Sentences with phrase «ad industry publication»

She was formerly the editor of ad industry publication Boards and has written for Huffington Post and Marketing Magazine.

Not exact matches

Remnant space is the ad industry's equivalent of last - minute super-savers — publications with an extra page or two to fill will sell it off at a much lower price.
Every industry has authority bloggers, and if you can find the ones that are popular in your niche, you have a number of opportunities to connect with your target buyers — from submitting guest posts for publication, running display ads, to responding to reader questions in the comments.
Such a move could have major implications for the online ad industry and the digital media publications whose businesses rely on ads.
For her work in the Internet industry, Ms. Singh Cassidy has been profiled in numerous publications globally, including Fortune, Forbes, Wall Street Journal, Business Week, the New York Times, Bloomberg, Vanity Fair, Vogue, Techcrunch, AllthingsD, Ad Age and several leadership books, including: «How Good Leaders Learn», «Innovation Nation» and «Geek Girl Rising».
In 2012, Beyoncé Knowles signed an endorsement deal with Pepsi worth an estimated $ 50 million, and Justin Timberlake received an estimated $ 6 million for his involvement in the McDonald's «I'm lovin» it» tune.23, 24 In addition, beverage industry publications credit Latino rapper Pitbull's endorsement of Dr Pepper with 4.6 million advertising impressions (ie, any views or exposure to ads) and boosting Dr Pepper sales among Latinos by 1.7 %, despite overall declines in carbonated soft drink sales.25 Although this instance is anecdotal, it is important to note the industry perceives it as an example of effective celebrity endorsements.
The new Monroe ads will run in a broad range of automotive service industry publications and reach thousands of additional industry professionals through a variety of digital placements, feature articles, social media activities and eNewsletters.
Full - page, color ads featuring the Wheel, Tire & Equipment section of the Show are already running in major industry trade publications including Tire Review, Modern Tire Dealer and Tire Business.
The adjacent full - page, four - color ads featuring the Mobile Electronics & Technology section of the Show are already running in major mobile electronics industry trade publications.
Presented by one of the industry's most - read and trusted publications, Cynopsis Media, the awards are open to all production companies, studios, producers, networks, animators, developers, licensing companies, marketing and PR firms, ad agencies, and toy companies.
What makes the ad even more outrageous is it appeared in an industry publication, so its target audience is advisors.
Today's native advertising world, where a publication's editorial content is paid for by an advertiser to promote their product or service is fraught with challenges threatening the ad industry.
If you're not sure where you want to go then start reading trade magazines, industry publications, on - line job sites, even classified ads in your local newspaper.
You want to fish where the fish are, so find out where your potential employers are by reading trade magazines, industry publications, company websites, and classified ads in your local newspapers.
You can find keywords in job ads, target employer websites, and industry publications.
Developed numerous press releases, articles, ad and Web copy, and abstracts for local and global industry publications.
The easiest approach is to survey employment want ads in the newspapers and trade publications, Internet job boards, and any one of the many career resource publications such the Occupational Outlook Handbook, or even the U.S. Department of Labor's new NAICS manual with its industry - by - industry descriptions.
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Brand Marketing and Promotional Design — Selected Duties and Responsibilities Lead through example with consistent work ethic, attitude, and professionalism, while developing brand promotion strategies through the tactical assessment and analysis of target markets, clients, and consumers Manage all aspects of publication and promotional media design, including content development, pre-promotional material utilization, budgetary considerations, and deadline adherence Monitor all campaigns from initiation to completion, executing changes and modifications as needed to ensure program success Provide guidance and leadership with respect to marketing campaign strategy development, benchmarking, implementation, post-execution analysis, theme development, and process optimization Measure the success of marketing initiatives using data and related key metrics, ROI considerations, and related data, ensuring the maximization of competitive abilities while providing regular and ad - hoc reporting to both and clients Partner with advertising operations and other teams as needed to troubleshoot delivery issues and optimize campaign performance within the limits of available material and resource inventories as well as related logistical concerns Utilize talent among team with focused collaboration and the promotion of a performance - based environment leveraging individual talents for group benefit, soliciting creative materials from internal teams and external agencies per established specifications Screen and test submitted materials to ensure compliance with technical considerations and client specifications Address key client queries and resolve them in an expedited manner while communicating status updates across all teams, promoting sustained revenue growth through client retention, relationship development, and program success Meet and exceed all marketing targets while tracking progress versus established internal and external industry benchmarks, focusing on both revenue generation as well as cost control Maintain a strong working knowledge of products, services, and the respective marketplace, including pricing and regulatory trends, client requirements, competitor strategies, and product growth Act as a liaison between clients, vendors, sales and support staff, and executive management to ensure client satisfaction, timely implementation, and operational efficiency
Ad Age, a trade publication for the advertising industry, ranked what it considers the top slogans from the 20th century.
The sweepstakes, launched in March in conjunction with a new «Good to Know» ad campaign, features 30 - and 15 - second spots airing on HGTV, along with print and digital segments in industry trade publications.
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