In fact,
the best book publicists will see the news hook, as it's called, even before you see it.
However,
the best book publicists will see that your perspective could help the media report the story.
What is the best way to find
a good book publicist?
This may sound simple, but it's something all
good book publicists do.
I don't know of one
good book publicist who works on a royalty - share basis.
A good book publicist can help you shape your message and help you deliver it widely and effectively via a well - built platform.
A good book publicist has a better - than - average ability to predict which news hooks the media might go for.
A good book publicist will tailor their strategy to the book as well as to the author.
The more specific you are,
the better a book publicist will be able to customize a book PR campaign to fit your budget and needs.
A focused brand - building strategy, with the help of
a good book publicist, can turn a non-fiction author into a recognized thought leader, who then becomes a sought - after speaker, media commentator, and professional consultant.
It doesn't hurt for a self - published author to consult
a good book publicist to find out what their options are.
The best book publicist in the world can only arrange media interviews.
A good book publicist can shape a PR campaign that's aligned with the author's overall business objectives.
If you're a parenting author, it makes a lot of sense to hire
a good book publicist who can leverage your credentials, shape your message, and generate widespread national recognition for you and your book.
That's what
a good book publicist and a dynamic platform can do.
A good book publicist can take you places you're afraid to go on your own.
Not exact matches
Every shrewd
publicist knows that the
best way to sell a
book is to generate lots of advance publicity.
my publisher at Morgan James Publishing; and Valerie Allen, my
publicist, we were able to create a
best - selling
book with The Perils of Cyber-Dating: Confessions of a Hopeful Romantic Looking for Love Online in less than one year.
Radio producers (this
book publicist will go on record as saying) are usually bright,
well - meaning professionals.
The most expensive editor, designer, or
publicist may not be the
best person for you or your
book, but the cheapest may be a greater waste of money.
It also is a statement about a
book publicist's judgment, and a
book publicist's reputation is only as
good as the last
book he or she promoted... so negative
book reviews affect a
book publicist's bottom line, too.
Publishers and
book publicists keep telling you to blog, and you know it's a
good idea.
It's just a setup fee / you're contributing to the cost of preparing your
book / making a
good faith investment / paying for a
publicist.»
I'm a former museum
publicist who could get museum exhibitions review in all the media in the Bay Area and many across the nation, as
well as p.r. for that museum's published
books — and a former journalist with
good press rapport — yet the
book is still blanked by the media.
The
best conversation I've ever had with a
publicist involved her telling me all of the strategies that wouldn't work for my
book.
At least, as an independent
book publicist, I have found that it would be in your
best interest to learn that there are
book promotion opportunities after the advance
book publicity campaign has come to a hard stop.
We want authors to feel
good about their
books, and all
book publicists have worked with authors whose egos have been shattered by criticism of their writing.
Well, literary boys and girls, I'm sorry to be the book publicist to break it to you, but... well, there's just not easy way to say t
Well, literary boys and girls, I'm sorry to be the
book publicist to break it to you, but...
well, there's just not easy way to say t
well, there's just not easy way to say this.
If you or your
publicist is going to pitch your
book to 10 media outlets, choose the ones with the highest probability of covering your
book, not the ones your emotionally invested self wants to review your
books, but the ones your entrepreneurial self knows are
better business decisions.
She is a
well - respected
book publicist with a graphic design background that makes authors» visual promotions and social media pop.
Be straightforward with your
book publicist, and get the response you deserve... or walk away from that
book publicity firm and find one that can
better help you succeed.
Plus, since the
publicist is less emotionally involved in the
book, he or she will know how to
best approach the media while being just the right amount of pushy.
But the
best advice this
book publicist could provide to most authors who want to self publish their
books would be this: to maximize your chances of selling the greatest number of
books as a reward for your
book promotion efforts, work with LightningSource.
But because I'm such a stickler for giving you the
best value for your money, I spoke with others in the business, too — top
book publicists and industry insiders who know what works and what doesn't — to make sure what I've got in this priceless workbook is as
good as it can be.
It's fairly common for authors to end up seeking a
publicist or marketing help after their
book has already launched and not done
well.
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bookbook
I have been telling
book promotion clients, other authors and publishers, and other
book publicists that the single
best thing they could do to enhance their
books» visibility and to improve their Google rankings is to blog.
After all, while you would be starting from scratch, a
good publicist will already have a strong network of contacts and know who's interested in which
books.
(And, by the way, try not to work with a
book publicist who thinks less communication is
better, and would even consider taking shortcuts during your
book promotion campaign.)
There are professional
publicists who are experts in
book marketing and publishing and they can be sought for advice with regard to the marketing campaign that suits your work
best.
As a nonfiction and historical fiction
publicist, Stephanie is a publishing specialist who knows the
best ways to promote a
book and how to market a first historical novel.
Working with a
book publicist prior to the launch of your first
book is a smart move, because if you know how to hire a
publicist, and then learn from her on your debut release, you'll be
well positioned to self - market your subsequent releases.
She was a Finalist in More Magazine's Reinvention Story Competition, nominated by her peers as
Book Publicist of the Year, and voted Preditors & Editors
Best Book Promotion Service.
Corinne Liccketto, Sales and Marketing Manager and
Book Publicist with Smith Publicity, spoke specifically about the need for self - published authors to establish for themselves a complete brand, as
well as establish their credibility in either a non-fiction platform or as a writer who has believable expertise in that area.
Workshop: PR Intensive Workshop: Shout Outs: How to Get Review Attention Led by Corinne Moulder, Director of Business Development, and Andrea Kiliany Thatcher, Marketing Manager and
Book Publicist at Smith Publicity Book reviews are a boon to the success of any project, as word of mouth is one of the best ways to spread the message about your b
Book Publicist at Smith Publicity
Book reviews are a boon to the success of any project, as word of mouth is one of the best ways to spread the message about your b
Book reviews are a boon to the success of any project, as word of mouth is one of the
best ways to spread the message about your
bookbook.
She was a National Finalist in More Magazine's Reinvention Story Competition, nominated by her peers as
Book Publicist of the Year and voted Preditors & Editors
Best Promotion Service.
More than 300 authors, marketers and
publicists, including yours - truly tell about their
best promotional strategies with regards to
book marketing.
As a
book publicist always looking for new angles to promote my client's
books, I could not wait to read the next page because there was so much
good information about online
book marketing on every single page.
Stephanie was a National Finalist in More Magazine's Reinvention Story Competition, nominated by her peers as
Book Publicist of the Year, and voted Preditors & Editors
Best Promotion Service.
Whether it's a flat fee for the «
book publicity project upon launch»; a monthly retainer arrangement; or one is hired for a variety of projects — from the initial
book publishing date to ongoing projects related to the
book over a period of time, a
good publicist can do wonders... but they can't guarantee anything.