its pervasive digital ads, TV spots, and radio voice - overs, Lumosity, the agency said, had peddled «unfounded claims» that users could reduce or delay serious cognitive conditions, including Alzheimer's, dementia, and ADHD just by playing its games.
Greenfield said passionate sports fans are focused on their mobile or tablet during commercial breaks rather than watching ads on TV, so it creates a new way to monetize viewers who are less and less interested in ad spots.
From his earliest appearances as a child on TV to being interviewed by Oprah Winfrey and a clip from a well - known golf ball juggle ad, the 60 - second spot shows a montage of his best moments.
One interesting takeaway from the list is that the traditional 30 - second spot doesn't really work on the web: «Transplanting a 30 - second ad from TV isn't what resonates with Canadians online.
You can apply tracking at the campaign level to a variety of efforts, including but not limited to print ads, billboards, TV spots, PPC campaigns and Facebook ads, to better understand which campaigns are resonating with your customer base.
As part of the new strategy, Macy's will rebalance its media mix partly to rely more on 15 - second, local TV ads and less on 30 - second national spots.
Every weekday we bring you the Ad Age / iSpot Hot Spots , new TV commercials tracked by iSpot.tv, the real - time TV ad measurement company with attention.Ad Age / iSpot Hot Spots , new TV commercials tracked by iSpot.tv, the real - time TV ad measurement company with attention.ad measurement company with attention...
And its new approach to ads calls for a focus on regional, 15 - second TV buys rather than national, 30 - second spots — the brainchild of Chief Marketing Officer Richard Lennox, who joined last year from Toys R Us.
It relies heavily on the use of startling ads in magazines, billboards and TV and radio spots «to show the face of human sex trafficking and the innocence lost.»
He's famous in the industry for his triple payout, making money as the owner of the ad agency who produced all the spots, the voice of Jack in all radio and tv commercials, AND the director who shot everything.
In that case, (relatively) cheap Google and Facebook ads can work alongside targeted cable TV spots to spread messages and help find supporters, donors and volunteers in a defined geographic area and even among a defined set of voters (previous Republican primary voters, women over 50, etc).
Yes, campaigns still need to spend money on television ads and field organizing, but it makes no sense for Democrats to ignore digital while pouring money into repetitive (and often poorly targeted) 30 - second spots on TV.
The latest TV spot from Eliot Spitzer's city comptroller campaign from ad man Jimmy Siegel makes good use of its first few moments as the former governor admits that he royally messed up.
Fix It is going up with its first TV ad today — a spot that will air in Westchester and takes Sen. George Latimer to task for «imposing a New York City - style campaign finance system on the entire state,» which will cost taxpayers millions and open the system up for «abuse.»
The campaigns are able to churn out so many ads because Facebook makes it cheap and easy to do, especially compared with TV spots or even Google Ads, which can reach many more people but not necessarily the ones most likely to respond favorabads because Facebook makes it cheap and easy to do, especially compared with TV spots or even Google Ads, which can reach many more people but not necessarily the ones most likely to respond favorabAds, which can reach many more people but not necessarily the ones most likely to respond favorably.
So while the TV spot released by Spitzer's campaign yesterday served to acknowledge the candidate's better - known scandal, the ad pivoted with a very different message.
Eric Dinallo is the fifth and final Democratic AG contender to hit the airwaves with a TV ad in advance of the Sept. 14 primary, launching a spot that features John Leguizamo lauding the candidate for, among other things, leading the fight to hold Wall Street accountable «before it was cool.»
A coalition of progressive Democrats are criticizing TV ads released by the state committee that knock House Republicans over gun control over concerns the spots are a stealth campaign commercial for Gov. Andrew Cuomo.
The ad package is set to include TV, radio and digital spots — representing his first major media buy.
Political advertisers use TV and radio spots for similar purposes — to persuade voters through regular repetition of their ads.
The bulk of his spending was on TV ads, which went to Ellicott Advertising Company — the in - house firm he set up — and earned a cut from — specifically to handle his on - air spots.
One set of presidential - level TV ads DO seem to have made a difference, though: the wave of Obama spots that sought to define Romney as a job - destroying, out of touch corporate raider in the summer.
