Publishers in the know (and I shake my head
at those traditional publishers who have not embraced eBook production and sensible pricing) publish in every way they can.
I looked
at traditional publishers who might be a good fit for my book and read every blog post I could find about other author's experiences.
Not exact matches
No longer are talented and qualified authors
at the «mercy» of
traditional publishers to be passed over and shunned by an editor
who is looking for a safe bet or the «old tried and true».
More than half of authors
who already were self - published, as well as hybrid authors, were hoping to publish with
traditional publishers,
at 53.5 percent and 57.8 percent, respectively.
Force, a New York Times and USA Today contemporary romance author
who has written more than 50 books, was
at the forefront of the indie publishing wave in 2010 when she self - published books that had been rejected by
traditional publishers.
And you can see this in the comments and actions of
traditional book
publishers,
who are holding back e-book versions of books in order to avoid cannibalizing hardback or softcover sales
at the bookstores.
That's why
traditional publishers pushed that off onto agents,
who either don't do it
at all or judge based on the first 1000 words
at most.
Associate Membership: Writers
who have received a contract offer from a
traditional U.S.
publisher or an offer of representation from a U.S. literary agent; self - published authors or freelance writers
who have made
at least $ 500 in the past 18 months from their writing.
(Actually, the authors
who will really make money in this new world are those
who can write fast or
who have backlists they own and sell to both
traditional publishers and have other projects up
at the same time to take advantage of this promotion.)
Some of them come
at this from having been self - published authors
who caught the attention of
traditional editors and
publishers.
These
publishers are meeting the demand romance fans have for new and more readily available content, while also meeting the needs of romance authors
who wish to connect with their fans
at a much faster rate than they could under
traditional print publishing models.
You see, although I was technically a book agent
at the time, I was really just an aspiring author
who'd gone «undercover» as a publishing agent to learn everything I could to get my own books picked up by a
traditional publisher.
But with the rise of e-books, many
traditional publishers have made the mistake of pricing those
at or not much under print prices, perhaps on the mistaken view that those
who buy e-books tend to be well - heeled.
Assuming that sales and platform are one of the things that they would look
at, I'm curious to hear from those of you
who've done it whether you'd be willing to share ballpark figures of what kinds of sales numbers it would take to even get a
traditional publisher interested?
Mark went on to mention «If an author can earn the same or greater income selling lower cost books, yet reach significantly more readers, then, drum roll please, it means the authors
who are selling higher priced books through
traditional publishers are
at an extreme disadvantage to indie authors in terms of long term platform building.
That book has now received such acclaim and support that its first and second volumes are combined into a far more industry standard version released by a
traditional publisher; it's even more economical now, as it's no longer being produced in - house
at the request of people
who didn't want to make dietary decisions for their allergy - stricken kids by booting up the computer and trying to connect to the internet via dial - up modem.
As for there not being a wide selection of children's lit for ebooks he needs to quit looking
at over priced
traditional publishers and toward the enormous number of self - publishing authors
who are bypassing the gatekeepers and publishing youth orientated literate by the bit loads every month now.
At this point, I really have little to no desire to go with a
traditional publisher,
who would choose my cover art, tell me my production schedule, and keep a large portion of my income.
If you sell fewer than 1500 copies
at a
traditional publisher, you're generally considered a commercial disaster by any
publisher but a very, very tiny one
who paid you an advance less than $ 1000.
I'm still new
at this but I've also spoken with authors
who had
traditional publishers and many of them are doing many of the same things to promote their books in addition to creating websites, Facebook, Twitter accounts and other social media avenues.
But it was also Nelson
who,
at the Writer's Digest Conference East in April in New York, was candid enough to tell the assembly that she'd never seen an international bestseller without the engagement of a
traditional publisher.
And because I believe the pie is one hell of a lot bigger than
traditional publishers or agents think it is, I will support and encourage you or anyone else
who wants to give it a go and not sneer
at them because they weren't traditionally published.
