Not exact matches
Why you should care:
Ad tech startup Sprinklr works with large companies to
take care of their needs across social media
platforms.
Did you see Instagram
taking off as an
ad platform before it actually happened?
If you Google «home cleaner,» or «babysitter» or «handyman» in a certain city, you'll either see
ads for one (or multiple) of the aforementioned on - demand
platforms on the first page of Google; or you'll find directories (like Yelp) listed high up in Google,
taking you to a more curated and ratings - based search results page where those same on - demand companies are listed or have
ads running.
«Since protecting users is a top priority for Google, we have detailed policies against deceptive or misleading use of trademarks in
ad text and
take swift action when we see this type of abuse on our
platform,» the representative said.
The statistic, revealed by Facebook on Monday, comes as the company
takes fire for the role its automated advertising
platform played in spreading the online
ads.
Its online marketplace rival Snapdeal and
ad - tech
platform InMobi were the next quickest,
taking four years each to reach a valuation of $ 1 billion.
While Zuckerberg
took responsibility for Facebook's shortcomings in preventing abuse of the
platform, he nonetheless continued to defend the company's core business model: Using personal data to target
ads.
Other positive signs include
ad spend on the
platform increasing 10 % year - over-year to $ 211m with its
take rate standing at 11.8 % for the quarter, which it expects to maintain in the second quarter or the year, but its net loss for the period deepened 76 % year - over-year to $ 27.8 m.
Pandora
Takes Aim At Spotify And IHeartRadio With Programmatic Audio
Ads AdAge reports: «Pandora said Tuesday that it will now offer its audio inventory programmatically through popular demand - side
platforms such as MediaMath, The Trade Desk and AdsWizz.»
However, one element of Facebook
Ads that consistently
takes newcomers by surprise is the potential return on investment that advertising on Facebook offers, and how far savvy advertisers can stretch a limited
ad budget on the
platform.
To save money, nearly 90 % of freelancers don't outsource their marketing, but
take on the responsibility themselves, using
platforms like Facebook
ads (54 %), Google (24 %), and Instagram (18 %).
We're used to seeing
ads on mobile devices based on where we are, but the technology is moving beyond straightforward geotargeting Whether it's being used to market food or fashion at the shopping mall, or pushing a political
platform and agenda, the geolocation capability of most smart phones and smartpads means «geofencing» is
taking over as a tactic.
The
ad will be aired on broadcast TV and on digital
platforms in the Binghamton media market,
taking Tenney to task for the vote to repeal the Affordable Care Act.
Results from this two - day water maze show that
AD mice
take considerably longer to find the hidden
platform on Day 2 than
AD mice treated with J147 for three months (Figure 1A), demonstrating that J147 significantly improved the spatial navigational memory in aged, transgenic
AD mice.
In this post, I thought I'd share a few items I've noticed that may convince you to use Pinterest, buy a Facebook
ad, or just
take note of what you can do these days on different
platforms.
If there is one negative to
take away from the announcement of the new Kindle Fire HD series, it's that Amazon has decided to expand its «Special Offers»
ad serving
platform to the Fire HD series with no corresponding price reduction in exchange for viewing partner offers on the standby screen as of yet, nor has the company confirmed a way to opt out of the
ad serving for an additional one - time fee.
~ ~ Climate Action Network International (CAN) welcomes the opportunity to provide input on discussions about REDD - plus that will
take place both under the Subsidiary Body for Scientific and Technological Advice (SBSTA) and in the discussions of the new climate agreement under the
Ad Hoc Working Group on the Durban
Platform for Enhanced Action (ADP).
With $ 107 million in funding, many assumed Patreon was on stable enough financial footing to avoid having to change from its existing fee structure where it
takes a mere 5 percent rake — compared to typical 30 percent charged by
platforms like Apple and Google's App Stores and 45 percent charged by Facebook and YouTube for
ad revenue shares.
In light of Facebook's recent privacy woes, the company today pledged to
take a meaningful step in righting past wrongs by shutting data brokers out of its multi-billion dollar
ad platform.
At the hearing, held by the Senate Judiciary Subcommittee on Crime and Terrorism, the tech companies were pressed on their ability to prevent bad actors from
taking advantage of their
platforms through
ads and regular posts.
Zuckerberg also said the company supports the Honest
Ads Act currently before Congress, which would require that social - media outlets
take steps to verify political actors using their
platform.
Also possible: the company's decision to
take out full - page
ads in 10 different newspapers that forewarned of additional data - sucking apps on its
platform, all under the guise of an apology.
Backbone HUB automates the entire process of
taking a dry voice recording, like from a LUCI ® app, adding the music bed, appending a pre-roll and / or
ads, and publishing it to your favorite
platform, such as «smart speakers» like Amazon's Alexa ®, to your podcast host, or even to your AM / FM affiliate.
The
platform «can
take ads from an exchange, check their compliance with the Acceptable Ads criteria, and offer publishers a real - time drag - and - drop editor to put these ads on their sites,» he told the E-Commerce Tim
ads from an exchange, check their compliance with the Acceptable
Ads criteria, and offer publishers a real - time drag - and - drop editor to put these ads on their sites,» he told the E-Commerce Tim
Ads criteria, and offer publishers a real - time drag - and - drop editor to put these
ads on their sites,» he told the E-Commerce Tim
ads on their sites,» he told the E-Commerce Times.
Mozilla is «
taking a break» from Facebook, pausing its
ads on the
platform as well as refraining from posting on its page.
After Google made an official announcement to ban the cryptocurrency based
ads on its
platform, starting from June, it seems like Twitter has
taken over to show full support.
Ad Age reported Amazon is working on a free, ad - supported version of its video service, which might take precedence over developing a version of the existing app for a competitor's platfor
Ad Age reported Amazon is working on a free,
ad - supported version of its video service, which might take precedence over developing a version of the existing app for a competitor's platfor
ad - supported version of its video service, which might
take precedence over developing a version of the existing app for a competitor's
platform.