Not exact matches
Katrina Neale, President of Global
Essence, a natural essential oil and ingredient company, told NOSH that she has concerns
about both
brands and consumers understandings of how the environment and climate change affects the natural flavors world.
DVP: It's
about tonality, it's
about the message you are bringing out, it's
about the people acting within the
brand, and it's bringing the
essence of Porsche.
It defines the
brand, and it must in
essence remain
about as consistent and classy as the design philosophy pursued by Apple.
First, a Little Story
about How the Pros Do It A few years ago Clairol Herbal
Essences - the hair color
brand — wanted to come up with an innovative way to get people to talk
about...
The team eventually settled on Healthy Pet, a
brand name that was already trademarked by the company for a line of cat litter and captured the
essence of what the entire organization was all
about.
The Top Gear
brand is very familiar to me, and I understand the
essence of the IP, which is
about so much more than cars», said Jari Pauna, CEO and Creative Director of Motorious.
Those law firms who have taken the time to think
about their
brand,
essence and all, are benefitting from it in ways their competition doesn't even understand.
At its
essence, personal
branding is
about the authentic and unique promise of value you offer.
While it is much more complex than this, at its
essence, personal
branding is
about the authentic and unique promise of value you offer.
Your words and the choice of the words you employ say much
about you, your character, your integrity, your
brand and the very
essence of who you are and what you represent.