Sentences with phrase «appearances than substance»

Not exact matches

But when a company rebrands after it's failed to launch successful new products, and that rebranding makes no sense whatsoever, it's a sign that it has run out of ideas and is now focusing on appearances rather than substance.

It is done much more for public appearance than having real substance and probability of success.

Marriage without sex and physical affection is nothing more than a contractually - binding friendship that absent of an equal share of housework and income is a lopsided agreement, always favoring the party who has backed out of the sexual and physical affection aspect of the relationship (barring reasons such as a failure to maintain physical appearance, substance abuse, or unwarranted infidelity).

«Direct observation of topology hidden inside materials: Determining the topological nature of materials by their substances is more important than their appearance.»

A joint research group succeeded in observing the topological phase transition in which a material changes to the topological electronic phase by using soft X-rays, light suitable for determining the topology of materials by their substances rather than by their appearance.

This government will always try to sell the appearance rather than the substance, otherwise why the repeated mantra of «council - run schools», i.e. an Aunt Sally argument.

With his attention on substance rather than appearance, his daughters had to dress him when he received his Cosmos award.