Sentences with phrase «as the brand seeks»

But as brands seek to navigate these new opportunities, live - streaming is likely only the latest frontier in a media era that is becoming more immersive every day.
But ad spending has been accelerating at a rapid pace on YouTube over the past two years as brands sought to connect with its audience of more than 1 billion people.
Hyundai has already revealed that it wants its next - generation models to have more emotional styling as the brand seeks to move away from the...
Big changes could be afoot for the VW Up in next generation guise as the brand seeks to get more from the tough city car sector
That is exactly what is required as the brand seeks to grow.

Not exact matches

That sentence is ill - advised in that it seeks to minimize the scope of the problem, is dismissive of those who have already complained, comes off as condescending, seems to contradict the Honest brand promise and is not consumer focused at all.
Online video has become a key part of the strategic business model for both brands and marketers as they seek more innovative ways to capture consumer attention.
Brands, seeking to fill a segment overlooked by major consumer - goods product makers — people of color — landed Sephora as Form's retail partner, enabling it to burnish its beauty credentials and move past the one - size - fits - all approach of the category.
Moreover, its brand only takes it as far as it offers the best deals from the most sought - after local retailers, restaurants and service providers — the kind of businesses that used to reside in the Yellow Pages and $ 10 coupon books.
And pricing power becomes a concern when it's Amazon (or another platform company) that owns the customer relationship, as evidenced in the retail sector, where big brands have sought to build their own direct - to - consumer sales channels to offset the impact of Amazon's pricing power.
Brands seeking to convey more sophisticated qualities, such as elegance and intimacy (for example, Armani, Tiffany, and Jaguar) branch out into richer colors, such as those used in a box of 64 Crayola crayons.
In addition to damages, Unilever is seeking an injunction against Hampton Creek, which would keep the company from calling its product mayonnaise, marketing it as superior to Unilever's brands, and ultimately forcing it to withdraw anything with Just Mayo branding from the market.
As platforms have become more visceral — progressing from text to images to video — brands are seeking new ways to break these barriers.
Amber Lilyestrom empowers women to position themselves as sought - after experts and thought leaders in their niche through social media, engagement marketing and the creation of an online brand presence.
«We are very pleased to join CircleUp as an active, hands - on investor,» said John Haugen, vice president and general manager of 301 INC. «As we look to partner with and foster emerging food brands, the CircleUp marketplace will enable us to quickly connect with mission - driven brands actively seeking early - stage funding.&raquas an active, hands - on investor,» said John Haugen, vice president and general manager of 301 INC. «As we look to partner with and foster emerging food brands, the CircleUp marketplace will enable us to quickly connect with mission - driven brands actively seeking early - stage funding.&raquAs we look to partner with and foster emerging food brands, the CircleUp marketplace will enable us to quickly connect with mission - driven brands actively seeking early - stage funding.»
The brand has sought attention for program by lining up paid integrations with YouTube stars such as Andrew Fitzpatrick, known as «80Fitz,» and Jenna Ezarik.
«Clearly, Morgan Stanley's brand on college and university campuses is strong and continues to grow as we seek to attract and recruit the very best talent,» Gorman said in the memo.
He is now sought to consult for brands who see him as one of the top digital strategists in America.
The Securities and Exchange Commission is seeking a court order directing Shawn Carter, the hip - hop artist known as Jay - Z, to comply with its subpoena to testify in its investigation of Iconix Brand Group.
With prices hovering above fast - fashion brands such as Zara and H&M and below designer lines such as Alexander Wang and Thom Browne, J. Crew has found a lucrative niche as an aspirational destination for younger shoppers and the go - to store for wealthy customers seeking wardrobe staples.
As more and more startups and brands jump into the content marketing game, they need to seek out new ways to drive customer growth, not just more content.
Getting free press coverage as an individual can be a challenge, but it can be done and be done effectively leading to the opportunities you seek as you work to grow your personal brand profile.
When making IT business decisions, corporate purchasers are more likely to seek out old - fashioned qualities — such as brand trust and established relationships — rather than pursue the «next big thing.»
New, smaller brands will flourish in 2018 as the consumer seeks differentiation and retailers seek relief from the unprecedented promoting that drove the meager increases from the mega brands.
Michael told advocates at the NetLeaders - hosted event in Poland that DasPay would also become a key part of the forward vision of the DasEcosystem as he seeks to make the Das brand front and centre of the global cryptocurrency world.
Ross has thrived as cost - conscious consumers seek top quality brands.
Description: As one of the few women leading a venture capital firm in the United States, Sara Brand specifically seeks out other female - led companies to invest in.
