Deficiencies in
other areas of the game hamper its
appeal as a total package, making it difficult to recommend as more
than an
alternative to its competition, but it's still important to recognize this may finally be the turnaround year that NBA Live has been seeking since the current console generation began.
Professional Experience Krafty Kuisine (New York, NY) 11/2010 — Present Vice President of Sales • Successfully launched Krafty Kuisine, a manufacturer of high end appetizers, into the wholesale food service industry • Hired and managed 6 food service brokers in the New York, Philadelphia, New England, and Florida markets • Designed and implemented a distribution network of more
than 10 distributors in less
than 6 months • Generated strong sales and brand awareness through networking, tradeshow advertising, marketing efforts, and
other tactics • Attended broker and distributor sales meetings for education and training on Krafty Kuisine products • Performed in - house test marketing of new products and devised
alternative marketing techniques to broaden product
appeal • Managed sales, marketing, and customer service staff ensuring profitable and professional operations