But
will customers think the company has gone loco?
Will your customers think your work is too expensive?
Not exact matches
When you
think about it, 80 % of your revenue
will come from just 20 % of your
customers.»
Every time your
customer wants to write something down, he or she
will think of your establishment.
Think of how a potential
customer will approach your store, and where your sign
will be the most effective.
While there is no real test to determine whether your prices are set correctly, knowing and understanding the way your
customers think and make decisions
will go a long way towards pricing for value.
Evan Qu, a slim man sporting a designer shirt and Buddhist wrist beads, sells audio equipment; he
thinks executives at his biggest
customer, CCTV, the central broadcaster,
will appreciate the environmentalist aura of the Tesla when he rolls up to their next meeting.
When asked by the Wall Street Journal in 2015, about a decline in legroom, JetBlue's executive VP of commercial planning replied: «I
think that
will be a non-issue once people see what the
customer experience
will be.»
It's natural and tempting to
think that lower prices
will attract more clients, offer better value for your
customers, and make your buyers happy.
How
will you truly know what your
customers are
thinking if you aren't outright asking them.
I
think that
customers want a proactive CPA that
will help them grow their business.
A good B2B sales representative
will always try to
think like their
customer.
Promising to do the worrying on your
customers» behalf might just become a new competitive edge, and Walmart
thinks being an aggressive early adopter
will extend its retail dominance.
Let's
think about how to create at least one moment every so often that
will make our
customers stop for a moment and say, «Wow!
Just because an inventor
thinks it's a great product does not mean the
customer will buy the product.
OPINION: If you consider your own purchasing decisions and understand the
thought processes behind them, you
will be better prepared to make sales to your
customers.
(Besides,
think of all the money you
'll save on replacing the pens that
customers love to steal.)
Once you get the
customer to make a purchase after the holidays, they
will no longer
think of you as «just a holiday» purchase.
By presenting
customers with a seamless experience, the idea is they
will think more favourably about Rogers products and services, and stop fearing that telecom firms are out to hoodwink them with reams of fine print.
Think through how you
'll find
customers — Rand Fishkin, co-founder of search - engine optimization software company SEOmoz.
Globally dominant American tech companies have expressed concern that
customers will go elsewhere if they
think the U.S. government's reach extends to data centers all around the world without changes being made to the law.
If you're considering adding a new product or service, this is especially important, since it
will show
customers that you care what they
think.
For example,
think about hiring product managers who
will ask different questions because of their widely varying backgrounds, such as engineering and
customer service.
Consistently making every attempt to understand the behavior of associates,
customers, friends and family rather than automatically assuming that you know what happened or what someone else is
thinking will yield significant and enduring rewards.
That
thinking, including coopetition,
will pay big dividends for your own startup's growth, as well as
customer relationships.
In companies with forward -
thinking leadership,
customer experience improvement initiatives
will need to start at the C - level and spread throughout the rest of the company.
«If [a
customer] is going to move to another vendor, we want them to
think about what they
will lose when they leave.»
«I spend a lot of time
thinking about how
customers will interact with products so they won't break them.
For example, between someone selling charity coupons to support a cause, or us allowing our
customers to donate their purchases to charity, but also giving them the chance to win a Mercedes or a Rolex, who do you
think will sell more?
If you are offering a new product or service, then it is most likely that you have already
thought about the
customers that you
will be serving.
«Based on
customer feedback, we
think having the scientific validation from Nima
will grow our business substantially,» Added Lopez Vermut.
«Most companies
think that those social interactions
will lead to more
customer loyalty and more profitable
customers,» Mochon said.
It isn't available yet, but Cineplex CEO Ellis Jacob told the Canadian Press he
thinks it
will be offered by the end of the year to
customers buying seats in the VIP sections of theatres.
Think of this as the latest version of «retail revisited» — not as a fad or even a trend, but as a major shift in the ways that traditional retail space
will need to accommodate new
customer requirements.
According to Irene Lefton, CS Expert and
Thought Leader, «A major shift within an organization to become
customer - centric is necessary before you
will be able to leverage them into sustainable lifetime value and future revenue.»
An enterprising individual with a great idea for solving these problems through technology, updated systems,
customer communication or another solution that hasn't been
thought of yet,
will have a captive audience.
The more time you spend where your
customers are, the more you
'll learn about how they
think and whether or not you're focused on the right group.»
«Many times [business owners]
think they understand who they are, but you need to be
willing to interview and test potential
customers, particularly in the early days of a company, in order to be able to build those relationships.»
So if I
think customers love my new product, I
'll pay close attention to feedback from
customers who enjoy their experience — and I
'll ignore any data that shows
customers are less than satisfied.
Have enough insight into the rise and fall of companies to realize the odds are against you if you
think you can become successful and not attract competitors who
will try to copy your product and take your
customers.
When markets are uncertain and costs come under the microscope, a CFO
will take note of a big expense for a small detail and
think, «That's such a trivial item that our
customers won't even notice it's gone — but it
will save us money.»
«In general, businesses need to be
thinking about digital strategies beyond content, and what platform or device
will help create that experience for their
customers,» says Charlie Miller, associate partner of New York - based design and development agency Control Group, which was tapped to execute the iPad project.
If your
customers are loyal, and you're satisfied with your net promoter score, this means your current
customers will be happy to give you names of people that they
think will benefit from using your business.
Thanks to Apple's innovation, the way we
think about product sales and delivery, about marketing and
customer loyalty, and about what a hot new startup looks like
will never be the same.
I
think it
will give the auto industry the ability to give
customers an immersive, comparative shopping experience as they try to figure out the right car for them.
Assuming you've designed an offer that can convert cold traffic on Facebook into leads or
customers, you
'll want to start
thinking about getting more strategic with your ad budget and content that you promote with Facebook.
I've already mentioned some of the things that you need to plan for, such as global expansion and what systems you need to integrate with, but you should also
think about whether you
will be supporting multiple brands and products over time and whether your
customer support solution can scale as you grow.
Still, Amazon recognizes that there are plenty of Amazon
customers that
will never pay for either program and it still wants those people to
think of Amazon as a grocery destination.
Just as its Walmart2Walmart service allows people to transfer money between store locations, the company
thinks its global service
will attract
customers through low - ish fees — $ 4 to send up to $ 50, $ 8 to send between $ 51 and $ 1,000, and $ 16 to send up to $ 2,500.
«As part of Salesforce, we
will be able to help bring
customers» vision to life with a truly novel combination of strategic leadership, design
thinking, brand strategy, industry - leading engineering and software.