Another service, Flycast, also could help you maximize your banner
ad dollar returns.
Not exact matches
For starters, the company must prove to advertisers that the
ad -
dollars they spend on Snapchat will see meaningful
returns.
Posting has become a big lab experiment for Madison Avenue, and the social media companies are eager to prove their relevance to corporations, specifically, in terms of
return on investment for
ad dollars.
This allows us to keep the cost down (because advertising platforms will charge less to show your
ad to smaller audiences) and also allows us to improve the rate of
return we get on every
dollar invested.
However, the agent system also «absorbs
dollars that could produce greater
return in
ad spend and lower prices,»