Sara Brand and Kerry Rupp of True Wealth Ventures As the only Austin venture capitalists who explicitly seek out -LSB-...]
As a researcher, Janice is currently developing a quantitative model to determine the factors that contribute to retailer brand equity, and understand what motivates consumers to seek front - line employment with their favourite retailer brands.
In Q3, brands seeking to attract a loyal following among the ecologically minded included S.W. Basics, which prides itself on cosmetics made of simple, whole ingredients, as well as Revere, which offers plant - based energy drinks direct to consumers.
Over the years, as it has expanded through acquisitions, the company has eyed the Reckitt Benckiser brands, and when the sought - after division was put up for sale earlier this year, it stepped up with an aggressive bid, McCormick's CEO said a day after announcing McCormick's biggest acquisition ever.
Such supporters were described as men and women who seek «to «demean,» to «impose inequality,» to «impose... a stigma,» to deny people «equal dignity,» to brand gay people as «unworthy,» and to «humiliat [e]» their children.»
I probably wouldn't now give his books to a brand - new believer, seeking to find a starting place in discipleship, for fear the new brother or sister might embrace the whole package — as some of us did with whomever it was that was influential in our early Christian lives, whether C. S. Lewis or J. I. Packer or John Stott or John Piper...
That, however, is not so easy to do when for centuries the church has followed policies (not unwittingly, as the Fuller professors state, but systematically and by unholy design) that sought to de-Judaize the Jews and submerge them in various brands of Christendom.
Emergent as a movement has never sought to be a brand, much less a new denomination, but instead is a friendship network among members of several church bodies.
The same political and populist activists form a kind of «protection racket,» seeking to brand as «liberal» those Christian voices that wish to speak about matters such as racial justice.
And lately Brigette, I have found that fundamentalists identify anyone and everyone who disagrees with their particular brand of dogma as the enemy and seek to discredit them, rather than engage in any substantive debate.
As a brand - new and now thriving religious order, they have a specifc charism, centred on a sense of being called by the Holy Spirit to love the women and children they seek to serve.
This is why adulterous pastors with brand recognition have the fast - track back to national influence while anonymous others, guilty of the same sins, are rightly finished as pastors and must seek humble, unheralded avenues of service in the church.
The latter part of the fourteenth and the fifteenth century witnessed two movements which were closely related, which sought to bring the Church to a closer approximation to the New Testament, but which were branded by the Catholic Church as heretical.
As Juisi co-founder told BevNet, «NÜMOO will be positioned as a brand that «transcends the dairy - free lifestyle» and is made for consumers who grew up on flavored milk, but now seek products that are healthy and made with clean ingredients.&raquAs Juisi co-founder told BevNet, «NÜMOO will be positioned as a brand that «transcends the dairy - free lifestyle» and is made for consumers who grew up on flavored milk, but now seek products that are healthy and made with clean ingredients.&raquas a brand that «transcends the dairy - free lifestyle» and is made for consumers who grew up on flavored milk, but now seek products that are healthy and made with clean ingredients.»
D.K.B. is one of four core brands that Flowers has said will be the focus of attention in coming years as the company seeks to accelerate growth.
When considering brands as a franchisee, TA seeks a reputable brand that has established its name as well as one that is in good standing with its franchisors.
He says the partnership the company has with Heinen's and other high - profile customers has increased the company's visibility in the eyes of retailers as well as branded companies seeking manufacturing partners.
«As Asian food becomes more mainstream, we seek to partner with the brands they will crave.»
Treasury Wines has experienced rapid growth in Asia because higher - end brands such as Penfolds and Wolf Blass are sought after by Chinese drinkers, with profits doubling to $ 46.5 million from the Asian region in the first half of 2015 - 16.
As more consumers gravitate toward organic and seek to know more about where their food comes from, Kashi is rolling out a new brand identity and package design that tells those stories and puts its food front and center.
Mr Clarke, who became Treasury's sixth chief executive in four years after arriving from the United Kingdom just seven weeks ago, is in a race against time as United States - based KKR seeks to capitalise on shareholder discontent with the Treasury board and a string of operational disasters to swoop on Australia's most famous wine brands.
Vladivar tunes into music scene in bands promo In a bid to raise its profile with younger urban drinkers, the UK vodka brand Vladivar is looking to assist bands as they seek to make their way in the
Mr O'Hoy, who is a director of Byron Bay craft brewer Stone & Wood, says the dilemma for the big brewers now as they try to tap into the independent, craft brewing sector, is the risk of killing off the very independence and creativity they are seeking to buy if they choose to acquire rather than build their own brands.
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