Meet Alec Brownstein, senior copywriter
at creative advertising shop Young & Rubicam (Y&R) New York.
Not exact matches
Record labels used to rely on radio play and music videos to ensure sales, but in today's music industry (one heavily influenced by the Internet, of course),
advertising and television are the «new radio,» says David Hayman,
creative director and music supervisor at Toronto's Supersonic C
creative director and music supervisor
at Toronto's Supersonic
CreativeCreative.
The same way a
creative advertisement or guerrilla marketing campaign (which should be part of the entrepreneurial arsenal, even though the lion's share of budget should go toward direct response
advertising that has trackable results) is meant to get your attention, so too is the initial schmooze with a prospect supposed to be worthy of the attention they have given you — exciting them
at the possibilities you have shown them, and delivered in an educational and entertaining way that leaves them fascinated and wanting more.
Before founding his start - up, Bondsy (tag line: «the social network of things»), Zambrano worked as a
creative director
at the
advertising giant Ogilvy & Mather.
Peter Holmes is president and
creative director
at Toronto's Reason Partners, an
advertising and marketing firm that has worked on everything from consumer goods and financial services to political campaigns, including the Conservative Party's 2008 election campaign.
Advertising is what fuels the social web, and Dre Labre, creative director at ad agency Rethink Canada, says a more seamless integration with the open web, combined with Google's already robust advertising products, make Plus a particularly attract
Advertising is what fuels the social web, and Dre Labre,
creative director
at ad agency Rethink Canada, says a more seamless integration with the open web, combined with Google's already robust
advertising products, make Plus a particularly attract
advertising products, make Plus a particularly attractive option.
The event began as an awards ceremony for
creative work in
advertising, much like the more famous film festival
at the same venue.
Scott Prindle, VP / Executive
Creative Technology Director, and Winston Binch, Partner / Managing Director of Interactive
at Crispin Porter + Bogusky, the famed Miami - based
advertising and design agency, offer their advice to small business owners on how to design the best website for their small business, and ensure that visitors keep coming back.
He was a practitioner of it in the United States as Senior VP
at J. Walter Thompson, and in Europe, as
Creative Director of Leo Burnett
Advertising.
He was a practitioner of it in the United States, as Senior Vice-President
at J. Walter Thompson, and in Europe, as
Creative Director
at Leo Burnett
Advertising.
Paddy Power are world - renowned
at this stage for their
creative, humorous and often controversial
advertising campaigns and one or two bookmakers deserve mention for the role they play in social sports betting.
Several Chicago agencies have an outside shot
at picking up
at least the
creative portion of Ace «s estimated $ 20 million - a-year broadcast
advertising account, which since 1983 has been the responsibility of Pierson & Flynn; or they might win a project.
Sarah: I taught
Advertising Creative Strategy while pursuing my master's degree in advertising at University of Illinois at Urbana —
Advertising Creative Strategy while pursuing my master's degree in
advertising at University of Illinois at Urbana —
advertising at University of Illinois
at Urbana — Champaign.
I work in
advertising and I know different
creative people can come up with the same idea
at the same time.
About Blog Gyro San Francisco executive
creative director Steffan Postaer's Gods of
Advertising is blunt, amusing and easy - to - understand — see his thoughts on corruption among the judges
at Cannes.
The work environment
at the
advertising agency is supposed to be awful, but actually it looks casual and
creative.
Meanwhile, Marty (Jay Devore) is trying to be
creative in his
advertising career and manage a romantic relationship
at the same time, on top of constantly talking his mother off the ledge.
«The importance of the
creative message is the same in any
advertising,» says James Maguire, senior director
at data provider Experian Automotive.
«It occurred to us that, in this world of Kindles and iPads, the last bastion of the humble, paperback novel is actually
at 40,000 feet,» said Droga5 Sydney
Creative Chairman David Nobay in an interview with
Advertising Age.
You don't want to be the
advertising agency's superstar laxative account genius, you don't want to be the technology - challenged associate who accidentally fires an executive with one wrong keystroke, and you certainly don't want to go to work one day as a forty - six - year - old
creative who gets fired by mistake, on your stay -
at - home husband's birthday, no less.
He graduated from Rice University with a degree in History and English, and worked as a
creative director
at an
advertising agency before...
Then, obvious opportunities in
advertising emerge, as well as more
creative ones that deal with data for both marketing and possibly acquisition and
at some point direct sales of books.»
Abbott graduated from Rice University with a degree in History and English, and worked as a
creative director
at an
advertising agency before writing full - time.
I
advertise, and when I do, I push the envelope in the type of
advertising I do — I recently did a month on a site devoted to drunk driver arrests — just to see if it would get any traction (it didn't, but the point is I tried, and continue to look
at creative or unorthodox options).
