One of my blog reader just sent me to this post, which I promptly added as an update to my last post
about bookstore sales.
Not exact matches
The black - and - white calendar, on
sale for 10 euros (
about $ 14.50) in Italian
bookstores and kiosks, carries the slogan, «Without you, research is bare.»
Comic shops are not
sale or return — it's just straight
sale — so they're actually MUCH more up for this sort of thing than, say, an indie
bookstore, which will just bitch
about not being able to return unsold books.
The Bridge by Karen Kingsbury (S&S / Howard Books; S&S Audio; Thorndike Large Print) is a Christmas story
about a Tennessee
bookstore named The Bridge that struggles to survive declining book
sales and the rise of e-books.
(Also, the more speaking you do at libraries, the better your
bookstore sales will be, because at least some of the patrons who come hear
about your book at your library talk will then go out and purchase the book at their local
bookstore.
This is vastly different from the old ways of thinking in publishing and how publishers still think
about sales to
bookstores.
Once your book has steady
sales, is climbing the bestseller ranks, is getting new and valuable reviews, then you can think
about going with Lightning Source — although if it's good enough to be in
bookstores, and your
sales are strong enough, a publisher will come to you, making it a mute point.
They take 10 % from
sales at Amazon, Apple and all the other
bookstores — or in other words,
about the only place where eBooks really sell.
When stores like the Borders chain collapsed or when B&N's
sales figures plummet, concerns are raised
about what ebooks and online retailing is doing to
bookstores, but that discussion largely focuses on the major players, and less on the mom - and - pop physical
bookstores.
Because authors get so concerned
about seeing their print book in stores — it's the «dream» and offers validation of their status — they're unfortunately blind to the truth of the industry: Physical
bookstore sales aren't where most trade books sell; they constitute maybe 30 - 40 % of
sales.
Also, as we were talking
about earlier, sending
sales to
bookstores by directing your readers to IndieBound and allowing them to purchase from independent
bookstores that they may not be walking in themselves, you are creating
sales records at these independent
bookstores.
Or I read a report
about how books
sales in
bookstores are down, then read another where
bookstore sales are up some huge percentage.
With «The Lion's Gate,» the book that we were talking
about here, that had to be brought out by a mainstream publisher, it was too big a book, and it needed the push that a publisher could put behind it, getting it in
bookstores and having a
sales force and all that.
-- Social media pages geared toward providing readers with discounted books — Newsletters geared toward providing readers with discounted books or reviews of books at any price — Blogs that feature books from specific categories, discounted books, or book reviews — Any print publication that reviews books — Email lists that provide libraries with information
about books, either with or without reviews — Distributor catalogues that provide
bookstores and libraries with information
about books, either with or without reviews — The algorithms that trigger «you might like» and «buyers also considered» recommendations on internet
sales sites — Consumer reviews Notice the emphasis in most of these areas on reviews.
So the reality is that without co-op (and even that's no guarantee of anything),
bookstore shelving is more
about a personal sense of validation or ego than
sales numbers.
«We are working with Brazilian publishers and closing
sales agreements with retailers, as well as a large chain of
bookstores to distribute the eBook readers,» said Humphrey, which was excited
about the digital book market in Brazil, «In over 5 years, 50 % of digital books will be in Brazil «bet.
On the
bookstore front,
sales of independent booksellers were up almost 8 % as compared to 2011, based on reports from
about 500
bookstores.
The questions we want to ask, as authors decide how they want to publish to maximize their chances of making a career is: Should authors worry
about giving up
bookstore sales by self - publishing?
So yes, sign up for it, but don't worry
about the
bookstores, worry
about online
sales and selling a lot of books in a short time period with a massive launch, guest posting and content marketing.
$ 12.99 cover price gets you a $ 1.14 gross profit per book in expanded (special orders from stores you don't ship to) and $ 3.34 through Amazon and you can buy them for
about $ 4 per book for direct
sales to
bookstores at 40 % discount, so you make
about $ 3.70 or so direct
sale to
bookstores.
* sigh * So once again, no book haul in this post — not because I didn't get anything (I may not have time to go to an actual
bookstore, but you wouldn't believe how many emails
about Kindle
sales I get!)
To stave off concerns
about the other side of B&N's business, Lynch quoted strong annual growth of 4.5 - percent for
sales of physical media like books and newspapers, and said that «there will always be
bookstores in this country.»
