Blogging is a natural way to get more indexed pages on your website, create content
around keywords you want to rank for in search, and convert site visitors into customers.
Not exact matches
For example, if you own a pet store you most likely
want to sell puppies, and
want your
keywords around «I
want to buy a puppy.»
You will often
want to create your content
around holiday specific
keywords.
If you
want to grow your organic traffic for items related to «tea» I would suggest finding other high search volume concepts closely related to the topic, such as types of teas, tea leaves, infusers, cultural practices or differences, etc... the idea being to build content containing
keywords, and more importantly semantic relationships
around the topic of «tea,» with the end goal being to broaden the relational authority your website has for more long - tail
keywords.
«Connection was our
keyword for it and we
wanted the whole thing to be centred
around connections so it had real meaning and purpose for the students,» she says.
At the same time, paid search gives you a quick way, especially if you
want to just dial in very specific
keywords, and say your geographic region, in a specific town,
around very specific practice areas, you can have ads showing up right away instantly.
Built
around a do - it - yourself (DIY) model, the company's
wanted to provide effective resume tools and templates to customers to allow them to personalize and create their own effective resume with all the relevant resume
keywords and phrases to be picked up by resume screening and talent management software used by top employers
around the world today.
By doing your research and building your resume
around the specific job you
want using relevant
keywords, you will make it past the digital gatekeepers and be favorably noticed by the hiring manager.
There's no way
around it: If you
want your pages and content to rank well on Google, you need to determine the competitive
keywords that will generate qualified leads and you need to use them effectively on your website.