Not exact matches
The project is detailed in the contract as a seven step process — with Kogan's company, GSR, generating an initial seed sample (though it does not specify how large this is here) using «online panels»; analyzing this seed training data using its own «psychometric inventories» to try to determine personality categories; the next step is Kogan's personality quiz app being deployed on Facebook to gather the full dataset from respondents and also to scrape a subset of data from their Facebook friends (here it notes: «upon consent of the respondent, the GS Technology scrapes and retains the respondent's Facebook profile and a quantity of data on that respondent's Facebook friends»); step 4 involves the psychometric data from the seed sample, plus the Facebook profile data and friend data all being run through proprietary modeling algorithms — which the contract specifies are
based on using Facebook likes to predict personality scores, with the stated aim of predicting the «psychological, dispositional and / or attitudinal facets of each Facebook record»; this then generates a series of scores per Facebook profile; step 6 is to match these psychometrically scored profiles with
voter record data held by SCL — with the goal of matching (and thus scoring)
at least 2M
voter records for targeting
voters across the 11 states; the final step is for matched records to be returned to SCL, which would then be in a position to craft messages to
voters based on their modeled psychometric scores.
Cambridge Analytica worked with a Washington, D.C. -
based consulting company, The Herald Group, to promote the NRA's «Trigger the Vote,» aimed
at registering
voters and getting them to the polls.
Some political observers say Republican overtures to Israel and to Jewish leaders are aimed more
at American evangelical
voters, a key part of the GOP
base, than they are
at Jews.
Although many outside the US are drawing conclusions about Americans
based on our presidential candidates, they might be surprised to learn that only 14 per cent of eligible
voters chose either Clinton or Trump during the primary elections, (where both parties vote to nominate a candidate to represent them in the general election) and less than 30 per cent of eligible Americans voted
at all.
In November 1992, the
voters of Colorado, in a referendum, foreclosed to legislatures
at all levels the authority to treat gays and lesbians on the same plane as groups that have suffered discrimination
based on race, religion, and gender.
Most digital political professionals will think of
voter file / cookie - targeting or IP - targeted online ads when the word «addressable» comes up, but more and more cable and satellite TV providers can now direct ads
at specific households
based on demographic or
voter data.
This discussion will look
at how candidates and interest groups in in the U.S. are using Facebook advertising, Twitter, Google Ads, mobile phones, location -
based services and older technologies like email and blogs to raise money, mobilize support and get
voters to the polls in an important election year, with an emphasis on practical results and the implications for future political campaigns around the world.
I tend to think that the decision facing the Tories is a rather straightforward one, and it essentially consists of not trying to face two ways
at once - do you secure your
base, who really are losing faith (simple longing for power is all that seems to be keeping the ship afloat for the time being), or do you keep on flirting with LibDem / floating
voters and hope that gets you over the line?
Gerrymandering is a problem; a Representative could have their
voter base diluted across neighboring districts
at the whim of the controlling party.
Labour lost because they: a) broke manifold electoral promises b) lied shamelessly to the people and parliament c) engaged in industrial - scale corruption and lame cover - up d) wilfully enraged their newest supporters e) eschewed democracy
at every opportunity f) treated the electorate like idiots g) alienated a vast constituency of
voters with strong personal interest in the well - being of our servicemen h) inherited the most benign of economies and recklessly maxed out the public debt i) devoted inordinate time and effort to policies
based on immature class war antics j) engaged in open internal dissent while being too cowardly to take any definitive action k) offered a wholly negative electoral campaign Unless confidence is restored in these areas, Labour will continue to be despised.
For political campaigns, this change means making room in television budgets for additional creative, so that media consultants could run a different ad aimed
at persuadable swing
voters than they send to likely
base voters.
A relevant quote seems Dan Hopkins» 538
Voters Really Did Switch To Trump
At The Last Minute,
based on their panel interviews:
Democrats are facing an open breach between the demands of their political
base and the strict limits of their power, as liberal activists dream of transforming the health care system and impeaching Trump, while candidates in hard - fought elections ask wary independent
voters merely for a fresh chance
at governing.
But while inferences are easier to make
based on actual data, what's more difficult to discern is what happened for numerous
voters who were turned away or forced to file affidavit ballots because they weren't enrolled in a party or
at least weren't enrolled in time for the primary they wanted to vote in.
Signature requirement is number equal to 15 % of registered
voters in the municipality,
based on the total number of registered
voters at the time of the last general election
The «psychographic» picture Cambridge ostensibly provides to a campaign is the ability to tailor a specific message
based on personality type — angry, fearful, optimistic and so forth — rather than simply aiming ads
at voters from likely convivial candidates.
Labour hasn't yet been able to make significant inroads into the SNP support
base, which remains
at the same level that delivered last year's majority, and needs to focus on winning over
voters who backed the SNP
at last year's election.
While it might be crass, (and reduce all us
voters to mindless drones incapable of formulating an opinion
based on issues) if we look
at this race through the assumption that people tend to vote along ethnic lines, then the largest voting bloc in Queens i.e.the Rockaways and Jamaica will vote for City Councilman Leroy Comrie.
Lucas Almonte, legislative director for the CUNY University Student Senate said, «New York's paper -
based voter registration system disadvantages young
voters, particularly
at a place like CUNY where many students do not have a DMV id.
This YouGov will announce its final #IndyRef prediction
at 22:30,
based on recontacting
voters today after they voted
Automatic
voter registration, approved in eight states and D.C., may also improve turnout via «two transformative, yet simple, changes,» the Brennan Center for Justice, a nonpartisan public policy institution
based at New York University Law School, has written.
