Sentences with phrase «as brand promotion»

Typical samples resumes for Marketing Officers describe duties such as brand promotion, helping design the annual sales plan, planning marketing events, writing sales copy and reporting to the Marketing Manager.
«We suggest that Barnardos Ireland review its funding policies as this brand promotion is harmful to its reputation and may undermine the good work that it undoubtedly does.

Not exact matches

«Brands saw coupons as a key to maintaining brand strength,» says Matthew Tilley, director of marketing for Inmar's promotion services division.
«In our view, this is a necessary step to bolster brand value as Kate Spade had become too value - oriented and overly reliant on excessive, and margin depleting, promotions to drive results.»
Third party partnerships including associations and promotions with brands such as Sony, MGM, Dave TV, Paramount, Nestlé and Warner Brothers to name a few, have helped to increase the awareness of the Shakeaway brand.
Besides the clothing and beauty brands attempting to one - up each other with freebies, celebrities (Dolce & Gabbana nabbed Justin Bieber), and social media promotions and scavenger hunts, nonglossy companies such as Band - Aid have found ways to hitch themselves to the event.
Women tend not to feel super comfortable with self - promotion — not due to timidity or inferiority, but because most of us know doing so will brand us as being «shrill» or «difficult.»
And as a recent study suggested, the line between brand promotion and cyber-stalking consumers is razor thin.»
As a brand message, that connection will serve much longer than any product promotion.
Actual results, including with respect to our targets and prospects, could differ materially due to a number of factors, including the risk that we may not obtain sufficient orders to achieve our targeted revenues; price competition in key markets; the risk that we or our channel partners are not able to develop and expand customer bases and accurately anticipate demand from end customers, which can result in increased inventory and reduced orders as we experience wide fluctuations in supply and demand; the risk that our commercial Lighting Products results will continue to suffer if new issues arise regarding issues related to product quality for this business; the risk that we may experience production difficulties that preclude us from shipping sufficient quantities to meet customer orders or that result in higher production costs and lower margins; our ability to lower costs; the risk that our results will suffer if we are unable to balance fluctuations in customer demand and capacity, including bringing on additional capacity on a timely basis to meet customer demand; the risk that longer manufacturing lead times may cause customers to fulfill their orders with a competitor's products instead; the risk that the economic and political uncertainty caused by the proposed tariffs by the United States on Chinese goods, and any corresponding Chinese tariffs in response, may negatively impact demand for our products; product mix; risks associated with the ramp - up of production of our new products, and our entry into new business channels different from those in which we have historically operated; the risk that customers do not maintain their favorable perception of our brand and products, resulting in lower demand for our products; the risk that our products fail to perform or fail to meet customer requirements or expectations, resulting in significant additional costs, including costs associated with warranty returns or the potential recall of our products; ongoing uncertainty in global economic conditions, infrastructure development or customer demand that could negatively affect product demand, collectability of receivables and other related matters as consumers and businesses may defer purchases or payments, or default on payments; risks resulting from the concentration of our business among few customers, including the risk that customers may reduce or cancel orders or fail to honor purchase commitments; the risk that we are not able to enter into acceptable contractual arrangements with the significant customers of the acquired Infineon RF Power business or otherwise not fully realize anticipated benefits of the transaction; the risk that retail customers may alter promotional pricing, increase promotion of a competitor's products over our products or reduce their inventory levels, all of which could negatively affect product demand; the risk that our investments may experience periods of significant stock price volatility causing us to recognize fair value losses on our investment; the risk posed by managing an increasingly complex supply chain that has the ability to supply a sufficient quantity of raw materials, subsystems and finished products with the required specifications and quality; the risk we may be required to record a significant charge to earnings if our goodwill or amortizable assets become impaired; risks relating to confidential information theft or misuse, including through cyber-attacks or cyber intrusion; our ability to complete development and commercialization of products under development, such as our pipeline of Wolfspeed products, improved LED chips, LED components, and LED lighting products risks related to our multi-year warranty periods for LED lighting products; risks associated with acquisitions, divestitures, joint ventures or investments generally; the rapid development of new technology and competing products that may impair demand or render our products obsolete; the potential lack of customer acceptance for our products; risks associated with ongoing litigation; and other factors discussed in our filings with the Securities and Exchange Commission (SEC), including our report on Form 10 - K for the fiscal year ended June 25, 2017, and subsequent reports filed with the SEC.
