Sentences with phrase «ad tech firm»

Based on survey data from ad tech firm Rocket Fuel charted for us by BI Intelligence, the majority of people in a December 2014 survey said they would be comfortable sharing their health and fitness data (56 %) and their diet data (56 %) to get more personalized advertisements.
The San Mateo, California, ad tech firm gives brands insight into online and offline consumer behavior.
Ad tech firm Verve has quietly cut staff in a «rightsizing» that includes its sales VP Uber investor Pishevar takes another shot — this time legal — at Benchmark
«It's still a shock moment,» says Chiavegato, the vice president of marketing at Spanish ad tech firm Marfeel, speaking by phone on Friday.
Ad tech firms are out of favor these days - too many players, too many unmet promises, too little transparency, too few successes, and too much money for nothing much to talk about in the way of results.
They say Google's and Facebook's response pressures publishers to seek consent on behalf of dozens of ad tech firms that people have never heard of.
Unlike the giants, the ad tech firms have no direct relationship with consumers.
The ad tech firms embed their own technology in publishers» websites and apps, putting them in competition with the tech giants.

Not exact matches

More precisely, Adblock Plus and its partner in this endeavor, ad - tech firm ComboTag, take a combined 30 % cut of that 20 %.
Both Twitter and Facebook said Tuesday ahead of the hearing that they would support the Honest Ads Act, a proposed piece of legislation that would require tech firms that sell ads to disclose how much they are paid for placing political ads on their platfoAds Act, a proposed piece of legislation that would require tech firms that sell ads to disclose how much they are paid for placing political ads on their platfoads to disclose how much they are paid for placing political ads on their platfoads on their platform.
«We're only literally 1 % of where we can be,» Nihal Mehta, an entrepreneur at New York ad - tech firm Local Response and an investor in ad tech, told us.
My wife is in advertising, and her first reaction to this proposal was that lots of people at ad companies and tech firms would be fired, which is true.
Chaddah is the second co-founder to leave a unicorn in recent months after InMobi's Amit Gupta left the ad - tech firm last November.
The gold rush has inspired a wave of tech startups, like Klout, that are looking to help firms navigate the tricky social - ad scene.
Later that year it bought video ad - tech firm LiveRail.
The tech firm launched a new ad Monday featuring a «home sharing» Bronx couple — a message that seems aimed at building support for Airbnb among black voters and lawmakers.
The product is no longer available, however — according to a comment by its creator Matt Mankins, the problem was that «even though readers were paying to support creators, a significant chunk of the money was being taken by the exchanges and ad - tech firms in the middle.»
by its creator Matt Mankins, the problem was that «even though readers were paying to support creators, a significant chunk of the money was being taken by the exchanges and ad - tech firms in the middle.»
AdsWizz, one of the few ad - tech firms entirely focused on digital audio ads, will join Pandora in a cash - and - stock deal.
After Facebook admitted that Russians bought ads and distributed them via the social networking platform to meddle with the 2016 election, another major tech firm has now uncovered the same thing.
If you're applying to an investment banking firm, you'll want to use a different style than you would with a tech startup or an ad agency.
EcommerceRecruiter.com is the leading executive search firm serving the Shop.org, Ad: Tech, and IR - 500 communities.
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