Sentences with phrase «ad budget on»

That way, you're not blowing your ad budget on people who aren't in a position to use your services.

But especially if you are a novice at marketing, don't spend the bulk of your ad budget on the campaign.

What if your agent called to say your publisher was doubling the ad budget on your new book because their Jellybooks reader analytics convinced them it was a rip - roaring page - turner?

Why would I spend my paid ad budget on a term that costs me $ 20 per click and drives unqualified traffic, when I can blog about a term that drives people who are ready to buy and get 120 inbound links along with it?

However, one element of Facebook Ads that consistently takes newcomers by surprise is the potential return on investment that advertising on Facebook offers, and how far savvy advertisers can stretch a limited ad budget on the platform.

Not exact matches

Advertising your business on sites like Facebook and Google can cost a pretty penny; and it can completely drain your ad budget if click fraud is occurring.

They also wouldn't want to run their ads on the weekend if they know the workweek delivers better results, and they are on a limited budget.

And while spam filters might snag certain emails here and there, chances are, you're still better off sending a highly targeted email rather than posting on Facebook without pairing it with an ad budget.

To make matters worse, major real estate players like Trulia and Zillow have massive advertising budgets, and have driven up ad prices on Google to be too expensive for independent agents to use them.

But with services like Google AdWords, now you can apply a tiny budget — measured in dollars, not thousands of dollars — for online ads you create yourself, buy on a pay - as - you - go basis and continually tweak based on response rates.

Assuming you've designed an offer that can convert cold traffic on Facebook into leads or customers, you'll want to start thinking about getting more strategic with your ad budget and content that you promote with Facebook.

Google's YouTube is aiming for a bigger part of the $ 70 billion annual TV ad budget, as more viewers turn toward watching YouTube on television screens through devices like digital media players, Google Chromecast, and video game consoles.

Based on your budget, consider running multiple ad campaigns, with different wording or keywords associated with each, simultaneously on a single service or across several services in order to more efficiently build an audience for your videos.

It spent $ 1.4 million on one 30 - second ad during the final episode of Seinfeld — roughly 10 % of its total advertising budget.

I test my ad on a small budget and see the relevance score first.

Google can target ads based on keywords and personal search history, but Facebook's ads in the margins — for which there's no minimum budget — are ultra-refined, zeroing in on users based on age, geography, interests, education level, connections and a range of other data.

The booming RV market is fueling the group's ad budget, which rose to $ 18 million this year, because money comes from RV - makers that pay an assessment on each sale.

My greatest issue with Google Adwords is the fact that there is so much competition in my field as a Wedding photographer that some of my competitors were clicking on my ad over and over until I had used up my day's budget.

If you're a small business on a shoestring budget (or, hey, even if you're not) paying for print ads, TV commercials, branded products, print catalogs, or a booth at a trade show is a huge investment.

With your advertising budget on the line, you'll want your ads to show for the customers you actually want to see them.

Since the first pay - per - click ad was generated, some nefarious schemer has attempted to defraud legitimate businesses out of budget by clicking on ads with absolutely no intent of purchase or interest in the products being advertised.

These measurements favor ad platforms who, whether through error of commission or omission, have allowed brands to squander as much as 20 % of their digital advertising budgets on fraudulent impressions.

Click - fraud prevention tools like ClickCease can detect and block fraudulent clicks on your Google and Bing ads before they deplete your budget.

If you've fallen into the trap of including as may key terms as possible within your ad group, it should come as no surprise that you're spending lots of your budget on pay per click adverts with few concrete conversions.

I specifically cited one of the Clinton camp's most praised — and most heavily budgeted — ads, titled «Role Models,» which showed innocent little children watching Donald Trump say nasty things on TV, before serving up a tagline: «Our children are watching.

I'm very specific in who I target (based on current associations or interests), I use a small daily budget, and I limit my ads to 5 days or less.

