Sentences with phrase «at more ads»

Not exact matches

That's certainly true at big entertainment sites, such as YouTube and MySpace, where clicks directly translate into more ad revenue.

At SXSW, YouTube's footprint was devoted to educating marketers about the importance of making more engaging ads (of varying lengths) for an online audience.

Matthias Dopfner, CEO of German media giant Axel Springer told the Financial Times that after implementing a similar block at its newspaper Bild, more than two - thirds of users chose to turn off their ad - blocking software.

They also plan to conduct A / B testing to see whether it's more effective to, say, put the advertisers» names at the top of ads or whether it's better to lead with a call to action or discount or promotion.

The social networking giant pulls in billions of advertising dollars at a time when more traditional news publishers are scrambling to boost their online ad revenues.

Maybe if such publishers spent more time working providing an attractive advertising experience for their readers, they wouldn't have to install ad - blocking blockers at all.

The vast majority of Facebook ads crash and burn, so it's wise to run them at a low cost before determining which ones are worth pouring more money into.

At first, Generico has no way of knowing which ad will generate more quotes.

A couple of months ago, an ad for a Woodside, California, group house called Startup Castle drew ridicule for demanding that applicants for its coveted spaces work out at least 15 hours a week, wear makeup no more than twice a week, have no more than one tattoo, and only rarely listen to songs with explicit lyrics.

The ad showed a smiling, millennial - aged woman seated at a computer and promised that new hires could look forward to a rewarding career in which they would be «more than just a number.»

But at some point I realized that was the completely wrong approach: I was more effective being a pro skater and being an ambassador for the company, instead of being the guy that created the ads, which someone else could do better than me.

Another ad executive was more brash: «Microsoft set up leadership discussions with all the major advertising groups, and Rik was there, and at all the discussions they had their heads handed to them on a platter.»

More from TODAY: LOFT responds to accusations of body shaming in latest ad Duchess shows off growing baby bump at kids art room opening TODAY's puppy with a purpose has a name — Wrangler!

Gotlieb clarified that nobody at GroupM believes the company should be giving away personally identifiable information, but said that the practice of grouping and labeling a swath of individual consumers, known as audience profiling, «should be used as a good» to show consumers ads they are more likely to find useful.

So he poured more money into local Yellow Pages ads and beefed up the stock at its 20 branch locations to keep up with demand.

When judging the effectiveness of our Facebook ads, we look at two metrics: click - through rate and, more important, cost per download, or the price we pay for each person who actually installs the app.

You've got to track what's in someone's cart, you have to handle orders, and there's just generally more functionality going on that's harder to manage on the server side, particularly when it comes to traffic spikes you might get at certain times, such as on Black Friday, during holidays, or after a big ad is aired.

Maybe focusing on one particular course that teaches video production at the college makes way more sense, mimicking what you see in the Wix ad, because then a potential student can imagine what it is like to take that course.

Advertising is what fuels the social web, and Dre Labre, creative director at ad agency Rethink Canada, says a more seamless integration with the open web, combined with Google's already robust advertising products, make Plus a particularly attractive option.

The for - profit venture, led by Canadian CEO Jonah Brotman, keeps a portion of the margin (it buys at 30 % below retail and sells to vendors at 20 % below) and aims to generate more revenue through mobile phone ads.

«Synctag along with its niche strategist team is able to provide unique social media solutions to get a 20 % above more and delivery value for the ads on social media and campaign virality in a relatively shorter time period,» states, Harsh Mehta Founder at Synctag, to Entrepreneur India.

I know people at Nike's ad agencies who are witnessing firsthand how much of their budget is going toward social and away from traditional media, because it's more measurable, controllable, and has a better chance to become viral than anything in a print ad.

I've got to think that each of these people spent more than the average couple of seconds looking at a typical magazine ad to execute this program.

Kolondra also said Opera is not talking with its mobile - operator partners about instituting the feature in its (far more widely used) mobile versions — many operators are controversially experimenting with blocking ads at the network level rather than in the browser, partly as a way of getting publishers and ad networks to give them a slice of their revenue.

At present, the end result of this vastly complicated «Request Process Response» system is, more often than not, the proffering of a banner ad.