My opinion is that it was the complete absence of any platform for Robert Galbraith, the lack of any fans, anyone who cared
about him, the lack of anyone willing to host him on a blog tour or help him set up readings at
bookstores, or a tribe that would greet his long - awaited first book with enthusiasm that held back
sales of what's obviously a well - written book.
For example, at the point of
sale in a
bookstore, the book and its ISBN are scanned and all related information
about the title is accessed in their
sales system — identifying the price correctly and subtracting a copy from their inventory etc..
But unfortunately, I made the mistake of mentioning that
bookstores obviously get a piece of the book's
sales price — prompting another comment
about how ebooks are much cheaper than printed books.
Sell Your Book Like Wildfire: The Writer's Guide to Marketing and Publicity by Rob Eagar Learn how to: • Increase your book
sales by driving readers to
bookstores and online retailers • Build a brand that makes your books stand out from the crowd • Secure more media interviews and speaking engagements • Connect with key influencers who spread word of mouth • Create raving fans who buzz
about your book on social media (2012)
Sales have dropped, bookstores are thriving on print sales and ebooks, once expected to dominate the market in 2015, have settled down to being just another format, representing about 20 % of the ma
Sales have dropped,
bookstores are thriving on print
sales and ebooks, once expected to dominate the market in 2015, have settled down to being just another format, representing about 20 % of the ma
sales and ebooks, once expected to dominate the market in 2015, have settled down to being just another format, representing
about 20 % of the market.
And despite the recent fuss
about the new partnership for ebook
sales between Google and the American Booksellers Association, it is inevitable that as ebook
sales rise, brick - and - mortar stores will decline and publishers will gradually lessen their investment both in the
bookstore - based physical distribution network and in print editions.
If you want
bookstore and library
sales, but are nervous
about returns... Set your book as returnable for 6 months and once stocked, evaluate
sales and return rate.
If you want
bookstore and library
sales, but are nervous
about returns... Set your book as returnable for 6 months and...
And despite the recent fuss
about the new partnership for ebook
sales between Google (GOOG) and the American Booksellers Association, it is inevitable that as ebook
sales rise, brick - and - mortar stores will decline and publishers will gradually lessen their investment both in the
bookstore - based physical distribution network and in print editions.
99 % of indie authors will not have print distribution in physical
bookstores, and I would postulate that all the success stories we have heard in the last 2 years
about indie authors and huge
sales have come from ebook
sales, not print.
And I have serious reservations
about the way in which on the one hand Google is selling its services as a disinterested engine for discovery and real
sales through linked
bookstores, and on the other is on the verge of opening the largest and best indexed ebook store in existence.
Since libraries and
bookstores are reluctant to stock indie titles, this means falling back on the free or 99c promo, which can produce a nice surge in rankings and thus
sales but does, ultimately, promote that culture of buying rather than reading you're talking
about.
In the intro, I go into some pertinent publishing news: Kobo has become Tolino's tech partner, which makes it a much bigger player in the growing German ebook market; Amazon is opening a
bookstore in New York City; while Barnes & Noble reported a 9 % decline in
sales over the holiday period, there's discussion on the impact of the All Romance Ebooks closure, and once again, I talk
about the importance of multiple streams of income, as well as multi - currency / multi-country income in order to weather the changes undoubtedly ahead and hedge against potential economic changes.
So generating data
about book
sales from Amazon isn't likely to be very accurate — except the fact that many
bookstores are going out of business because people prefer to A) buy online where things are cheaper or B) buy an ebook.
With the eBook market share stabilizing at
about 30 % of
sales and the decline in the number of retail
bookstores new publishers have forsaken traditional inventory based publishing for digital publishing and print on demand (POD).
«We are working with Brazilian publishers and closing
sales agreements with retailers, as well as a large chain of
bookstores to distribute the eBook readers» said Humphrey, which was excited
about the digital book market in Brazil.
«There is a lot of weird
about how comics are distributed — the dichotomy of (
sale and nonreturnable) comic shops and (
sale & return)
bookstores, and online... comic shops are a very strong voice for a book and it's a bad idea to marginalize them.
My book, Unlikely Companions: The Adventures of an Exotic Animal Doctor (or What Friends Feathered, Furred, and Scaled Have Taught Me
About Life and Love), is available for
sale online everywhere (seewww.LaurieHessDVM.com for details and book signing events) and will be on
bookstore shelves on November 1st.
«In a typical regional mall, a 3,500 sq. ft.
bookstore will do
about $ 1.1 million in annual
sales,» Johnson says.