Build Book Buzz 4/4/18 How To Promote Your Audiobook In this guest post, I answered 8 questions
about audiobook marketing.
In closing, I appreciate the opportunity to talk
about audiobook marketing with the BuildBookBuzz.com audience!
Thanks so much for linking to Part Two of my articles
about audiobook marketing on the ACX blog!
When I was a guest on Stephen Campbell's The Author Biz podcast to talk
about audiobook marketing and promotion, I mentioned the ripple effect of BookBub ads for ebooks.
This post from Kate Tilton lists 25 ideas from a March 2015 ACX Twitter chat
about audiobook marketing tactics.
I can merely give you some numbers
about the audiobook market in Germany as it is right now:
I can merely give you some numbers
about the audiobook market in Germany as it is right now: In 2013, the overall market share of audiobooks of the total book market was below -LSB-...]
Not exact matches
What is most interesting
about the overall Canadian
market is that
audiobook penetration is quite low, only 37 % of publishers issue audio content and 63 % do not even bother.
«We are implementing a
marketing program across all of our bookstores to really drive home the fact we are serious
about audiobooks.
So, I want to talk
about audiobook contracts and
marketing.
The
audiobook market share is
about as big as the ebook
market share in Germany (around 4 % in 2014), but most indie authors haven't entered the
audiobook market yet.
2) Add comments
about your
marketing plan for the book and anything specific you'll do to promote the
audiobook edition.
«In 2015, the
market for
audiobooks was getting on for
about 11 million units, 60 percent of which were downloads and over # 90 million (US$ 113 million) of spending.
Also include information
about the awards that you have won and your specific
marketing and promotional plans for this book and the new
audiobook.
They have started to voice their concerns
about Audible monopolizing the
audiobook market.
Join in the conversation with other authors to learn
about market trends, bestsellers, books you should read, and new places to sell your
audiobook.
In my next post, I will tell you all I know
about Audiobooks and ways to cheaply
market your book once you have self - published.
The cool thing
about audiobooks, however, is that interest in this format is rapidly increasing, and the number of customers flooding the
audiobook market is greatly outpacing the number of
audiobooks being produced due to cost and difficulty in getting them done.
And I should say, the other thing that's different, and you and I have talked
about audio books a lot but because I've already booked the studio for the
audiobook recording of «How to
Market a Book» because my non-fiction audio sells so much better.
We talked
about this a bit last time but that's why I'm doing an
audiobook and almost
audiobook - focus for «How to
Market a Book» because so many people have said to me, «I will only buy this in audio because I don't have time to read.»
posted at eBook Authors Corner, saying, «Today our study's focus is on
audiobooks and the huge reader / listener
market that is emerging, how to
market to this group, and the problems ahead for indie and middle - tier authors... This post is a summary of answers
about audiobooks I have collected from a group of outstanding, award - winning authors interviewed at the HBS Author's Spotlight.
-- it's rich with information and resources
about publishing, pricing, promotion, sales and
marketing, libraries, e-readers, industry news, interviews with successful authors and agents,
audiobooks, and more.