The splash page you end up at through its Google search ad also plays with high - pressure sales tactics like claiming the «offer ends in 3 days» and «accepting only 8 more Canadians today!»

As your response to the ads improves and more people end up at your online shop, you can begin to scale up the spend to drive more customers to your shop and hopefully gain some virality — like we did — that will allow you to increase sales by over 500 percent in two months.

But ad spending has been accelerating at a rapid pace on YouTube over the past two years as brands sought to connect with its audience of more than 1 billion people.

With Fox selling ad space at more than $ 5 million for each 30 - second spot, companies seeking brand visibility on the world's largest stage are risking an expensive disappointment if their commercials fall flat.

For the research, the two companies combed through half a million job ads and surveyed more than 160 British startups to get a detailed picture of whom fledgling companies are looking to hire and at what sort of salaries compared with 2013.

There's a reason this 904 - page edition clocks in at 4 pounds with more than 600 pages of ads: It gets noticed.

And Facebook ad tool Heyo ran an A / B test to see the effect that the «Learn More» button had, compared to no button at all.

But when you look at on - demand, ad - supported streaming, you get a different picture: the number of streams on these services such as free Spotify and YouTube grew by more than 100 % since 2014, yet were only worth $ 385 million in 2015.

What's more, ads will not just be aimed at young families that are Target's sweet spot, but will also cater Latinos and older customers, often overlooked groups, as well.

Money allows you to hire more people, place more ads, and create products and services at a faster rate.

In Herradura's case, they can see which type of content does better at getting people to shop, whether it's a video, banner, or pop - up ad; they can also see where people were more likely to shop in terms of physical location and type of store; and they can see where else potential buyers of Herradura are likely to go, thus allowing them to fill in the outlines of their ideal consumer.

On Twitter, it's actually called a quality adjusted bid, but the concept is the same: Higher relevance, resonance and recency means a higher quality adjusted bid, which means more ad impressions at a lower cost.

Chrysler has thrown more money at the brand in the last year on its media spending — $ 265.3 million in 2010, up 71 % from 2009 according to Ad Age Data Center research — and it's paid off.

Because buys can be made in a much more ad hoc fashion than on network TV, the marketer can swap in and out different messages at almost any time in a campaign.

If someone already knows who you are and what you have to offer (i.e. you're retargeting previous website visitors or past customers with custom audiences), your ads can grab their attention at a more cost - effective price point (per impression or click).

Mr. Francois, 49, on the job at Chrysler for 15 months, is gaining a reputation among his ad agencies, dealers and staff for surprising them and taking the kinds of risks that make them feel more confident than they ever did while owned by German carmaker Daimler or private - equity firm Cerberus Capital.

How Brands Are Getting More Sophisticated at Using Location Data More sophisticated use of location data will drive related ad spending to $ 38.7 billion by 2022 according to recent research, and AdWeek explores how location data can best be harnessed and how it has evolved over time.

The important takeaway is that looking at every ad means effectively killing self - serve, which not only kills Facebook's revenue model, but, far more importantly, removes a truly accessible and disruptive advertising channel for small and medium businesses, particularly those uniquely enabled by the Internet.

Andrea Vahl @andreavahl Author, Speaker and Social Media Strategist at AndreaVahl.com Presenting: Facebook Advertising: Your Questions Answered by Top Experts and How to Build a Facebook Marketing Funnel With Ads and More

The ads are also becoming popular because Internet companies claim you can reach many more people at a lower cost.

Musk's events, which are generally held at the press - unfriendly hour of 8 p.m. Pacific time, have a more ad hoc feel.

The decrease in ad revenue at ESPN was due to a difficult comparison with the Men's World Cup in Q3 last year, which more than offset the benefit of an additional game of the NBA Finals in Q3 this year.

But at the end of the day, if you need a more sure - fire strategy for reaching exactly the audience you want, there are some Facebook ads in your future.

I methodically comb through the investment letters of more than 50 investment firms, and look at more on an ad - hoc basis.

Meanwhile, cryptocurrencies and advertising are becoming more entwined: In October 2017, MetaX, a blockchain technology company focused on digital advertising, hired Alanna Gombert, then senior VP of technology and ad operations at the Interactive Advertising Bureau, as its first - ever chief revenue officer.