Indeed, in the years following the end of the tech boom, SEP (No. 93 on the PROFIT 500, with $ 11.4 million in revenue) had ridden a wave of expansion as a growing number of firms moved to search advertising and other forms of digital brand promotion.
As LaVar Ball increasingly became a national media figure for his outspoken and sometimes controversial promotion of his family brand, Big Ball Brand, some felt that he may be a distraction and unwanted voice around any team that drafted Lbrand, Big Ball Brand, some felt that he may be a distraction and unwanted voice around any team that drafted LBrand, some felt that he may be a distraction and unwanted voice around any team that drafted Lonzo.
Lobsterfest is best done during the Lenten season, and we believe the promotion continues to be an important way to differentiate Red Lobster from the competition generally and more specifically helps us keep the brand connected to guests who can afford to spend a little more, and as a result, keep them coming back.»
Changes will also transpire behind the scenes, as brands and retailers look to use data they get through new technology to inform pricing, selection and promotion.
Bernie Baker, a former editor at Surfer Magazine and the contest director for the Vans Triple Crown of Surfing told the New York Times, «They did their homework,» and cited Nike's «relentless promotion of youth events» as a significant reason for the brand's success.
I would invest my time in building a link that actually drives traffic that I can convert as a opposed to building a link for the sake of a link, and that mindset (I believe) ties into effective content marketing, branding, promotion, etc..
Brand imagery, messages, and promotions should also take into account that many U.S. Millennials are highly group oriented, even when it comes to activities such as travel and eating out.
As the Idea Launch Pad for B2B marketers, MLT Creative's services include strategic planning, positioning, brand development, website development, advertising, inbound marketing, content marketing, direct mail marketing, email marketing, sales promotions, on - page and off - page SEO, search engine marketing (SEM) and pay - per - click campaigns (PPC)-- Google AdWords campaigns.
Here you will see some information and links to the company's top selling products as well as information about how to take advantage of the brand's exciting promotions.
This brand appears to have little going for it; it only spends c. 5 % of sales on advertising and promotion, it's only existed for 20 years in a market where brand heritage has historically been seen as key and it is owned by a small independent player.
The divorce papers of Democratic lobbyist super couple Tony and Heather Podesta show that for a certain class of people government is not a public service or a field for settling partisan disagreements so much as an opportunity for self promotion: «As a married couple who both lobbied they strategically cultivated their public image,» one document reads, «and worked to build the «Heather and Tony Podesta» brand for the success of their shared enterprise.&raquas an opportunity for self promotion: «As a married couple who both lobbied they strategically cultivated their public image,» one document reads, «and worked to build the «Heather and Tony Podesta» brand for the success of their shared enterprise.&raquAs a married couple who both lobbied they strategically cultivated their public image,» one document reads, «and worked to build the «Heather and Tony Podesta» brand for the success of their shared enterprise.»
We are also offering deals on brands that do not normally run promotions, such as Jane Carter Solution line at 20 % off... Learn More
At the beginning of 2012, Kinder's will launch the repositioning of its brand and consumer products operations as it starts to ramp up promotion of the California lifestyle barbecue option regionally and nationally.
MLA's office in Japan, through brand building activities, aim to strengthen the positioning of Australian beef with promotions targeting consumers and customers and therefore maintain Australia's position as the preferred imported beef.
Presently, Gondwana employs Aboriginal people only in the sales and promotion of the brand, but Tutuila says her vision is to have an Indigenous component in the workforce from start to finish of production as well.
Premium supermarkets in first tier cities such as Beijing and Shanghai feature products from all over the globe, all jostling for attention on crowded shelves with attractive packaging designs, innovative flavours and strong brand messaging via marketing and promotions.
Woolworths regularly slashes the price of both brands by as much as 50 per cent on promotion.
Working closely with Don Odiorne, Vice President - Foodservice and the other regional foodservice promotion directors, Trout will lead the marketing outreach to distributors and produce specialists in his territory, as well as conduct Idaho ® potato product seminars and educational sessions, and represent the brand and industry at foodservice trade shows.
He joined the company in 1987 as brand manager for Cherry 7UP, progressing through the organization as director of promotions, vice president of marketing and senior vice president of marketing services.
Can maker Crown has revealed that laser - etched tabs used on Coca - Cola drinks cans as part of its FIFA World Cup promotion in the Middle East, could be used on other beverage brands around the world.
