Sentences with phrase «ad load»

That's because most ads load from third - party servers that track you across multiple sites.
It found that the average ad load rose 5.7 % from the third quarter to 2 minutes, 29 seconds.
Media companies are decreasing ad load as to appeal to viewers that are increasingly turning away to view content on digital platforms.
The project is also working to make ads load faster.
The social media giant has seen a recent acceleration in growth because of its increasing mobile ad load.
Fox and NBC Universal are cutting ad loads from some programming and coming up with new commercial products designed to be less obtrusive or more impactful.
Still, Facebook's share price is down because it says it's hitting maximum ad load, which will reduce revenue growth.
If the NFL doesn't want to alienate the next generation, it might be wise for the league to rethink its dense ad load.
With Hulu's light ad load — less than half of that on linear TV — consumers are more engaged with ads on its platform, said Hulu CMO Kelly Campbell.
Dataxu has today (April 17) announced the launch of an audience targeting service that will let advertisers target viewers of addressable, connected and linear TV services from a single platform which it claims will improve yield for media owners, increase efficiency for advertisers as well as reduce ad load time.
Google believes that more and more mobile users opt for adblockers due to the fact that pages with ads load slower.
XAPPmedia published a special new report about Apple as a supplement to its usual quarterly ad load data.
Lead ads load instantly on Facebook on both mobile and desktop (no load time!)
David Marcus, the head of Facebook's messaging products, told Recode this week that Messenger's business model is all about advertising — not payments or commerce but rather increasing ad load to drive more revenue to the company.
The company said it expects another low single - digit decline in the current quarter, which it largely attributes to the company's strategy of cutting ad loads, or how long commercials run during its shows.
The cause was comments from CFO David Wehner, who reiterated his last quarter statement that Facebook is approaching maximum ad load, so it won't be able to increase the number of ads it shows any more.
He also stated his prediction that ad loads will come down across the board, to attract audiences that are accustomed to ad - free over-the-top (OTT) options like Netflix.
Meanwhile, Facebook is said to be testing ads that run before video content, possibly part of its strategy to optimize «ad load,» or the number of ads on a website or platform.
That projection accounts for investors» concerns around lower revenue growth after the company moved to slow down ad load and thereby, inventory growth, the lack of consumer traction of late, and the weaker dollar.
2:42 pm PT: Here are a few questions about revenue seasonality and ad load (the number of ads Snap can put into the app before ruining the experience for users).
On the company's second - quarter earnings call in July, Facebook executives said its «ad load» — the volume of ads its users typically see — was in a «good zone.»
The industry term for this ratio of ads to other content is called «ad load,» and Facebook says News Feed's ad load is all maxed out.
Another issue I had was that while the movies from Miramax (ad free) streamed perfectly, the TV Shows (ad loaded) were stuck at buffering, during the initial advertisement.
We do accept flash based ads but require a back up GIF in case the ad loads on a device that can not support flash (i.e. any iDevice).
He has broken stories on Snapchat's ad plans, Hulu founding CEO Jason Kilar's attempt to take on YouTube and the assemblage of Amazon's ad - tech stack; analyzed YouTube's programming strategy, Facebook's ad - tech ambitions and ad blocking's rise; and documented digital video's biggest annual event VidCon, BuzzFeed's branded video production process and Snapchat Discover's ad load six months after launch.
That projection accounts for investors» concerns around lower revenue growth after the company moved to slow down ad load and thereby, inventory growth, the lack of consumer traction of late, and the weaker dollar.
XAPPmedia released its Q4 ad load report, which saw an increase to the average ad load for Internet radio while the average time to first ad continues to drop.
The ads load before you enter reading mode — which hides them — so the website gets the ad views it wants and you get an uncluttered page to read.
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