Reed said Cuomo's decision was a politically motivated action, aimed
at appeasing his
voter base, instead of land owners and farmers.
Democrats are looking
at how many Republicans cross over to Tipirneni, while Republicans will be watching turnout among
base voters.
«The governor has never liked spending money but the problem that the governor faces is how do you appeal to the
base of the Democratic Party and
voters at large without spending money?
Based on
voter registration as of January 1, the new law would put that figure
at about 15,000.
If the boundaries of such Election District have been created or changed since the last preceding General Election
at which members of Assembly were elected then the above formula shall apply
based on that percentage of the number of persons enrolled in the Party in such Election District on the list of enrolled
voters last published by the Board of Elections which the total vote cast in the County for governor under the Party emblem
at the last preceding gubernatorial election bore to the total Party enrollment in the County on the list of enrolled
voters last published by the Board of Elections.
For instance, a campaign might aim cookie - targeted ads
at its
base voters or identified swing
voters, while also running geotargeted Facebook Ads to hit particular demographics in the district and Google Ads on key search terms (the candidates» names, for instance).
At this point, it's all about GOTV and turning out the
base, with each party making a last - minute push to get its
voters to the polls.
Democrats and good - government groups, however, argued that a June primary gave overseas absentee
voters more of a fair shot
at getting their ballots in to the Board of Elections,
based on the federal Move Act.
And political campaigns are
based on taking a simple message and battering away
at it (think: «fixing the roof when the sun is shining») until it's locked in the
voter's shell - shocked brain.
Also
at 11 a.m., members of 24 social justice and immigrants» rights groups, community -
based organizations and good government groups call for improved voting systems and a more transparent Board of Elections in light
voter roll purges that affected the presidential primary elections, City Hall steps, Manhattan.
There's also little desire among
voters to see lawmakers receive a pay bump from their
base $ 79,500, with opposition to the proposal registering
at 55 percent to 42 percent (pay raises for lawmakers and cabinet officials is now before a panel that could decide on salary increases
at the end of this year).
The problem with predicted outcomes of AV
based on, for example, successive YouGov polls looking
at voters preferences is that they really only tell us about short term effects on the relative position of the big established parties.
This can become burdensome in elections with many candidates and can lead to «donkey voting», in which some
voters simply choose candidates
at random or in top - to - bottom order, or a
voter may order his or her preferred candidates and then fill in the remainder on a donkey
basis.
Like most Sanders supporters — 36 percent of
voters under the age of 30, according to a recent New York Times / CBS News poll — Teachout's natural support
base isn't thrilled with the prospect of Clinton
at the top of the ticket.
On Wednesday January 6, 2015
at a press briefing in Accra, the NDC General Secretary Johnson Asiedu Nketia demanded the arrest and prosecution of Alhaji Dr.Mahamudu Bawumia, for allegedly falsifying information about the Togolese
voters» register, as a
basis to demand a replacement of Ghana?s electoral roll.
Books alleged he was prone to a volcanic temper, he was outperformed in the leaders» debates and his anger
at an encounter with a moderately feisty but ultimately supportive Labour
voter showed him to have lost the ability to persuade on a one - to - one
basis.
If we include Ukip
voters who are undecided about who to support in 2015 then this figure drops to less than 60 % — but the message is clear: Ukip will have a stronger
base heading into 2015 than
at any previous election.
Still, Mr. Sanders can win if the primary electorate expands from its normal, narrow
base: if new
voters, young people and those who normally only vote in a presidential general show up
at the polls.
Mondello controls a small army of party faithful that are critical to collecting tens of thousands of petition signatures in the dead of summer, along with a loyal
voter base in the Town of Hempstead that can dictate control of the county
at large.
Some in the WFP, a union - controlled New York City -
based party, even fear that with Cuomo
at the top of their ticket, they won't get the 50,000 votes needed for legal recognition because of
voter anger over the governor's refusal to support Mayor de Blasio's plan to tax high earners to fund universal pre-K.
A
voter can request a registration application in person
at the county board of election or any New York state agency -
based voter registration center.
Peeling off significant sections of Akan
voters enables the NDC to construct an identity -
based coalition that is
at once nationally representative in appearance and formidable as an election machine.
He must now convince
voters,
at least the Democrats that make up his political
base, that he not only heard them, but followed through on his 2013 pledge to create a more equal city.
A recent study by Joan Y. Chiao, then
at Northwestern University, a founder of the new field of cultural neuroscience, found that
voters perceive male candidates as more competent and dominant than female ones,
based on facial features alone.
Voters may put education
at the top of their list of concerns, as poll after poll shows, but how that plays out
based on last week's state elections is a tricky business.
The evidence from South Carolina shows that
voters do
at least sometimes evaluate school board members on the
basis of student learning trends as measured by average school test scores.
Specifically
at issue has been the revenue from local mill - levy overrides (MLO),
voter - approved property - tax increases that supplement a district's
base funding and support a wide variety of special projects.
Voters might be more inclined to support parcel taxes or raise general taxes to attract the next generation to teaching with a higher
base pay and differentiated pay
based on merit, however measured —
at least this taxpayer would.
You can bet your bottom privatization dollar that as soon as these edu - tourists hear any reasonable, evidence -
based rationale refuting their radical positions on teacher evaluation, tenure or the use of Value - Added Measures, they will inevitably blurt out the one magic incantation they believe will repel all attacks, confident in its power to tug
at the heartstrings of any parent /
voter: «But, it's all about the kids!»