Sentences with phrase «wysong archetype»

But it's also seen by many in the industry as the archetype of the fast - moving but ultimately shallow clickbait machine, driven by pageviews and willing to do almost anything to get them.

Say what you will about Exxon's long - time climate change denial, about the lingering damage from the Exxon Valdez disaster, about the fact it's the archetype of Big Oil.

For decades — centuries — the archetype of the successful business person has been the sneering blowhard, unafraid to bark orders and excoriate the work of underlings.

The comedy actor never fit the archetype of a hero, especially one with such an established history.

«With respect to diversity, we can focus on numbers, which are important, but equally important is changing the archetype of what people believe an engineer looks like,» she said.

Because if she had agreed to invoke the «strong black woman» archetype, it would imply that only those women deserve to occupy space on primetime television.

«In a league of specialized big men — rim protectors and stretch - 4s, elbow facilitators and designated rebounders — Davis embodies virtually every archetype.

In studying the Best Workplaces for Millennials, we found leading employers use different «meaning archetypes» to help employees connect to their work and feel part of something significant.

Getting to Yes offers a sort of archetype of what we imagine «negotiation» means: A customer and a shopkeeper haggle over a brass dish, the latter asking $ 75, the former offering $ 15.

Instead, they combine several archetypes to ensure as many employees as possible can find meaning in the workplace.

Across all these archetypes, employers we studied focused on helping align the employee's personal values and the organization's work.

And while some of these archetypes easily lend themselves to a particular industry, outstanding companies aren't relying on a single avenue to meaning.

This archetype is part and parcel of our national character and it is important to hold fast to this mythology to inspire our next generation of Coopers as we confront the new frontier of space.

But free will is an essential ingredient of the quintessential American hero archetype - the explorer, the pioneer - the lone individual who rises to the challenge and saves the day through skill, grit, and initiative - Cooper.

In our latest episode of «Tough Love Tuesday», brand strategist Jennifer Kem talks about how entrepreneurs must focus on archetypes to find a brand that resonates with their audience.

In his post on the company blog, on Monday, Musk labeled Eberhard as someone who falsely «plays to a common archetype — that of the noble inventor whose invention is usurped by the rich and powerful businessman.»

In that spirit, here are six of the most common bad boss archetypes from our survey, and tips for reforming them.

One day, an archetype of a gym rat — shaved head, cutoff shirt, veins in his arms like ropes — was doing side - to - side pull - ups: hands close together, looking along the bar rather than facing it, pulling up and alternating bringing his head above the bar on the right side and then the left.

So this year as we went in search of the best places to retire, we identified four archetypes of next - generation retirees and found a place for each of them: a college town for the academically minded, a city for the urban - inclined, a mountain town for lovers of the outdoors, and an overseas destination for explorers.

Swersey's archetype for doing not thinking is Ecovative Design, a company whose co-founder Eben Bayer brought in the prototype for the company's now award - winning EcoCradle mushroom packaging when he was a Swersey's student in RPI's Innovator's Studio.

Most biting of all, critics have branded Bechtel as the archetype for a big business that feeds from government contracts — about half its sales flow from state - sponsored projects — and cultivates cozy ties with officials to gain an unfair edge.

Gangly and thin, Hollier still embodies the skater archetype that he says defined him when he was younger.

«There is no universal archetype.»

In a noble effort to get to know the customer better, many marketers have turned to creating buyer personas — archetypes that represent the customers they most commonly encounter.

The combination of pent - up anger and the easy availability of a powerful, fast - firing rifle transformed a scrawny misfit named Nikolas Cruz into a murderous machine, one of a new American archetype: the mass school murderer.

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You create an exclusionary persona to do, essentially, the exact opposite; that is to say that exclusionary personas are archetypes of who you don't want as a customer that will help you identify who you should not spend time marketing and selling to.

While I could make this as complicated as you'd like, I've identified four distinctly different sales development approaches or archetypes.

«When you're short on time, focus on higher - payoff workouts,» says Timothy Ferriss, author of The 4 - Hour Body: An Uncommon Guide to Rapid Fat - Loss, Incredible Sex, and Becoming Superhuman (Crown Archetype, 2010).

A buyer persona is an archetype used by marketing teams to develop campaigns that resonate with the target customer.

We can grab Sample Sally from our persona creation PowerPoint template as the archetype of who HR Solutions Galore wants to sell to:

A buyer persona is an archetype of who your ideal customer is.

According to Adele Revella, «A buyer persona is a detailed profile of an example buyer that represents the real audience — an archetype of the target buyer.»

One only has to look to the franchise archetype with the golden arches to realize that branding goes a long way in making a franchise business a success.

At the origins of personas in general and buyer personas are the founding principles of personas are archetypes based on the goals and goal - directed behaviors of users and buyers.

Ethnographic researches accompanied by the interface of buyer persona archetypes can often times inform quantitative research direction that validate opportunities uncovered.

The word archetype is used to describe what a buyer persona is, even David used the word in his book however the question missed by most is this: what makes up an archetype?

Based on your comments, it sounds like the crossover is the design archetype for the future.

A Social Business Persona is a qualitative research derived archetype of real people and customers engaging in social business experiences to satisfy goals related to community participation and the acquisition of goods or services.

This concept is very foundational to the origins of personas as well when personas were a means to inform goal directed design strategy and served as the communication vehicle and archetype of user goals.

The buyer persona itself is meant to be an archetype of buyer goals that are derived from foundational qualitative and experiential analysis with real and potential customers.

Buyer personas, qualitative research derived archetypes of buyers and their goals are being used to create a unified platform for understanding how to communicate to customers and buyers.

Buyer personas are archetypes designed to portray a real - life representation of the scenarios — here in the now and in the future — confronting buyers.

Zambito recommends, «If the archetype of business and personal goals related to one buying group is distinctly different from that of another buying groups, it requires a unique buyer persona.»

A Buyer Persona is the archetype of our ideal client.

These archetypes are similar to the Five Faces of the On - Demand Economy developed last year as part of the Intuit On - Demand Workforce study.

As stated above, IFTF used ethnography to develop their archetypes.

As the head marketing role evolves, Constellation identifies archetypes of the modern CMO.

This Canadian saga, in many ways, an archetype of what hedge fund activism is all about, illustrates the dynamics of these campaigns and the reasons why this particular intervention turned out to be a spectacular success... thus far.

Understanding the archetypes of buyers and their relevant goals can provide the powerful insights B2B Sales needs to engage with buyers in this new social age.