Psychology Today states that
appealing to emotion in advertisements can increase the likelihood that clients will buy a product.
So listen, make compelling arguments,
appeal to emotion at least as much as to logic and, above all, don't be afraid to show your audience that you care.
But in other online and print advertising, this is a great
way appeal to the emotions of potential buyers as it shows what they will be able to do when they live there.
Have you noticed that the perennially successful (two decades and counting) denskepticon community has absolutely no problem
with appeals to emotion, while insisting that their more rational opposition should stick to cold facts?
Such findings show that our emotions are deeply involved in our decision - making and demonstrate our vulnerability to manipulation by those
who appeal to our emotions with the intent to pursue their own agendas.
Of course, as an earlier answer pointed out, humans vying for leadership embraced lying and
appealing to emotions all the way back to when Ugh grunted to Egh that he'll influence the spirits to bring the tribe bigger mammoths if he's selected as a tribal chief.
«You may think you are prepared for a post-truth world, in which
political appeals to emotion count for more than statements of verifiable fact,» writes Margaret Sullivan, media columnist for The Washington Post.
Segment 1: The article, «Why Politics and Investing Don't Mix,» by Mike Piper, in which Piper alerts readers to how security sales people and other financial sales
organizations appeal to the emotions of both the right - and left - leaning views in order to convince them to invest in inappropriate products.
But
other appeals to emotion (especially appeals to pity and sympathy) are more subtle because they get cloaked in nebulous, value - laden concepts.
The US Justice Department may have tried to hit below the belt and
appeal to emotion rather than reason by painting a gruesome future.
Public support is best fired up by
appeal to the emotions of deadly combat, over which the amygdala — a center for primary emotion in the brain — is grandmaster.
The Oxford English Dictionary declared «post-truth» the word of the year — the notion that «objective facts are less influential in shaping public opinion than
appeals to emotion and personal belief.»
If you want to change minds and convince people to follow you, you're going to need to
appeal to emotion.
The appeals to emotion instead of fact and the seeming desire to be at the center of attention (while psychologists are unwilling to diagnose anyone from afar, many have no problem calling Trump a narcissist) certainly fit the bill of a con artist.
EIAs are carefully designed to
appeal to our emotions.
And the arguments brought up rely only upon
an appeal to emotion.
If in the effort to avoid all unprovable assumptions one limits his sphere of reflection to narrower and narrower areas, one fails to deal relevantly with the issues of greatest importance for mankind, leaving them to be settled by
appeals to the emotions.
Melodrama: The term melodrama refers to a dramatic work that exaggerates plot and characters in order to
appeal to the emotions.