The campaign is due to include radio ads, TV spots and social media.
The ad purchase is expected to include TV and radio spots, starting just as commuters on Long Island grapple with the so - called «summer of hell» as Amtrak undertakes a project to upgrade tracks at Penn Station.
Sean Coffey, who is so far the only one of the six AG candidates to hit the airwaves with a TV ad, has re-launched a downstate version of the upstate bio spot he released in advance of the DRC straw poll in early May.
A spokesman for Jones said both ads are running statewide with the shorter spot on both TV and digital and the longer piece on digital only.
(CNN)- Dueling ads over Obamacare will hit the airwaves this week, as a conservative group raises questions about the rollout of the president's sweeping health care reform, while a group on the other end of the political spectrum unveils a new TV spot seeking to defend the comprehensive program.
On Monday, Cablevision signed it would pull a TV ad critical of Larkin released by a super PAC aligned with the New York State United Teachers Union after Republicans raised issues with the spot's accuracy.
On the heels of its new TV ad (the second pro-Cuomo spot it has launched so far), the business - backed Committee to Save New York has posted a new Web - only spot that features more «average» state residents praising the governor along with his one - time political nemesis, ex-state Comptroller H. Carl McCall.
Richard Hanna, the Republican candidate in NY - 24, is out with his first TV spot — a positive bio ad that focuses on his background as a businessman and success in creating jobs in the community.
Democratic Senate candidate Adam Haber on Monday released his first TV ad of the campaign — a 30 - second spot that largely sticks to pledges about cutting taxes, bolstering education and aiding the environment.
As Ken Lovett at The Daily News noted today and I've reported on in the past, ads in favor of the governor's $ 142.6 billion agenda are once again flooding the airwaves, but this year it is a traditional return to Cuomo being the public face of the TV spots.
TV and print ads that will be displayed in barbershops, check - cashing spots and subway cars.
Cablevision has pulled one of Democratic state Senate candiate Adam Haber's TV ads after Haber's opponent, GOP Sen. Jack Martins complained the spot violates an FCC requirement.
The new spots started running this morning, with radio ads — both a NYC and upstate version — running statewide and TV in NYC metro area on both cable and broadcast channels, according to CSNY spokesman Bill Cunningham.
Bloomberg has made clear his displeasure with the state budget, taking the unusual step of spending his own cash on a budget - related TV ad designed as pushback to union spots that criticize him.
It isn't clear how broad the ad purchase will be on the TV spot, or if the ad will be airing on broadcast or cable.
Dicker noted that CSEA has launched a new ad campaign (just radio at the moment, but I'm told TV spots are coming), that slams unnamed «politicians» who think public sector layoffs are a «quick fix» and argues that firing state workers «only makes the economy worse.»
The latest was a web ad released Monday morning, playing off an earlier TV spot (the web ad was condemned by Conservative Party Chairman Mike Long, a Zeldin supporter).
Democratic Rep. Dan Maffei (NY - 25) hit the airwaves this week with his first TV ads of the campaign — one that's fairly standard and focuses on jobs and another, more interesting, spot in which the incumbent congressman seeks to establish himself as a hometown guy and NOT a Washington insider.
In addition to the TV spot, Planned Parenthood Empire State Acts is launching a digital ad campaign backing Mayer and calling for the passage of the Reproductive Health Act, a bill that is meant to codify the Roe v. Wade decision in state law.
The ad invoked outrage from the Uniformed Fire Officers Association, which publicly came out against the TV - spot.
(CNN)-- Hours after it released a TV ad Thursday, the Democratic Congressional Campaign Committee changed the campaign spot when concerns were raised over sensitivity toward the Sept. 11 attacks.
His ad agency was promoting the hotel's «Runaway Weekend» package with a TV spot featuring footage of the upscale hotel and its luxurious restaurant fare.
As the Democrats continue their search for a candidate in NY - 26, GOP / Conservative / Indpendence Party - backed NY - 26 hopeful Jane Corwin has launched her first TV ad — a spot that highlights her experience as a «small businesswoman.»
a b c d e f g h i j k l m n o p q r s t u v w x y z