«Our hard - working and dedicated franchisees bring our brand, products and promotions to life each and every day and have been essential to our growth, which has solidified our position as a leader in the quick service and ice cream sector.»
With the closing of the deal on August 3, 2015, Mast - Jägermeister now controls all dimensions of the brand's value chain including 2/3 of its global distribution, as well as all logistics, sales, promotions and marketing in its three biggest markets: the U.S., Germany and UK.
This can be a variety of things such as recipe development, photography of you recipe, social media promotion, product mentions etc. to help promote your brand.
As FTSE4Good assesses companies against their own policies, Nestlé changed its own policy to permit promotion of infant formula brands through products for older babies.
That this House is concerned that the provisions of the Infant Formula and Follow - on Formula Regulations 2007 are disrespected in the UK, as evidenced by the current promotion for Nestlé SMA infant formula by Tesco in breach of Article 23 of that regulation, the near identical labelling of infant and follow - on formula to make them cross-promotional in breach of Article 19 of that regulation, the widespread advertising of infant formula brand names and logos in breach of Article 21 of that regulation and the use of idealising text and images on labels in breach of Article 17 of that regulation; therefore rejects the Department of Health's proposals to decriminalise certain of those requirements, such as labelling provisions in planned draft legislative proposals, related to EU Regulation 609/2015 which will replace these 2007 regulations; and stresses that any move to a system of Improvement Notices must have the purpose of speeding up compliance and be backed by prosecutions rather than giving companies who have flouted the law for many years additional time to comply.
The promotion is not always specifically for infant formula, but for milks for older children, often with the same branding as the infant formula.
Danone has claimed that 3,000 mothers are signing up to its Cow & Gate branded club every week — these women then receive emails with promotions such as that shown left, which was timed to the 40th week of pregnancy.
«ASDA was extremely unhelpful when we raised this case with it directly, as with similar misleading promotions by Danone, Nestlé's leading competitor, which owns the Cow & Gate and Aptamil brands.
There are major world wide events bringing breastfeeding moms together, thousands of blog posts sharing personal stories of breastfeeding, mainstream media coverage on the importance of breastfeeding, thousands of brands offering promotions on breastfeeding related products, memes of breastfeeding sayings, giveaways galore, and informative posts as to the virtues of breastfeeding.
A comparable sales decline at Kate Spade comes as the brand retreats from heavy promotions and a pullback from some department stores.
Editor Review: As the most famous sugar daddy dating brand, seeking arrangement site has been launched over 10 years, and Brandon Wade, the founder of SA, who did really good promotion by being featured on famous media like BBC, CNN, ABC and etc, or hosting several parties which exclusive for sugar daddies and sugar babies.
Big movies need big promotion, and other brands see it as a way to piggyback on those marketing dollars.
I parted company with HarperCollins after my last book launch and have since taken back control of not just «brand Polly Courtney» but all the component parts of the publishing process: editing (I use a professional freelance editor as well as crowd - sourced readers) and cover design (I work directly with a designer, who has also worked on the second editions for my first two novels), production and distribution (I use Troubador Publishing) as well as promotion — which I'm finding far easier to do now that I'm proud of the product I'm promoting!
Now, if you're going through a dry spell as a writer, or if you're such a successful author that you can afford to take time off from writing in between book promotion campaigns, then you might well have the time that building your brand, and expanding your name recognition, on Twitter takes.
Filed Under: author publicity, book marketing, Book Promotion, book publicist, book publicists, book publicity, social networking for books Tagged With: author platform, book marketing, Book promotion, book publicist, book publicity, build your brand as an author, goodreads, shelfari, social marketing for books
He soon realized that the constant promotion was backfiring, and that his «brand» was being tarnished as followers were beginning to snipe at his hitherto exalted status.
As a hub for all your book - related promotion — from links for purchasing your book to excerpts to tease your audience and build interest; and press releases and other digital media vital to your marketing strategy — a dedicated website is one of the most effective ways to encourage sales of your book, help keep your message focused, and maintain consistent author branding.
Another book marketing and promotion tool that also contributes to an author's personal brand building is creating an Author Page at Amazon.com as soon as possible.
Treat it as you would a brand new book, using these low - cost promotion strategies:
For a limited time, consumers will also find great promotions and discounts on popular games from leading brands such as Ubisoft, Sega and Rovio, including Angry Birds Space for free through June 3.
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