Traditional publishers know (
at least the ones
who will survive know) that their distribution and marketing systems are different and can be exploited anew for the author
who has learned his trade in the trenches.
For instance, look
at my friend Hugh Howey,
who couldn't get the time of day from
traditional publishers.
Eisler had also been talking with J.A. Konrath, an author
who at first dabbled in self - publishing, slammed it for a period when he was being published traditionally, then returned when the
traditional publisher became fickle.
But
at a
traditional publisher, all books get
at least a baseline amount of exposure from the book marketing department and an assigned publicist
who will
at very least do a basic publicity punch list for the books under his or her charge.
The Wholesale Model is the
traditional approach where the
publisher sells to distributors and booksellers
at a discounted wholesale price,
who in turn resell it.
I did my homework before I made the active decision to self - publish, because an audience of a few hundred is better than no audience
at all, and in those few hundred may be the one person
who can get me into a more
traditional publisher.
You're looking
at nine to fifteen months from start to finish when you self publish in most cases so that's one the bigger point though is I have a number of friends
who have had
traditional publishing deals
who bought their book back and why and why they bought their book back is because the
publisher owns the content in that book and what does that mean?
My commercial success is on the industry side, as an editorial director,
publisher, and digital content strategist
at traditional publications — someone
who acquires material and edits writers for publication across a variety of channels.
This applies particularly to the marginal writers,
who are barely making the cut
at their
traditional publisher; to those
who are selling to very small presses, to people
who feel like they're hanging on by their fingernails.
Konrath,
who is a well - known thriller writer and a champion of self - publishing, can be pretty abrasive when he rails
at traditional publishers, but this post offers straightforward, common - sense advice for writers on marketing and selling your ebooks.
Alas, it's becoming more difficult for new writers to avoid being shuttled into dead - end and horribly expensive self - publishing «services» that are endorsed by the same
traditional publishers who sneered
at Author Solutions and their ilk just a couple years ago.
At the other extreme, how handicapped are self - published indie authors,
who lack the marketing backing of a
traditional publisher, when it comes to achieving visibility and making sales outside of their home country?
In the eyes of
Publisher's Weekly and many others
who either sit on the throne of
traditional publishing, or grovel
at its feet, we are still nothing more than the illiterate redheaded stepchild.
Amazon's focus on ebooks might not matter particularly for a
traditional publishing venture (although I think all
publishers today should be
at least thinking about establish online communities), but Kindle Worlds is attempting to attract the fan communities,
who not only write, but also interact and read, online.
If an author can earn the same or greater income selling lower cost books, yet reach significantly more readers, then, drum roll please, it means the authors
who are selling higher priced books through
traditional publishers are
at an extreme disadvantage to indie authors in terms of long term platform building.
Going the
traditional route makes sense for writers
who can earn more by writing another book than they can by spending that writing time being a
publisher; it also makes sense for writers
who just aren't any good
at that stuff.
However, as Mark Coker argues, compared to many indie authors
who can get $ 1.80 - $ 2.10 out of each copy of their ebooks sold
at the price of $ 2.99, those authors
who publish through the
traditional publishers are «
at an extreme disadvantage» because they earn only $ 1.25 - $ 1.75 out of each copy of their ebooks sold
at the price of $ 9.99.
Those against raised the specter of abuse (there are several questionable agents in Writer Beware's files
who soak their clients for billable hours while doing little or nothing to place manuscripts with reputable
publishers), the loss of agents» entrepreneurial edge if they got paid no matter what (the fact that the agent profits only when the writer does is
at the heart of the
traditional author - agent relationship); and, of course, the possibility that only wealthy writers could afford to have agents.
Scott Vine
at Information Overlord chimes in to predict that the e-book reader (Kindle, Iliad, Sony, etc.) represents the light
at the end of the tunnel for legal
publishers: «[I] f I were a lawyer,
who could have all the legal journals I wanted and all the legal texts I wanted — displayed as they would be in a «
traditional» print run — all on one device that I could keep in my desk or take with me to client meetings etc., then I would be a very happy bunny.»