While this strategy works just fine for large publishers that already have established brands and get thousands of shares
on any new article they publish (such as Mashable or TechCrunch), a more pragmatic
approach is needed for just about every other business.It's true that getting quality inbound links starts with great content
on your client's
website, but the missing link is getting journalists, contributors,
authors, and editors at quality publications to become aware of that content so that they can link to it when writing relevant stories / articles.
In my research of the program, I read numerous posts
on various
websites from
authors saying they were going to take the «wait and see
approach» to joining the KDP Select Program.