After noting that 37 % if children rank McDonald's as their favorite fast food restaurant and that 10 % of McDonald's enormous ad budget is directed at the Happy Meal (including the use of the toys), the paper concludes that «[t] he Happy Meal is up for some well - deserved scrutiny,» and ends on this note:

The Administration Finance Committee will make recommendations to the full board based on the advice of the ad hoc Budget Advisory Committee.

I'd love to see some reports on how effective online advertising has been for small campaigns without 6 figure ad budgets, and how much they had to cannibalize their traditional media spend.

Web development is next on the list at 27 %, with display, search and video ads taking up the remaining 11 % of online budgets.

Sen. Todd Kaminsky of Long Island and Assemblyman James Skoufis of Woodbury are urging their fellow legislators not to pass a state budget without including new rules for political ads on social media.

This year Cuomo has started to rely heavily on an ad campaign from the state Democratic Committee, blanketing airwaves with spots promoting his budget plan and, more recently, his ethics overhaul legislation.

Ad Age published a fascinating set of survey results yesterday, and here's a number that should jump out at political / advocacy communicators: more than a third of corporate Chief Marketing Officers expected to spend 75 % of their budgets on digital channels within five years.

At 1:45 p.m., Skoufis, Gianaris, Assemblywoman Shelley Mayer, Senate Minority Leader Andrea Stewart - Cousins, Assemblymen Ken Zebrowski and Angelo Santabara, and Sen. Todd Kaminsky call on the Legislature to include a measure in the final budget that will prevent anonymous political ads on social media, outside the Senate chamber, state Capitol, third floor, Albany.

Ventura was the Reform Party candidate in the Minnesota gubernatorial election of 1998, running a low - budget campaign centered on grassroots events and unusual ads that urged citizens not to «vote for politics as usual».

That comment came as Raske announced that GNYHA and the health care workers union 1199 will spend $ 6 million on an ad campaign to sway budget negotiations in Albany.

Focus today is on optimizing political and advocacy campaign media budgets, using online ads as well as mobile to reach voters, and innovations in targeting constituents across all media.

By the end, the ads were paying for themselves, which allowed us to spend much of this budget again on TV.

The Greater New York Hospital Association and the influential labor union 1199 SEIU on Tuesday launched a six - week ad campaign to push for more health care funding in the state budget.

ALBANY, N.Y. — With social media's influence on the 2016 presidential election still under review, a provision included in New York's state budget will require new disclosure for digital ads seen on sites like Facebook and Twitter.

Two senators on Sunday blasted an ad released by President Trump's re-election campaign during divisive budget negotiations that calls Democrats «complicit» in murders committed by illegal immigrants.

New York Governor Andrew Cuomo is spending some of his $ 33 million dollar campaign war chest on ads to promote his state budget priorities.

Mike Bloomberg's solution is built on our core values: a balanced budget that holds the line on taxes while protecting our social safety net, fights crime and keeps vital job creation projects on track,» a voice says in the ad.

ALBANY, N.Y. — Two New York state lawmakers are urging their fellow legislators not to pass a state budget without including new rules for political ads on social media.

Republicans want to pull the plug on the program at the end of this year and redirect the $ 44.5 million in ad money included in Cuomo's budget to other economic development programs.

While several budget and economic development ads are already being run, a Cuomo aide insisted no decision has been made on using funds to counter the vocal opposition to the gun bill, though a private coalition is taking shape to support the measure.

«If we need to, we'll do it (run ads), but right now the effort is focused on the budget and economic development,» the source said, adding that a decision to roll out ads to promote the gun regulations will depend on how determined the opposition is in its fight.

At the LCA dinner on Saturday, an annual event held by the Albany press corp featuring humorous appearances by politicians, Paterson portrayed an extremely whiny version of the wheelchair - bound man from those TV ads criticizing health care budget cuts a couple of months ago — while also taking shots at Malcolm Smith, Sheldon Silver, and the Post's Fred Dicker.

Bloomberg has made clear his displeasure with the state budget, taking the unusual step of spending his own cash on a budget - related TV ad designed as pushback to union spots that criticize him.

Massey also suggested the committee might hold off on its ad campaign until later in the budget cycle thanks to Cuomo's strong negotiating position after his big win in November.