Sure, I have all the obvious tabs: Author bio, appearances, book news, links
to blogs, excerpts / readings and «what's new», but what I really need is
to focus on what additional elements that truly
add value to my
readers (and yes, I
also know I need
to update my news / appearances too...) As a
reader I know I enjoy websites that are beautifully designed, visually appealing, easy
to read (no weird fonts or jarring colors) and which offer lots of
value added information that keep me coming back.
Apart from the specifications, the device
also comes with
Value Added Services (VAS) such as MiFon, GamePlay and QR Code
reader scans
to name a few.
This may mean
adding splashes of color
to headlines and other content
to set the communication apart; it may
also include weaving in meaningful charts or graphs and other design strategies that visually stimulate the
reader's senses while emphasizing your unique
value.