Award - winning author of literary fiction with extensive branding and
advertising background and a decade of teaching
creative writing
at graduate and undergraduate levels, Merrill has helped hundreds of writers develop material and prime manuscripts for publication.
JR: I worked in a corporate environment
at an international cable TV network in marketing,
advertising and
creative services before the concept of book trailers crossed my path.
-LSB-...] on Facebook
advertising: one of the experts in this area is Mark Dawson, who was interviewed
at The
Creative Penn in 2016.
Erin L. Cox is the Business Development Director for Publishing Perspectives and a Senior Associate
at Rob Weisbach
Creative Management, where she represents writers and handles publicity and
advertising clients.
Joe Camilleri was laid off from his job as
creative director
at a mid-sized Toronto
advertising agency during a downturn in the early 2000s.
That was before the
creatives at McCann - Erickson, the
advertising agency working with the company, stepped in with the key ingredient of what came to be called the Lost Dog Trilogy.
Mark Bappe is Vice President and
Creative Director
at CTP, an
advertising agency based in Boston's North End, and has been a MAC member since 2001.
While everyone involved in the coalition agreed that addressing those issues was imperative, says Vetere, nobody wanted to simply throw money
at the problems by spending millions of dollars on expensive
advertising campaigns, so some
creative thinking was necessary.
About Blog Gyro San Francisco executive
creative director Steffan Postaer's Gods of
Advertising is blunt, amusing and easy - to - understand — see his thoughts on corruption among the judges
at Cannes.
That is the approach taken by Hugh MacLeod,
creative director
at Alcazar, an
advertising agency in Newcastle, England.
She was also an award - winning SVP / Partner /
Creative Director / Writer
at several global and boutique
advertising agencies.
The Independent Group started to meet
at the Institute of Contemporary Art in 1952, its
creative catalyst Eduardo Paolozzi, the multimedia artist who was also the master of the scrapbook, raiding
advertising and comics for imagery.
Professor Aldrin has shown
at Ace Gallery Los Angeles and developed
creative advertising for a wide range of clients including MGM, NBC, Pillsbury, Boeing and Heineken.
After attending the School for the Contemporary Arts
at Simon Fraser University, Mark began working in Vancouver as an
advertising art director, and went on to win numerous international awards for
creative excellence, including Cannes, The New York One Show, Communications Arts Magazine, and Archive Magazine.
[19] Her signature font style of Futura Bold type is likely inspired from the «Big Idea» or «
Creative Revolution»
advertising style of the 1960s that she was exposed to during her experience
at Mademoiselle.
Kapust joined the Village in 2010 as programs director, and previously worked as an art director and
creative director
at advertising agencies in New York and San Francisco.
As some, the
Creative Department
at Porter Novelli, for example, have been putting a credible face on climate models for 21 years or more, the scientific input may be secondary, for as was remarked even earlier, with the advent of television,
advertising has become more important than products.
Humans have caused this... SIMON LAUDER: Copywriter and
creative director
at Jara Consulting, Jane Caro, says
advertising isn't effective if it's too shocking, but she doesn't believe more scientific facts will be convincing on their own.
He previously worked as a senior
creative in
advertising and brand communications design
at Nike, Adidas America, and
advertising agencies in Los Angeles, the Midwest, and the South.
In the case
at hand, Purely
Creative and other traders were sending individually addressed letters, scratch - cards and other
advertising inserts placed into newspapers and magazines, by which the consumer was informed that he had won a prize or equivalent benefit, the value of which could be either considerable or merely symbolic.
At Network Affiliates, we specialize in
creative digital
advertising strategies.
For lawyers and law firms that
advertise in publications targeting in - house counsel like Corporate Counsel, Inside Counsel, take a look
at your ads and see if you're saying the same thing as your competitors (e.g. you're skilled,
creative, efficient, value - oriented, service - oriented, or global).
Herr Matt in one of those felicitous little epithets that male
advertising executives are prone toWho could forget Neil French's outburst
at an ad industry event in Toronto when the WPP Group boss said there aren't more female
creative directors «because they're crap» and they eventually «wimp out» and «go off and suckle something.»
So it's launching an
Advertising Transparency Center where users should be able to see all the ads running on Twitter, the content /
creative of those ads, how long they've been running and which ones are targeted specifically
at you.
Google says it is «hard
at work» to build new tools and pointed users to its YouTube Playbook for
Creative Advertising and the YouTube Ads website.
While YouTube profits on the content that is uploaded, the actual
creative genius behind the content is kept
at arm's length, and forced to essentially sell
advertising for the platform in order to make money.